TJ Beauty Products UK

L'Oréal Professionnel Serié Expert Blondifier Mask Nourishing & Illuminating for Blonde Hair

£18.99
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Lightened hair has less to work with. Bleaching removes pigment and some of the fibre's integrity along with it, so blonde hair tends towards dryness and dullness sooner than the same hair would in its natural shade.

The Blondifier Mask is the rich, deep-conditioning half of the range. Acai polyphenols carry the antioxidant load, screening lightened hair from the everyday oxidative stress that dulls it down. Around that sits a conditioning base that replenishes the fibre and smooths the cuticle, which is what turns detangling back into a quick comb-through.

  • Deep conditioning for fair and lightened hair
  • Restores shine and brings the tone forward
  • Smooths the cuticle for easier detangling
  • Acai polyphenols against daily oxidative stress

Use it once or twice a week in place of conditioner, concentrating on the lengths. For blonde, platinum and highlighted hair that has started to feel rough.

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