VO5

VO5 Wet Look Styling Gel for High-Shine, Lasting Hold 200 ml

£3.99
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The wet look never really went away, and the gel that creates it has to do two things at once: throw high shine and hold the shape it sets. VO5 Wet Look does both, which is why it has stayed on shelves while trends moved around it.

Applied to damp hair and combed through, it gives that just out of the shower gloss on slick backs, sharp partings and defined waves. On dry hair the effect comes out stronger and more sculpted. Hold lasts through the day without stiffening into a helmet, and it rinses out without leaving build up behind.

The 200 ml tube suits regular use rather than the occasional night out. It works for men and women, and sits best on hair with enough length to comb into a shape and enough depth of colour to show the shine off.

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