{"product_id":"loreal-professionnel-majirel-high-lift-permanent-ultra-lifting-cool-blonde-hair-colour-50ml","title":"L'Oreal Professionnel Majirel High Lift Permanent Ultra-Lifting Cool Blonde Hair Colour 50ml","description":"\u003cp\u003eYellow is the enemy of every blonde lift.\u003c\/p\u003e\u003cp\u003ePush the levels up and the underlying warmth comes with them, which is why so much high-lift work ends up needing the toner it was supposed to avoid. Majirel High Lift gets up to four and a half levels of lift while neutralising as it goes. The anti-yellow side of the formula does that, and the Ionène G and Incell technology underneath handles the part everyone worries about, which is what four levels of lift does to the condition of the hair.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eUp to 4.5 levels of lifting power in a single process\u003c\/li\u003e\n\u003cli\u003eCool, neutralised results across platinum, ash and iridescent targets\u003c\/li\u003e\n\u003cli\u003eEven colour from root to tip rather than hot roots and dull ends\u003c\/li\u003e\n\u003cli\u003eConditioning built in to protect the hair through the lift\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e50 ml tubes, professional use. It is a stylist's product, and the result still depends on reading the starting level correctly before anything gets mixed.\u003c\/p\u003e","brand":"TJ Beauty Products UK","offers":[{"title":"ASH","offer_id":58506859381068,"sku":"LOMHL001","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"ASH +","offer_id":58506859413836,"sku":"LOMHL002","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"ASH VIOLET","offer_id":58506859446604,"sku":"LOMHL003","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"BEIGE","offer_id":58506859479372,"sku":"LOMHL004","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"GOLD IRIDESCENT","offer_id":58506859512140,"sku":"LOMHL005","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"NEUTRAL","offer_id":58506859544908,"sku":"LOMHL006","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"VIOLET","offer_id":58506859577676,"sku":"LOMHL007","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"VIOLET +","offer_id":58506859610444,"sku":"LOMHL008","price":9.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/loreal-majirel-high-lift.jpg?v=1787333163","url":"https:\/\/zenvy-beauty.com\/products\/loreal-professionnel-majirel-high-lift-permanent-ultra-lifting-cool-blonde-hair-colour-50ml","provider":"Zenvy Beauty","version":"1.0","type":"link"}