The Doux Swag Goo Edge Control Gel 2oz For Sleek Edges & Natural Hair
Two ounces of edge control, which is enough to lay a hairline every day for weeks.
Swag Goo holds hard and shines hard. Baby hairs stay where you brush them, flyaways stay flat, and the finish is glossy rather than matt. It dries quickly and it does not turn white, which is the failure that shows up in every photograph with lesser edge gels.
Nothing greasy is left behind, so a scarf goes on without lifting the product straight back off again.
The hold is strong enough for sleek ponytails and structured updos, not only the hairline, and it stays soft to the touch rather than crisp. It is designed for natural hair and for the fine, fragile hair at the front of it, so brushing it out at night is straightforward.
Aqua (Water), Ceteareth-25, PEG-7 Glyceryl Cocoate, PEG-40 Hydrogenated Castor Oil, Glycerin, Parfum (Fragrance), Honey, Aloe Barbadensis Leaf Juice, Tocopheryl Acetate, Phenoxyethanol, Ethylhexylglycerin, Benzyl Benzoate, Limonene
- 24-hour delivery
- Every brand we carry ships within 24 hours, not just the hero lines. Order before 2pm and it leaves the same working day.
- Free over £40
- UK delivery is free on orders over £40. Below that it is a flat rate, shown at checkout before you pay.
- Tracking
- You get a tracking link by email the moment it is picked up.
- 30 days
- Send anything unopened back within 30 days for a full refund. No explanation needed.
- Opened it and it is wrong for your hair?
- Tell us what happened. Curl products are hard to judge from a photo, and we would rather swap it than have you stuck with it.
- We price match
- Find it cheaper somewhere else and we will match the price.
Application tips
Edges want a small amount and a firm tool. Take the tiniest scrape on a fingertip, warm it, then press it flat along the hairline rather than dragging at it.
A boar bristle brush or an old toothbrush shapes a swirl far better than fingers can. Tie a satin scarf over the top for ten minutes while it sets, then take it off. Wash it out that night instead of laying fresh gel over yesterday's.
Results
Hold is firm and stays firm through rain, wind and a long shift. The finish is glossy rather than wet-looking, and a laid section keeps its shape without going chalky or lifting into flakes as it dries.
Flyaways along the temple stay down. Because it comes out cleanly in a normal wash, the fine hair at the hairline is not fighting a layer of build-up from one day to the next.
Composition
Full ingredients list
Aqua (Water), Ceteareth-25, PEG-7 Glyceryl Cocoate, PEG-40 Hydrogenated Castor Oil, Glycerin, Parfum (Fragrance), Honey, Aloe Barbadensis Leaf Juice, Tocopheryl Acetate, Phenoxyethanol, Ethylhexylglycerin, Benzyl Benzoate, Limonene
Reviews
Complete the ritual.
