{"product_id":"sof-n-free-sofnfree-curl-activator-lotion-for-defined-moisturized-curls-waves-350-ml-11-83-oz","title":"Sof n Free Sofn'free Curl Activator Lotion for Defined, Moisturized Curls \u0026 Waves 350 ml\/11.83 oz","description":"\u003cp\u003eAnyone with waves or curls who has not used an activator before is usually surprised by how much pattern was there all along, just not showing. That is what a product like this is for. It puts moisture back onto the strand and gives the curl something to form around, instead of letting it dry out flat.\u003c\/p\u003e\u003cp\u003eSofn'free's lotion is light for the category and it dries down soft rather than sticky. It does not set hard, and there is no cast to break up once dry. At 350 ml it is a sensible size to test the routine with before committing to the big bottle.\u003c\/p\u003e\u003cp\u003eWhat you get from it:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eCurl pattern that reads as defined rather than shapeless\u003c\/li\u003e\n\u003cli\u003eSoftness that lasts past the first hour\u003c\/li\u003e\n\u003cli\u003eFrizz smoothed down without a heavy coating\u003c\/li\u003e\n\u003cli\u003eA finish light enough to layer under a gel or an oil if you want more hold\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWorks across waves, loose curls and looser coils, roughly type 2 through to 4a. Apply to damp hair in sections and leave it in.\u003c\/p\u003e","brand":"Sof N' Free","offers":[{"title":"Default Title","offer_id":58506796892492,"sku":"SNFCAL350ML","price":2.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/CURL-ACTIVATOR-LOTION-350.jpg?v=1787332790","url":"https:\/\/zenvy-beauty.com\/products\/sof-n-free-sofnfree-curl-activator-lotion-for-defined-moisturized-curls-waves-350-ml-11-83-oz","provider":"Zenvy Beauty","version":"1.0","type":"link"}