L'Oréal Professionnel Serié Expert Curl Expression Shampoo for Intense Moisture & Detangling Curls 300 ml/10.14 oz
A cleansing cream rather than a conventional shampoo, which is the format most curls do better with. It goes on thick, turns to a rich foam once it meets water, and rinses out without the tight, squeaky finish that flattens a curl pattern.
Curl Expression came out of L'Oréal Professionnel's work with international curl and coil specialists, and the actives are stated plainly: glycerin, Urea H and hibiscus seed extract, all working on hydration. The slip is the other half of the point. Detangling in the shower, while the cream is still on, is far kinder to curls than fighting them dry.
- Intense moisture for curls that dry out between washes
- Serious slip, so detangling costs you fewer strands
- Glycerin, Urea H and hibiscus seed extract
- 300 ml/10.14 oz
Suits everything from loose curls to tight coils. The range runs deep, so the matching mask is worth adding if your hair is dry as well as curly.
One habit to break: cleansing creams need more contact time at the scalp than a foaming shampoo, because there is less lather to carry them around. Work it in properly for a minute, rinse for longer than feels necessary, and the finish is clean rather than coated.
Aqua / Water / Eau, Sodium Cocoyl Isethionate, Disodium Laureth Sulfosuccinate, Sodium Lauryl Sulfoacetate, Sodium Lauroyl Sarcosinate, Glycol Distearate, Cocamidopropyl Betaine, Cocamide Mea, Glycereth-26, Decyl Glucoside, Citric Acid, Ppg-5-Ceteth-20, Sodium Hydroxide, Divinyldimethicone/Dimethicone Copolymer, Sodium Benzoate, Polyquaternium-7, Sodium Chloride, Amodimethicone, Carbomer, Coco-Betaine, Polyquaternium-10, Peg-55 Propylene Glycol Oleate, Propylene Glycol, Salicylic Acid, C11-15 Pareth-7, Benzoic Acid, Glycerin, Laureth-9, Trideceth-12, Benzyl Alcohol, C12-13 Pareth-23, C12-13 Pareth-3, Phenoxyethanol, Hydroxyethyl Urea, Sorbic Acid, Hibiscus Esculentus Seed Extract, Parfum / Fragrance
- 24-hour delivery
- Every brand we carry ships within 24 hours, not just the hero lines. Order before 2pm and it leaves the same working day.
- Free over £40
- UK delivery is free on orders over £40. Below that it is a flat rate, shown at checkout before you pay.
- Tracking
- You get a tracking link by email the moment it is picked up.
- 30 days
- Send anything unopened back within 30 days for a full refund. No explanation needed.
- Opened it and it is wrong for your hair?
- Tell us what happened. Curl products are hard to judge from a photo, and we would rather swap it than have you stuck with it.
- We price match
- Find it cheaper somewhere else and we will match the price.
Application tips
Curly hair rarely needs two shampoos, but it does need the first one to reach the scalp. Part the hair into four, apply directly to the roots, and massage with fingertips rather than churning the lengths around.
Let the lather rinse down through the ends and stop there. Follow immediately with conditioner while the hair is still soaking, because curls left to dry between steps tangle instantly.
Results
The cleanse is thorough without that stripped, squeaking feeling, so curls are not left thirsty before the conditioner has had a chance.
Hair stays soft and easy to separate straight out of the wash, and the foam is rich enough to spread without needing half the bottle. Curls come out hydrated and springy, and the fragrance sits lightly rather than following you around all day.
Composition
- Glycerin
- Draws moisture into dry curls and holds it there through the day
- Urea H
- Keeps water in the strand so curls do not stiffen as they dry
- Hibiscus Seed Extract
- Supports the strand and puts shine back into dulled curls
Full ingredients list
Aqua / Water / Eau, Sodium Cocoyl Isethionate, Disodium Laureth Sulfosuccinate, Sodium Lauryl Sulfoacetate, Sodium Lauroyl Sarcosinate, Glycol Distearate, Cocamidopropyl Betaine, Cocamide Mea, Glycereth-26, Decyl Glucoside, Citric Acid, Ppg-5-Ceteth-20, Sodium Hydroxide, Divinyldimethicone/Dimethicone Copolymer, Sodium Benzoate, Polyquaternium-7, Sodium Chloride, Amodimethicone, Carbomer, Coco-Betaine, Polyquaternium-10, Peg-55 Propylene Glycol Oleate, Propylene Glycol, Salicylic Acid, C11-15 Pareth-7, Benzoic Acid, Glycerin, Laureth-9, Trideceth-12, Benzyl Alcohol, C12-13 Pareth-23, C12-13 Pareth-3, Phenoxyethanol, Hydroxyethyl Urea, Sorbic Acid, Hibiscus Esculentus Seed Extract, Parfum / Fragrance
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