TJ Beauty Products UK

L'Oréal Elvive Extraordinary Oil Coco Multi-Use Mask Intensely Nourishing & Softening for Normal to Dry Hair

£6.99
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One tub, four jobs. That is the real selling point here, and it is a genuinely useful thing in a bathroom cabinet that is already full.

  • A pre-shampoo treatment on dry hair before you wash
  • An in-shower conditioner in place of your usual one
  • A small amount smoothed through dry ends as a finisher
  • Left on overnight as an intensive mask

The balm is built on fine coconut oil and it stays light enough to use on dry hair without turning it greasy, which is what makes that versatility possible at all. Normal to dry hair is the target, and the finish is soft and mobile rather than coated.

Frizz and flyaways settle whichever way you use it, and the hair keeps its movement because nothing heavy is left behind. Start with less than you think you need on dry hair and build up from there.

Application tips

Warm a little between your palms first. The balm goes on more evenly that way and you get through less of it, which is the whole trick with a product this rich.

For the overnight version, load the mid-lengths and ends, twist the hair up, put a towel over the pillow and shampoo twice in the morning. As a conditioner it comes off after two minutes. As a finisher on dry hair, use whatever is left on your palms after styling rather than scooping out more.

Results

Coconut oil milled this fine sinks in rather than sitting on the surface, so hair reads conditioned instead of greasy. Ends stop looking parched by lunchtime.

Where the difference shows most is on second-day hair. A trace smoothed over the top layer settles the halo of short broken pieces without gluing anything down, and the hair still swings.

Composition

Coconut Oil
Softens dry lengths and sinks in without leaving a greasy film
Full ingredients list

AQUA / WATER, CETEARYL ALCOHOL, BEHENTRIMONIUM CHLORIDE, PARFUM / FRAGRANCE, COCOS NUCIFERA OIL / COCONUT OIL, CETYL ESTERS, CI 19140 / YELLOW 5, PHENOXYETHANOL, TRIDECETH-6, CHLORHEXIDINE DIGLUCONATE, LINALOOL, BENZYL BENZOATE, BENZYL ALCOHOL, AMODIMETHICONE, ISOPROPYL ALCOHOL, ALPHA-ISOMETHYL IONONE, CARAMEL, BHT, CITRIC ACID, CETRIMONIUM CHLORIDE, COUMARIN, HEXYL CINNAMAL (F.I.L

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