{"title":"Hair Dye \u0026 Colour","description":"\u003cp\u003eOur full range of hair dye \u0026amp; colour, curated for curly, coily and wavy hair. Free 24-hour UK delivery on orders over £25.\u003c\/p\u003e","products":[{"product_id":"crazy-color-semi-permanent-hair-color-cream-vibrant-expressive-colour-for-bold-hair-enthusiasts-100ml","title":"Crazy Color Semi Permanent Hair Color Cream – Vibrant, Expressive Colour for Bold Hair Enthusiasts 100ml","description":"\u003cp\u003eCrazy Color has been on shelves since the alternative colour scene had one shelf to itself, which is roughly forty years of people putting bright pigment on their hair with no intention of keeping it there for good.\u003c\/p\u003e\n\u003cp\u003eThe cream is ready to use straight from the 100ml pot. No developer, no mixing, no timing anxiety. Pigment load is high, so a full head goes vivid, and the same pot works used sparingly for a tint, a streak or a set of hidden panels.\u003c\/p\u003e\n\u003cp\u003eBecause it is semi-permanent, the colour washes down over time rather than growing out. That is either the appeal or the catch, depending on why you bought it. For a festival, a stretch of the summer, or a look you plan to change again in six weeks, it is the appeal.\u003c\/p\u003e\n\u003cp\u003eBrights need pre-lightened hair to show true. On unlightened dark hair, expect a tint that catches in sunlight rather than a change of colour.\u003c\/p\u003e","brand":"Crazy Color","offers":[{"title":"27 Silver","offer_id":58506827628876,"sku":"Crazy27","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"28 Platinum","offer_id":58506827661644,"sku":"Crazy28","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"30 Black","offer_id":58506827694412,"sku":"Crazy30","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"32 Natural Black","offer_id":58506827727180,"sku":"Crazy32","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"41 Cyclamen","offer_id":58506827759948,"sku":"Crazy41","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"42 Pinkissimo","offer_id":58506827792716,"sku":"Crazy42","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"43 Violette","offer_id":58506827825484,"sku":"Crazy43","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"44 Capri Blue","offer_id":58506827858252,"sku":"Crazy44","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"45 Peacock Blue","offer_id":58506827891020,"sku":"Crazy45","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"46 Pine Green","offer_id":58506827923788,"sku":"Crazy46","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"49 Canary Yellow","offer_id":58506827956556,"sku":"Crazy49","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"50 Aubergine","offer_id":58506827989324,"sku":"Crazy50","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"51 Bordeaux","offer_id":58506828022092,"sku":"Crazy51","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"53 Emerald Green","offer_id":58506828054860,"sku":"Crazy53","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"54 Lavender","offer_id":58506828087628,"sku":"Crazy54","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"55 Lilac","offer_id":58506828120396,"sku":"Crazy55","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"56 Fire","offer_id":58506828153164,"sku":"Crazy56","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"57 Coral Red","offer_id":58506828185932,"sku":"Crazy57","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"59 Sky Blue","offer_id":58506828218700,"sku":"Crazy59","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"60 Orange","offer_id":58506828251468,"sku":"Crazy60","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"61 Burgundy","offer_id":58506828284236,"sku":"Crazy61","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"62 Hot Purple","offer_id":58506828317004,"sku":"Crazy62","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"63 Bubblegum Blue","offer_id":58506828349772,"sku":"Crazy63","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"64 Marshmallow","offer_id":58506828382540,"sku":"Crazy64","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"65 Candy Floss","offer_id":58506828415308,"sku":"Crazy65","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"66 Ruby Rouge","offer_id":58506828448076,"sku":"Crazy66","price":3.99,"currency_code":"GBP","in_stock":false},{"title":"67 Blue Jade","offer_id":58506828480844,"sku":"CCSPCC67","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"68 Lime Twist","offer_id":58506828513612,"sku":"Crazy68","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"69 