Cantu

Cantu For Men Curl Activator Cream: Define & Hydrate Curls for Men 295 ml/9.98 oz

£5.99
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Most men with textured hair end up borrowing something from the wrong aisle, and the result is either a greasy scalp or hair that goes crisp by mid-morning. This activator cream is put together for shorter, denser cuts that still want moisture and definition.

Shea butter and coconut oil do the conditioning. The formula is clear of sulphates, silicones, parabens and mineral oil, which keeps build up down when you are applying something daily to a short length of hair.

  • Brings out the curl pattern on shorter cuts
  • Shea butter and coconut oil for lasting moisture
  • Smooths frizz and flyaways with a natural finish, not a greasy one
  • No sulphates, silicones, parabens or mineral oil

295 ml / 9.98 oz. Works across 2c through 4a textures. Apply a small amount to damp hair and work it in with your fingers, because on short hair a little goes a long way.

Application tips

Towel off after the shower and leave the hair damp. A ten pence blob is plenty for a short cut.

Rub it between the palms, then push it through the hair against the direction of growth so it reaches the root, and finish by pressing curls up towards the scalp. Air dry. Combing it out afterwards flattens the pattern you just built.

Results

Curl shows up where it was previously just texture, and a short cut reads as deliberate rather than grown out.

The finish is matte to low sheen, no grease at the hairline and nothing visible on a pillow. Hair stays soft enough to run a hand through at midday, and the length does not go crisp by the evening.

Composition

No sulphatesNo siliconesNo parabensNo mineral oil
Shea Butter
Holds moisture in dense hair without leaving a greasy film
Coconut Oil
Conditions short, coarse hair and takes the edge off frizz

The full INCI is printed on the pack. We publish it here as soon as the brand supplies it, and we will read it off the bottle for you if you ask.

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