{"product_id":"sta-sof-fro-shiny-black-permanent-hair-colour-for-vibrant-shine-grey-coverage-50ml-1-69-oz","title":"Sta-Sof-Fro Shiny Black Permanent Hair Colour for Vibrant Shine \u0026 Grey Coverage 50ml\/1.69 oz","description":"\u003cp\u003eA single shade, done properly. This is permanent black for anyone who wants depth rather than a flat, matte block of colour, and it covers grey completely instead of leaving lighter strands showing through.\u003c\/p\u003e\u003cp\u003eArgan oil and hydrolysed wheat protein are in the mix, which is what stops a deep black looking dull. The protein works on the strand itself and the oil handles the surface, so the finish reads glossy. Being permanent, the colour resists fading and holds its depth through washes rather than shifting brown over a few weeks.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eFull coverage on grey rather than a partial stain\u003c\/li\u003e\n\u003cli\u003eDeep black with shine instead of a flat finish\u003c\/li\u003e\n\u003cli\u003eConditioning ingredients worked into the colour\u003c\/li\u003e\n\u003cli\u003eSmall 50ml size, sensible for roots and touch-ups\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eFollow the patch test instructions on the pack before every application, not only the first one. 50ml \/ 1.69 oz.\u003c\/p\u003e","brand":"Sta-Sof-Fro","offers":[{"title":"Default Title","offer_id":58507034132812,"sku":"STAFC01","price":1.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/sta_sof_fro_shiny_black_hair_colour.jpg?v=1787334276","url":"https:\/\/zenvy-beauty.com\/products\/sta-sof-fro-shiny-black-permanent-hair-colour-for-vibrant-shine-grey-coverage-50ml-1-69-oz","provider":"Zenvy Beauty","version":"1.0","type":"link"}