Graphite","offer_id":58506828546380,"sku":"Crazy69","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"70 Peachy Coral","offer_id":58506828579148,"sku":"Crazy70","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"71 Peppermint","offer_id":58506828611916,"sku":"Crazy71","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"72 Sapphire","offer_id":58506828644684,"sku":"Crazy72","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"73 Rose Gold","offer_id":58506828677452,"sku":"Crazy73","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"74 Slate","offer_id":58506828710220,"sku":"Crazy74","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"75 Ice Mauve","offer_id":58506828742988,"sku":"Crazy75","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"76 Anarchy UV","offer_id":58506828775756,"sku":"Crazy76","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"77 Caution UV","offer_id":58506828808524,"sku":"Crazy77","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"78 Rebel UV","offer_id":58506828841292,"sku":"Crazy78","price":3.99,"currency_code":"GBP","in_stock":false},{"title":"79 Toxic UV","offer_id":58506828874060,"sku":"Crazy79","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"40 Vermillion Red","offer_id":58506828906828,"sku":"sku-55427503751544","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/Crazy-Color-PEACHY_CORAL.jpg?v=1787332973"},{"product_id":"creme-of-nature-moisture-rich-hair-color-kit-for-long-lasting-radiant-permanent-colour-100-grey-coverage","title":"Creme of Nature Moisture Rich Hair Color Kit - For Long-Lasting, Radiant Permanent Colour \u0026 100% Grey Coverage","description":"\u003cp\u003eHome colour has a reputation for leaving textured hair dry, and that is usually down to ammonia doing the lifting. This kit takes the ammonia-free route instead, which is a gentler process on hair already working hard to hold moisture.\u003c\/p\u003e\n\u003cp\u003eIt is a permanent liquid colour with full grey coverage, so roots and greys take the same shade as the rest rather than sitting a tone lighter. The result reads as multi-dimensional rather than flat, which helps on curls and coils where light hits the hair from every angle.\u003c\/p\u003e\n\u003cp\u003eIn the box:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePermanent liquid colour, ammonia-free\u003c\/li\u003e\n\u003cli\u003e100% grey coverage\u003c\/li\u003e\n\u003cli\u003eUltra-Moisturizing Mango and Shea Butter Conditioner for after the rinse\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThat last part matters more than it sounds. The conditioner is the step that puts moisture back once the colour is down, and skipping it is how at-home colour ends up feeling like straw.\u003c\/p\u003e\n\u003cp\u003eBest for anyone colouring at home who wants coverage without ammonia, on natural or relaxed hair.\u003c\/p\u003e","brand":"Creme of Nature","offers":[{"title":"C10 Jet Black","offer_id":58506830414156,"sku":"C10JB","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"C11 Natural Black","offer_id":58506830446924,"sku":"C11NB","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"C20 LT Golden Brown","offer_id":58506830479692,"sku":"C20LT","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"C21 Rich Brown","offer_id":58506830512460,"sku":"C21RB","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"C30 Red Hot Burgundy","offer_id":58506830545228,"sku":"C30RHB","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"C31 Vivid Red","offer_id":58506830577996,"sku":"C31VR","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"C41 Honey Blonde","offer_id":58506830610764,"sku":"C41HB","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"C42 Light Golden Blonde","offer_id":58506830643532,"sku":"C42LG","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"C43 Lightest Blonde","offer_id":58506830676300,"sku":"CONC43LB","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/creme-of-nature-c43.jpg?v=1787332979"},{"product_id":"adore-semi-permanent-hair-dye-colour-vibrant-ammonia-free-colour-shine-for-all-hair-types-118ml","title":"Adore Semi Permanent Hair Dye Colour - Vibrant, Ammonia-Free Colour \u0026 Shine for All Hair Types 118ml","description":"\u003cp\u003eThis is the 118ml bottle in the classic Adore line, and the one most people mean when they say they use Adore. It is a direct dye, so the pigment sits into the hair without ammonia or peroxide. Nothing is being lifted and nothing is being opened up.