
Ma Brown's Traditional Creamy Shampoo: Deeply Hydrating & Gentle Cleansing for All Hair Types 16 oz
Creamy shampoos behave differently from clear ones. There is less lather, more slip, and the hair comes out of the wash feeling conditioned rather than clean-stripped. Ma Brown's Traditional sits squarely in that category. The 16 oz bottle holds a rich, thick formula aimed at hair that runs dry, coarse or tangle-prone. It cleans the scalp without taking the natural oils out with the dirt, and the creamy base coats the strand as it goes, smoothing the cuticle so the comb has less to fight with. Less snagging during washing and combing means less breakage, and over months that is how length gets kept.
It is a straightforward product with an old-fashioned name and no complicated positioning. Most hair types suit it, though dry and coarse textures get the most from it, and sensitive scalps generally do well since there is nothing aggressive in the cleanse. Follow with a conditioner if your ends are damaged. On healthier hair the shampoo alone leaves enough softness to comb through.
Aqua (Water), Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycerin, Glycol Distearate, Laureth-4, PEG-7 Glyceryl Cocoate, Polyquaternium-7, Sodium Chloride, Citric Acid, Disodium EDTA, Parfum (Fragrance), Methylchloroisothiazolinone, Methylisothiazolinone, CI 19140 (Yellow 5), CI 16035 (Red 40)
- 24-hour delivery
- Every brand we carry ships within 24 hours, not just the hero lines. Order before 2pm and it leaves the same working day.
- Free over £40
- UK delivery is free on orders over £40. Below that it is a flat rate, shown at checkout before you pay.
- Tracking
- You get a tracking link by email the moment it is picked up.
- 30 days
- Send anything unopened back within 30 days for a full refund. No explanation needed.
- Opened it and it is wrong for your hair?
- Tell us what happened. Curl products are hard to judge from a photo, and we would rather swap it than have you stuck with it.
- We price match
- Find it cheaper somewhere else and we will match the price.
Application tips
Two washes beat one heavy one. Wet the hair through, work a small amount into the scalp with your fingertips and rinse it straight back out.
Then repeat with a little more and leave it a minute before rinsing. The lengths get cleaned by the suds running down them, so there is no need to pile it on top or scrub the ends.
Results
The scalp feels properly clean without the tight squeak that tells you a shampoo has taken too much with it. Hair stays soft through the rinse instead of tangling into a mat, which leaves the conditioner less to fix. Coarse textures come out noticeably easier to handle, and the cleanness holds a few days before the roots start asking again.
Composition
Full ingredients list
Aqua (Water), Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycerin, Glycol Distearate, Laureth-4, PEG-7 Glyceryl Cocoate, Polyquaternium-7, Sodium Chloride, Citric Acid, Disodium EDTA, Parfum (Fragrance), Methylchloroisothiazolinone, Methylisothiazolinone, CI 19140 (Yellow 5), CI 16035 (Red 40)
Reviews
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