As I Am

As I Am Rosemary Leave In Conditioner Moisturising & Detangling for Natural Hair & Curls 237ml/8.01 oz

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The leave-in in the rosemary line is a lighter, everyday counterpart to the rinse-out conditioner. It goes on damp hair after washing, stays in, and holds the moisture in place through the styling stage and beyond.

Rosemary gives it the same herbal scent, which lingers on the hair rather than disappearing at the rinse. The texture is light enough that curls keep their shape and volume instead of being flattened by another layer.

  • Hydrates dry strands and keeps moisture in between washes
  • Detangles, which cuts the breakage that comes from combing
  • Controls frizz and lets the curl pattern show
  • Preps hair for a cream or gel without dragging
  • 237ml bottle

Work it through damp hair in sections and comb through, or mist and smooth it over dry curls to refresh them. Best for natural curls and coils that lose moisture within a day.

Application tips

Straight after the towel, while the hair is still properly wet. A palmful for shoulder length, spread section by section, then combed down each length.

Leave the roots alone unless the scalp feels dry. Wait a minute for it to sink in before a cream or gel goes on top, otherwise the two products pill against each other.

Results

The strand stays pliable well past the point it would normally go dry, so a third day style is still workable.

There is no build up where the last application sat, and combing through in the morning takes seconds. The rosemary note lasts on the hair all week, which a rinse out cannot manage since most of it goes down the drain.

Composition

Rosemary
Leaves a clean herbal scent that stays on the hair all week

The full INCI is printed on the pack. We publish it here as soon as the brand supplies it, and we will read it off the bottle for you if you ask.

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