{"product_id":"softsheen-carson-dark-natural-mens-permanent-hair-colour-kit-jet-black-100-grey-coverage-for-men","title":"SoftSheen-Carson Dark \u0026 Natural Men's Permanent Hair Colour Kit | Jet Black | 100% Grey Coverage for Men","description":"\u003cp\u003eFive minutes is the selling point. The whole application, mixing to rinsing, runs on a five minute development, which puts it in a different category to the half hour wait most permanent colour asks for.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e100% grey coverage in a jet black shade\u003c\/li\u003e\n\u003cli\u003eFive minute development from application to rinse\u003c\/li\u003e\n\u003cli\u003eAloe Vera and Honey in the conditioning formula\u003c\/li\u003e\n\u003cli\u003eComplete kit aimed at men's hair and shorter lengths\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eJet black is the darker of the two shades in the Dark \u0026amp; Natural range and it reads as a true black rather than a softened one. On a head that has gone mostly grey it will look like a bigger change than natural black would, which is worth thinking about before a first application.\u003c\/p\u003e\u003cp\u003eThe aloe and honey are there to stop a short development leaving hair feeling stripped.\u003c\/p\u003e\u003cp\u003eShort hair is what the five minutes is designed around. On longer lengths you are working against the clock to get colour on evenly, so it pays to have everything laid out before you mix rather than after.\u003c\/p\u003e","brand":"SoftSheen-Carson","offers":[{"title":"Default Title","offer_id":58507283628364,"sku":"SSCDNJB","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/72790000317_darkandnatural_permenantmenshaircolor_JetBlack_mens_hair_color_packshot1.jpg?v=1787336620","url":"https:\/\/zenvy-beauty.com\/products\/softsheen-carson-dark-natural-mens-permanent-hair-colour-kit-jet-black-100-grey-coverage-for-men","provider":"Zenvy Beauty","version":"1.0","type":"link"}