\u003c\/p\u003e\n\u003cp\u003eWhat that buys you in practice is repeat colouring without cumulative damage. Direct dyes can be reapplied often, and because there is no developer involved the hair keeps its condition through the process. Adore's shades come out close to the chart, which is not a given with semi-permanents, and the finish is glossy rather than matte.\u003c\/p\u003e\n\u003cp\u003eFade is the part people underestimate. Semi-permanent colour lifts out over washes, and this one fades reasonably evenly, so what you get is a softening of tone rather than patchy roots and brassy ends.\u003c\/p\u003e\n\u003cp\u003eGood for anyone changing shade frequently, refreshing between salon appointments, or softening the first grey without committing to permanent colour.\u003c\/p\u003e","brand":"Adore","offers":[{"title":"10 CRYSTAL CLEAR","offer_id":58506831233356,"sku":"Adore10","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"104 SIENNA BROWN","offer_id":58506831266124,"sku":"Adore104","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"106 MAHOGANY","offer_id":58506831298892,"sku":"Adore106","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"107 MOCHA","offer_id":58506831331660,"sku":"Adore107","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"110 DARKEST BROWN","offer_id":58506831364428,"sku":"Adore110","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"112 INDIGO BLUE","offer_id":58506831397196,"sku":"Adore112","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"113 AFRICAN VIOLET","offer_id":58506831429964,"sku":"Adore113","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"114 VIOLET GEM","offer_id":58506831462732,"sku":"Adore114","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"116 PURPLE RAGE","offer_id":58506831495500,"sku":"Adore116","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"117 AQUAMARINE","offer_id":58506831528268,"sku":"Adore117","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"118 OFF BLACK","offer_id":58506831561036,"sku":"Adore118","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"120 BLACK VELVET","offer_id":58506831593804,"sku":"Adore120","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"121 JET BLACK","offer_id":58506831626572,"sku":"Adore121","price":3.99,"currency_code":"GBP","in_stock":false},{"title":"130 BLUE BLACK","offer_id":58506831659340,"sku":"Adore130","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"140 NEON PINK","offer_id":58506831692108,"sku":"Adore140","price":3.99,"currency_code":"GBP","in_stock":false},{"title":"142 PINK BLUSH","offer_id":58506831724876,"sku":"Adore142","price":3.99,"currency_code":"GBP","in_stock":false},{"title":"150 PLATINUM","offer_id":58506831757644,"sku":"Adore150","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"155 TITANIUM","offer_id":58506831790412,"sku":"Adore155","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"164 ELECTRIC LIME","offer_id":58506831823180,"sku":"Adore164","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"165 CLOVER","offer_id":58506831855948,"sku":"Adore165","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"168 EMERALD","offer_id":58506831888716,"sku":"Adore168","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"172 BABY BLUE","offer_id":58506831921484,"sku":"Adore172","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"178 ROYAL NAVY","offer_id":58506831954252,"sku":"Adore178","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"186 RICH EGGPLANT","offer_id":58506831987020,"sku":"Adore186","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"190 COTTON CANDY","offer_id":58506832019788,"sku":"Adore190","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"191 FRUIT PUNCH","offer_id":58506832052556,"sku":"Adore191","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"192 PINK PETAL","offer_id":58506832085324,"sku":"Adore192","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"193 SOFT LAVENDER","offer_id":58506832118092,"sku":"Adore193","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"194 SWEET MINT","offer_id":58506832150860,"sku":"Adore194","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"195 JADE","offer_id":58506832183628,"sku":"Adore195","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"196 SKY BLUE","offer_id":58506832216396,"sku":"Adore196","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"197 PERIWINKLE","offer_id":58506832249164,"sku":"Adore197","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"30 GINGER","offer_id":58506832281932,"sku":"Adore30","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"38 SUNRISE