{"product_id":"aliza-ceramic-professional-hair-straightener-smooth-frizz-free-styling-for-all-hair-types","title":"Aliza Ceramic Professional Hair Straightener: Smooth, Frizz-Free Styling for All Hair Types","description":"\u003cp\u003eCeramic plates heat evenly, and even heat is the thing that stops one pass turning into four. That is the case for the Aliza Ceramic straightener over cheaper irons that run hot in the middle and cool at the edges.\u003c\/p\u003e\u003cp\u003eIt reaches temperature quickly and holds it while you work, so the last section gets the same treatment as the first. The plates glide instead of catching, which matters on textured hair where snagging is what causes breakage. Hair comes out smooth with the cuticle laid flat, and flat cuticle is what shine actually is.\u003c\/p\u003e\u003cp\u003eCeramic is the more forgiving of the two plate materials as well. It heats more gently than titanium does, which suits fine or already dry hair and makes it harder to do damage in a hurry.\u003c\/p\u003e\u003cp\u003eUse it on dry hair, in sections, with a heat protectant underneath. One slow pass beats three quick ones every time.\u003c\/p\u003e\u003cp\u003eBuilt for salon work and sensible for home use, on all hair types.\u003c\/p\u003e","brand":"Aliza","offers":[{"title":"Default Title","offer_id":58507079483724,"sku":"Aliza-STRT","price":24.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/CeramicStraightener.jpg?v=1787334582","url":"https:\/\/zenvy-beauty.com\/products\/aliza-ceramic-professional-hair-straightener-smooth-frizz-free-styling-for-all-hair-types","provider":"Zenvy Beauty","version":"1.0","type":"link"}