Adore

Adore Plus Semi-Permanent Colour: Vibrant, Ammonia-Free Hair Dye for All Hair Types 100ml/3.38 oz

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Adore Plus is the line to look at if you refresh your colour often and want the bottle size to match the habit. Each 100ml (3.38 oz) bottle carries enough for a full application on shorter hair, or a mid-length top-up.

It is ammonia-free, and like the rest of the Adore family it deposits tone rather than lifting it, so the hair is not being stripped every time you change your mind.

  • Full shade range, from natural browns through to pastels and brights
  • Conditions as it deposits, so the hair does not go rough
  • No developer to mix, so it goes straight on
  • Fades gradually rather than leaving a hard root line

Best on hair already sitting at the level you want, or pre-lightened if you are heading for the pastel and bright end of the chart.

Application tips

Do a strand test from a hidden section at the nape first. Twenty minutes there tells you more about the final tone than any shade chart will.

Apply to dry hair for the strongest result, or dilute with a plain conditioner if you want it softer. Cap the head, leave it, then rinse cool until the water clears. Wash cold for the first few washes afterwards.

Results

Tone comes out close to the chart on pre lightened hair, and reads as a tint on hair that has not been lifted. Two or three shades mix together cleanly if you want something in between. Condition is the other half of it. Hair feels softer after colouring than before, and stays flexible rather than going brittle, which is what usually follows a bleach and dye day.

Composition

No ammonia
Full ingredients list

Aqua (Water), Aloe Barbadensis Leaf Juice, Chamomilla Recutita (Matricaria) Flower Extract, Tocopheryl Acetate (Vitamin E), Hydrolyzed Wheat Protein, Panthenol, Glycerin, Propylene Glycol, Cetyl Alcohol, Stearyl Alcohol, Cetrimonium Chloride, Conditioning Agents, Citric Acid, Fragrance, Basic Dyes (e.g., Basic Blue 99, Basic Red 76, Basic Yellow 57, Basic Brown 16, HC Blue 2, HC Yellow 4), Preservatives (e.g., Methylchloroisothiazolinone, Methylisothiazolinone)

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