{"title":"Protein Treatments for Curly Hair","description":"\u003cdiv class=\"collection-intro\"\u003e\u003cp\u003eProtein treatments rebuild and strengthen — the structural reset for damaged, breakage-prone, or chemically-treated curls.\u003c\/p\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"collection-seo\"\u003e\n\u003ch2\u003eProtein Treatments for Curly Hair\u003c\/h2\u003e\n\u003cp\u003eHair is built of keratin (a protein). Damage breaks down that structure; protein treatments help repair it. Done right, they reduce breakage, restore elasticity, and improve curl pattern.\u003c\/p\u003e\n\u003cp\u003eOur edit covers the spectrum: \u003ca href=\"\/products\/shea-moisture-raw-shea-butter-restorative-conditioner-13-oz\"\u003eSheaMoisture Raw Shea Butter Restorative Conditioner\u003c\/a\u003e for daily reinforcement, \u003ca href=\"\/products\/volumizing-rice-protein-dry-shampoo-dark-tinted-powder\"\u003eKitsch Rice Protein Dry Shampoo\u003c\/a\u003e for between-wash strength.\u003c\/p\u003e\n\u003cp\u003eUse protein 1–2 times monthly. Always follow with a deep moisture treatment — protein without moisture leads to brittleness.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"collection-faq\"\u003e\n\u003ch2\u003eFAQs\u003c\/h2\u003e\n\u003cdetails\u003e\u003csummary\u003eHow do I know if I need a protein treatment?\u003c\/summary\u003e\u003cp\u003eSigns: stretchy, gummy, limp curls. Hair that breaks easily. Loss of curl pattern in damaged sections.\u003c\/p\u003e\u003c\/details\u003e\u003cdetails\u003e\u003csummary\u003eCan too much protein damage hair?\u003c\/summary\u003e\u003cp\u003eYes — protein overload causes stiffness, brittleness, breakage. Stick to monthly use, not weekly.\u003c\/p\u003e\u003c\/details\u003e\u003cdetails\u003e\u003csummary\u003eWhat's the difference between protein and bond-building treatments?\u003c\/summary\u003e\u003cp\u003eBond-builders (like Olaplex) repair broken disulphide bonds at the molecular level. Protein treatments rebuild keratin structure. Different mechanisms, complementary.\u003c\/p\u003e\u003c\/details\u003e\u003cdetails\u003e\u003csummary\u003eShould low porosity hair use protein?\u003c\/summary\u003e\u003cp\u003eLess than high porosity. Use sparingly — once monthly maximum.\u003c\/p\u003e\u003c\/details\u003e\u003cdetails\u003e\u003csummary\u003eWill a protein treatment help breakage?\u003c\/summary\u003e\u003cp\u003eYes, when balanced with moisture. Protein alone won't fix breakage caused by dryness.\u003c\/p\u003e\u003c\/details\u003e\n\u003c\/div\u003e","products":[{"product_id":"volumizing-rice-protein-dry-shampoo-dark-tinted-powder","title":"Kitsch Volumizing Rice Protein Dry Shampoo - Dark Tinted Powder","description":"\u003cp\u003e\u003cstrong\u003eOn those busy weeks when wash day seems too far away, Kitsch is ready to rescue you with its Volumizing Rice Protein Dry Shampoo.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThanks to its unique built-in powder puff, the formula helps to absorb excess oil and deodorises your scalp and strands, without leaving any unwanted residue. Powered by a blend of rice protein, niacinamide and ashwagandha, the formula helps to nourish and visibly strengthen. Ideal for dark hair colours, the powder adds subtle volume and texture to promote a bouncy, more uplifted appearance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use: \u003c\/strong\u003eRemove cap and turn the container upside down to start powder flow. Dab puff directly onto unwashed roots, focusing on areas that look greasy. Use fingertips to massage powder into your scalp; allow it to sit for a few minutes \u0026amp; absorb excess oil. Brush or comb thoroughly to evenly distribute from roots to ends. Style hair as desired.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e \u003cspan\u003eZea Mays (Corn) Starch, Maranta Arundinacea Root Extract, Sodium Carbonate, Silica Silylate, Mica, Saccharomyces Ferment, Propanediol, Hydroxyacetophenone, Water, Lauroyl Lysine, Niacinamide, Hydrolyzed Rice Protein, Glycerin, Magnolia Officinalis Bark Extract, Withania Somnifera Root Extract, Benzyl Alcohol, Potassium Sorbate, Sodium Benzoate May contain Iron Oxide CI 77499, Iron Oxide CI 77491, Titanium Dioxide CI 77891.\u003c\/span\u003e\u003c\/p\u003e","brand":"KITSCH","offers":[{"title":"Default Title","offer_id":51838180524364,"sku":"65737","price":12.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/0461fa88019b4dc2aa4bf3f8959267a9c3846d4445577e94ecda55d60112be96.jpg?v=1737660774"},{"product_id":"shea-moisture-raw-shea-butter-restorative-conditioner-13-oz","title":"Shea Moisture Raw Shea Butter Restorative Conditioner","description":"\u003cp\u003e\u003cstrong\u003eShea Moisture Raw Shea Butter Restorative Conditioner detangles, moisturizes, repairs and restores lifeless damaged hair.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSea kelp: Trace minerals detoxify hair follicles of impurities and residue\u003c\/li\u003e\n\u003cli\u003eArgan oil: Restores shine and rebuilds hair elasticity\u003c\/li\u003e\n\u003cli\u003eShea butter: Deeply moisturizes and repairs damage to hair and scalp\u003c\/li\u003e\n\u003cli\u003eEthically traded ingredients, sustainably produced\u003c\/li\u003e\n\u003cli\u003eNo parabens, phthalates, paraffin, gluten, propylene glycol, mineral oil, synthetic fragrance, mineral oil, synthetic fragrance, PABA, synthetic color, DEA, animal ingredients or sulfates, Color-safe\u003c\/li\u003e\n\u003cli\u003eCruelty free, no animal testing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003eDirections:\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eAfter shampooing, work conditioner through hair from roots to ends. Leave on hair for up to 1 minute, then rinse thoroughly or leave on hair for up to 15 minutes for deeper conditioning. As a leave-in conditioner, work a 5p-sized amount through damp hair, then style as desired.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eDeionized Water , Butyrospermum Parkii (Shea Butter) , Argan Oil , Coconut Oil , Behentrimonium Chloride , Essential Oil Blend , Vegetable Glycerin , Emulsifying Wax , Sea Kelp Extract , Panthenol (Vitamin B-5) , Avocado Oil , Tocopherol (Vitamin E) , Daucus Carota Sativa Seed Oil (Carrot)\u003c\/p\u003e","brand":"SheaMoisture","offers":[{"title":"Default Title","offer_id":51880432697676,"sku":"","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/jdz1aYTNDKuMpMYPzeKLoQ8_2_gps_generated.png?v=1777720486"}],"url":"https:\/\/zenvy-beauty.com\/collections\/protein-treatment.oembed","provider":"Zenvy Beauty","version":"1.0","type":"link"}