ORANGE","offer_id":58506832314700,"sku":"Adore38","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"39 ORANGE BLAZE","offer_id":58506832347468,"sku":"Adore39","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"46 SPICED AMBER","offer_id":58506832380236,"sku":"Adore46","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"48 HONEY BROWN","offer_id":58506832413004,"sku":"Adore48","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"52 FRENCH COGNAC","offer_id":58506832445772,"sku":"Adore52","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"56 CAJUN SPICE","offer_id":58506832478540,"sku":"Adore56","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"58 CINNAMON","offer_id":58506832511308,"sku":"Adore58","price":3.99,"currency_code":"GBP","in_stock":false},{"title":"60 TRULY RED","offer_id":58506832544076,"sku":"Adore60","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"64 RUBY RED","offer_id":58506832576844,"sku":"Adore64","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"68 CRIMSON","offer_id":58506832609612,"sku":"Adore68","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"69 WILD CHERRY","offer_id":58506832642380,"sku":"Adore69","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"70 RAGING RED","offer_id":58506832675148,"sku":"Adore70","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"71 INTENSE RED","offer_id":58506832707916,"sku":"Adore71","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"72 PAPRIKA","offer_id":58506832740684,"sku":"Adore72","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"76 COPPER BROWN","offer_id":58506832773452,"sku":"Adore76","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"78 RICH AMBER","offer_id":58506832806220,"sku":"Adore78","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"79 BURGUNDY ENVY","offer_id":58506832838988,"sku":"Adore79","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"82 PINK ROSE","offer_id":58506832871756,"sku":"Adore82","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"83 FIESTA FUCHSIA","offer_id":58506832904524,"sku":"Adore83","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"85 BURGUNDY BLISS","offer_id":58506832937292,"sku":"Adore85","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"86 RASPBERRY TWIST","offer_id":58506832970060,"sku":"Adore86","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"88 MAGENTA","offer_id":58506833002828,"sku":"Adore88","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"90 LAVENDER","offer_id":58506833035596,"sku":"Adore90","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"125 Puple Black","offer_id":58506833068364,"sku":"Adore125","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"161 Cosmic Yellow","offer_id":58506833101132,"sku":"Adore161","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"163 Green Apple","offer_id":58506833133900,"sku":"Adore163","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"174 Sapphire Blue","offer_id":58506833166668,"sku":"Adore174","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"198 Powder Blue","offer_id":58506833199436,"sku":"Adore198","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"199 Luxe Blue","offer_id":58506833232204,"sku":"Adore199","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"158 Mystic Gray","offer_id":58506833264972,"sku":"Adore158","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"176 Ocean Blue","offer_id":58506833297740,"sku":"Adore176","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/adore-shining-semi-permanent-hair-color-crystal-clear-10.jpg?v=1787332986"},{"product_id":"sta-sof-fro-permanent-powder-hair-colour-vibrant-long-lasting-colour-for-all-hair-types-8g-0-28-oz","title":"Sta-Sof-Fro Permanent Powder Hair Colour: Vibrant, Long-Lasting Colour for All Hair Types 8g\/0.28 oz","description":"\u003cp\u003ePowder rather than cream, in an 8g sachet, which changes both how you use it and what it is good for.\u003c\/p\u003e\u003cp\u003eSta-Sof-Fro has been making this format for a long time and the appeal has not shifted: compact, stores without fuss, costs little for what it does. Once mixed it deposits evenly, covers grey properly, and holds as a permanent colour instead of washing out over a few shampoos.\u003c\/p\u003e\u003cp\u003ePowders suit people who colour occasionally rather than on a schedule. A cream starts to oxidise once the tube is open, while a sealed sachet sits in a drawer until the day you want it.\u003c\/p\u003e\u003cp\u003e0.28 oz per pack. Follow the mixing instructions supplied, since a powder is less forgiving of a rough ratio than a pre mixed cream, and put the gloves on before you open it rather than halfway through.