Innersense I Create Curl Memory
Innersense is the California-founded clean-beauty haircare line — certified-organic ingredients, free of parabens, sulphates and silicones, with a strong following amongst curlies who want salon-grade performance from a clean formula. Innersense I Create Curl Memory is a styling product from the brand — stocked at Zenvy Beauty UK with free delivery over £40 and next-working-day shipping if you order before 2pm.
What it does
Defines the curl pattern, controls frizz, and adds shape — without weighing curls down or leaving heavy residue.
Hair type
Best for type 2C through 4C textures. The brand formulates broadly across the curl spectrum — adjust application amount based on density and porosity. Wavy and looser-curl users should start with smaller amounts to avoid weigh-down.
Ingredients (full INCI)
Water/Aqua/EAU, Sucrose, Xanthan Gum, Glycerin, Aloe Barbadensis Leaf Juice*, Oryza Sativa (Rice) Extract*, Phyllostachys Bambusoides (Bamboo) Extract, Aspalathus Linearis Leaf Extract*, Chamomilla Recutita (Matricaria) Flower Extract*, Eucalyptus Globulus Leaf Extract*, Ginkgo Biloba Leaf Extract*, Honey Extract*, Hydroxypropyltrimonium Honey, Propanediol, Capryloyl Glycerin/Sebacic Acid Copolymer, Diheptyl Succinate, Potassium Sorbate, Sodium Levulinate, Citric Acid, Caprylic/Capric Triglyceride, Citrus Aurantium Dulcis (Orange) Peel Oil Expressed, Sodium Gluconate, Leuconostoc/Radish Root Ferment Filtrate, Sorbic Acid, Limoneneᵻ *Certified Organic †A natural component of essential oils
Frequently asked
Apply to wet or damp hair?
Soaking-wet hair gives the most defined curl clumps — apply directly after the leave-in, before the cuticle starts to close. Damp hair works for a softer, less-defined set.
How much should I use?
Start with a 50p-coin amount for medium-density type 3 hair. Coarser textures and tighter coils need more (golf-ball size). Use less if your hair tends to look greasy or limp.
Can I layer this with a gel?
Yes — apply the cream first to define the curl, then a gel over the top to lock it in. Scrunch out the cast once dry. This is the standard cream-gel layering pattern for type 3 and 4 curls.
Will it leave a crunchy cast?
If used solo, no — most stylers define without crunch. Combined with a gel, the gel creates a cast you scrunch out once dry to reveal soft, defined curls.
