L'Oréal Professionnel Serié Expert Blondifier Gloss Concentrate Treatment for Resurfacing & Illuminating Highlighted or Blond Hair 400 ml/13.53 oz
400 ml puts this in salon backbar territory rather than on a bathroom shelf.
A concentrate is a different format to a mask. It is thinner, it goes on quickly, and its job is the surface of the hair rather than the inside of it. Blondifier Gloss resurfaces the fibre so light comes off the cuticle evenly, which is where shine actually comes from. Blonde and highlighted hair shows dullness more than any other colour because there is no depth of pigment to hide behind, so that smoothing step counts for more.
- Boosts shine on blonde and highlighted hair
- Smooths the cuticle so the finish reads polished rather than fluffy
- Helps hold the tone by evening out subtle warmth
- Salon size, which suits a household or a stylist
Use it after shampoo on damp hair, work it through the lengths, then rinse.
If your blonde is dry as well as dull, pair it with a richer mask rather than expecting a gloss to cover both. Resurfacing and deep conditioning are different jobs.
We list the full INCI where the brand supplies it. For this one it is not on file yet, so the pack is the reliable source. If you need to check an ingredient before you buy, message us and we will read it off the bottle.
- 24-hour delivery
- Every brand we carry ships within 24 hours, not just the hero lines. Order before 2pm and it leaves the same working day.
- Free over £40
- UK delivery is free on orders over £40. Below that it is a flat rate, shown at checkout before you pay.
- Tracking
- You get a tracking link by email the moment it is picked up.
- 30 days
- Send anything unopened back within 30 days for a full refund. No explanation needed.
- Opened it and it is wrong for your hair?
- Tell us what happened. Curl products are hard to judge from a photo, and we would rather swap it than have you stuck with it.
- We price match
- Find it cheaper somewhere else and we will match the price.