ApHogee

ApHogee Shampoo for Damaged Hair 16oz

£7.99
24-hour delivery
Every brand we stock, not just the hero lines. Order before 2pm and it leaves today. Learn more
Free UK shipping
Orders over £40
99% match accuracy
AI curl analyser
30-day returns
On unopened pieces
24-hour delivery
On every brand we carry

Protein shampoo has a reputation for being harsh, mostly because people use the strong treatments as a daily wash. This is the other kind. A protein-rich shampoo formulated for everyday use on hair that is already fragile.

The distinction matters if your hair has been coloured, permed or relaxed. This one is made not to strip colour or interfere with a chemical service, so it can sit in the routine of someone getting regular salon work without quietly undoing it between appointments. It lathers well and cleans properly, and it does not pull moisture out on the way through.

Sixteen ounces is the larger bottle, which suits hair being washed often as part of a repair routine rather than the occasional treatment wash. ApHogee built their name on protein work, so the rest of that line sits behind this one if you want to build the routine out properly.

For hair that snaps when you comb it, feels rough along the mid-lengths, or has been heat styled to the point of going dull, this is the cleansing step of the fix. Follow it with a conditioner or a bond treatment, because the shampoo is only ever the first half of the job.

Application tips

Everyday shampoo, and it works best used like one. Wet the hair, take a modest amount over the scalp, and let the lather carry down the lengths on its own as you rinse.

One wash covers most days, two if you have styled heavily. Do not scrub damaged lengths against themselves. Rinse, condition, and use it as often as your routine needs, since it will not disturb a colour or a relaxer.

Results

Fragile hair comes out of the shower still feeling like hair.

No creak, no straw, and the lengths stay soft enough to comb without tearing. Regular use keeps the surface in better order, so heat styled and chemically processed lengths look less dull.

Breakage at the comb drops off as the hair stops turning brittle when wet. A 16oz bottle suits washing two or three times a week.

Composition

Full ingredients list

Aqua, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Sodium Chloride, Hydrolyzed Wheat Protein, Panthenol, Tocopheryl Acetate, Glycerin, Glycol Distearate, Polyquaternium-10, Citric Acid, Tetrasodium EDTA, Methylchloroisothiazolinone, Methylisothiazolinone, Fragrance

Reviews