
As I Am Rosemary Shampoo Stimulating Scalp & Strengthening Hair for Curly & Textured Hair 8 oz
Wash day for textured hair is a balancing act. You need the residue gone without stripping the moisture your curls spent days holding onto. This rosemary shampoo from As I Am cleanses the scalp properly and still leaves curls soft enough to detangle.
Rosemary leaf oil sits at the centre, with peppermint and tea tree oil giving the scalp a cool tingle as you massage. Biotin and hydrolysed wheat protein work on the strand, while glycerin and panthenol draw moisture in so hair does not feel squeaky. It is sulfate free, so frequent washing will not leave curls parched.
What it does
- Lifts product build-up and excess oil without stripping natural moisture
- Leaves the scalp clean and refreshed with peppermint and tea tree oil
- Adds protein support from biotin and hydrolysed wheat protein to help reduce breakage
- Keeps curls hydrated with glycerin and panthenol
How to use it
Saturate hair with warm water, then apply directly to the scalp and massage in circles with your fingertips. Work the lather down the lengths and rinse well. Repeat if you are carrying heavy build-up, then follow with the As I Am Rosemary Conditioner.
Suits curly, coily and textured hair, from loose waves through to tight coils. 8 oz bottle.
Aqua/Water/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Decyl Glucoside, Rosmarinus Officinalis (Rosemary) Leaf Oil, Biotin, Mentha Piperita (Peppermint) Oil, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Glycerin, Hydrolyzed Wheat Protein, Panthenol, Tocopheryl Acetate, Glycol Distearate, Polyquaternium-10, PEG-150 Distearate, Phenoxyethanol, Ethylhexylglycerin, Citric Acid, Disodium EDTA, Fragrance (Parfum)
- 24-hour delivery
- Every brand we carry ships within 24 hours, not just the hero lines. Order before 2pm and it leaves the same working day.
- Free over £40
- UK delivery is free on orders over £40. Below that it is a flat rate, shown at checkout before you pay.
- Tracking
- You get a tracking link by email the moment it is picked up.
- 30 days
- Send anything unopened back within 30 days for a full refund. No explanation needed.
- Opened it and it is wrong for your hair?
- Tell us what happened. Curl products are hard to judge from a photo, and we would rather swap it than have you stuck with it.
- We price match
- Find it cheaper somewhere else and we will match the price.
Application tips
Warm water first, all the way through, then apply in four parts with the bottle tipped at the scalp rather than emptied over the top.
Massage with fingertips for a minute. Because there are no sulphates, the lather is modest, and that is the formula rather than a sign you need more. Rinse well and follow with a conditioner. Two or three washes a week is fine on this.
Results
The tingle comes up while you massage and fades by the time you rinse. Scalp reads clean and cool afterwards.
Curls keep their softness rather than going squeaky, so the comb moves. Hair feels a little firmer under tension than it did before the wash, and the ends look less frayed after a few weeks of using it.
Composition
- Rosemary Leaf Oil
- The herbal note at the centre of the formula, clean and sharp
- Tea Tree Oil
- Gives the scalp its cool tingle during the massage
- Hydrolysed Wheat Protein
- Leaves the strand feeling firmer, so it takes tension better
- Panthenol
- Draws moisture in so curls do not come out squeaky
Full ingredients list
Aqua/Water/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Decyl Glucoside, Rosmarinus Officinalis (Rosemary) Leaf Oil, Biotin, Mentha Piperita (Peppermint) Oil, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Glycerin, Hydrolyzed Wheat Protein, Panthenol, Tocopheryl Acetate, Glycol Distearate, Polyquaternium-10, PEG-150 Distearate, Phenoxyethanol, Ethylhexylglycerin, Citric Acid, Disodium EDTA, Fragrance (Parfum)