\u003c\/p\u003e","brand":"Sta-Sof-Fro","offers":[{"title":"70 Black","offer_id":58506836083020,"sku":"SSF70","price":2.49,"currency_code":"GBP","in_stock":true},{"title":"72 Auburn","offer_id":58506836115788,"sku":"SSFau","price":2.49,"currency_code":"GBP","in_stock":true},{"title":"73 Jet Black","offer_id":58506836148556,"sku":"SSF73","price":2.49,"currency_code":"GBP","in_stock":true},{"title":"74 Dark Brown","offer_id":58506836181324,"sku":"SSF74","price":2.49,"currency_code":"GBP","in_stock":false},{"title":"75 Brown Black","offer_id":58506836214092,"sku":"SSF75","price":2.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/ssf74.jpg?v=1787333034"},{"product_id":"adore-plus-semi-permanent-colour-vibrant-ammonia-free-hair-dye-for-all-hair-types-100ml-3-38-oz","title":"Adore Plus Semi-Permanent Colour: Vibrant, Ammonia-Free Hair Dye for All Hair Types 100ml\/3.38 oz","description":"\u003cp\u003eAdore Plus is the line to look at if you refresh your colour often and want the bottle size to match the habit. Each 100ml (3.38 oz) bottle carries enough for a full application on shorter hair, or a mid-length top-up.\u003c\/p\u003e\n\u003cp\u003eIt is ammonia-free, and like the rest of the Adore family it deposits tone rather than lifting it, so the hair is not being stripped every time you change your mind.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFull shade range, from natural browns through to pastels and brights\u003c\/li\u003e\n\u003cli\u003eConditions as it deposits, so the hair does not go rough\u003c\/li\u003e\n\u003cli\u003eNo developer to mix, so it goes straight on\u003c\/li\u003e\n\u003cli\u003eFades gradually rather than leaving a hard root line\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eBest on hair already sitting at the level you want, or pre-lightened if you are heading for the pastel and bright end of the chart.\u003c\/p\u003e","brand":"Adore","offers":[{"title":"336 Copper Red","offer_id":58506836279628,"sku":"APSPC336","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"342 Burgundy Brown","offer_id":58506836312396,"sku":"APSPC342","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"344 Plum Brown","offer_id":58506836345164,"sku":"APSPC344","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"348 Dark Plum Brown","offer_id":58506836377932,"sku":"APSPC348","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"354 Cinnamon Brown","offer_id":58506836410700,"sku":"APSPC354","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"360 Light Gold Brown","offer_id":58506836443468,"sku":"APSPC360","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"364 Light Red Brown","offer_id":58506836476236,"sku":"APSPC364","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"372 Medium Red Brown","offer_id":58506836509004,"sku":"APSPC372","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"374 Dark Red Brown","offer_id":58506836541772,"sku":"APSPC374","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"376 Medium Brown","offer_id":58506836574540,"sku":"APSPC376","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"378 Mocha Brown","offer_id":58506836607308,"sku":"APSPC378","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"380 Chocolate Brown","offer_id":58506836640076,"sku":"APSPC380","price":3.99,"currency_code":"GBP","in_stock":false},{"title":"388 Dark Brown","offer_id":58506836672844,"sku":"APSPC388","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"390 Brown Black","offer_id":58506836705612,"sku":"APSPC390","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"394 Velvet Black","offer_id":58506836738380,"sku":"APSPC394","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"398 Jet Black","offer_id":58506836771148,"sku":"APSPC398","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/adore_plus.jpg?v=1787333035"},{"product_id":"wella-professionals-koleston-perfect-vibrant-long-lasting-colour-for-professional-results-60ml-2-03-oz","title":"Wella Professionals Koleston Perfect Vibrant, Long-Lasting Colour for Professional Results 60ml\/2.03 oz","description":"\u003cp\u003eKoleston Perfect has been a fixture on salon colour bars for decades, and the 60ml tube, 2.03 oz, is the format it is usually stocked in.\u003c\/p\u003e\u003cp\u003eThe range runs the full chart, deep browns through to blondes and reds, with the intensity and coverage a permanent colour service needs. What has kept it in salons is consistency. The same shade mixes and develops the same way every time, and that matters more to a colourist than any single headline feature does.\u003c\/p\u003e\u003cp\u003eIt is worth being clear about who it suits. This is a professional tube rather than a boxed kit, so the developer, the ratio and the timing are decisions you make instead of instructions you follow.\u003c\/p\u003e\u003cp\u003eCoverage, shine and staying power are the three things it gets bought for. Right for colour bars, mobile stylists and confident home colourists working from a chart rather than a box.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"0\/28 - Matt Blue (Special Mix)","offer_id":58506840670540,"sku":"KP028","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"0\/33 - intense Gold","offer_id":58506840703308,"sku":"KP033","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10\/97 - Very Very Light Blond Smoked Brown","offer_id":58506840736076,"sku":"KP1097","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"12\/03 - Special Natural Gold Blonde (Pure Naturals)","offer_id":58506840768844,"sku":"KP1203","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"12\/17 - Special Ash Brunette Blonde (Rich Naturals)","offer_id":58506840801612,"sku":"KP1217","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"4\/77 - Medium Intense Brunette Brown (Deep Browns)","offer_id":58506840834380,"sku":"KP477","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5\/73 - Light Brunette Gold Blonde (Deep Browns)","offer_id":58506840867148,"sku":"KP573","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/34 - Dark Gold Red Blonde (Vibrant Reds)","offer_id":58506840899916,"sku":"KP634","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/41 - Dark Red Ash Blonde (Vibrant Reds)","offer_id":58506840932684,"sku":"KP641","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/73 - Dark Brunette Gold Blonde (Deep Browns)","offer_id":58506840965452,"sku":"KP673","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"66\/44 - Dark intense Red Blonde (Vibrant Reds)","offer_id":58506840998220,"sku":"KP6644","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/03 - Medium Natural Gold Blonde (Pure Naturals)","offer_id":58506841030988,"sku":"KP703","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"77\/46 - Medium Intense Red Violet Blonde (Vibrant Reds)","offer_id":58506841063756,"sku":"KP7746","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/41 - Light Blonde Copper Ash (Vibrant Reds)","offer_id":58506841096524,"sku":"KP841","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/74 - Light Brunette Red Blonde (Deep Browns)","offer_id":58506841129292,"sku":"KP874","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/03 - Very Light Natural Gold Blonde (Pure Naturals)","offer_id":58506841162060,"sku":"KP903","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/17 - Very Light Ash Brunette Blonde (Rich Naturals)","offer_id":58506841194828,"sku":"KP917","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/7- Very Light Brunette Blonde (Deep Browns)","offer_id":58506841227596,"sku":"KP97","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/wella-koleston-perfect-haarfarbe_139-1.jpg?v=1787333045"},{"product_id":"loreal-professionnel-majirel-permanent-hair-colour-for-vibrant-long-lasting-shine","title":"L'Oreal Professionnel Majirel Permanent Hair Colour for Vibrant, Long-Lasting Shine","description":"\u003cp\u003ePredictability is what stylists actually pay for. A colour that behaves the same way on Tuesday as it did on Friday is worth more in a salon than any single dramatic result, and that reputation is why Majirel has stayed a benchmark for as long as it has. The grey coverage is the headline. Majirel covers up to one hundred per cent of grey, including the resistant sort that shrugs off weaker formulas at the temples and along the parting. The colour itself comes out rich and deep, and the technology behind it is built to hold that tone rather than let it wash down over a few weeks.\u003c\/p\u003e\u003cp\u003eIt gets used for full colour changes, grey coverage and subtle enhancement alike, which is the practical reason so many salons stock the whole chart rather than a handful of shades. It is a professional line, and getting predictable results from it still comes down to the person doing the mixing.\u003c\/p\u003e","brand":"TJ Beauty Products UK","offers":[{"title":"1 - Black","offer_id":58506841293132,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10 - Lightest Blonde","offer_id":58506841325900,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10,1 - Lightest Ash Blonde","offer_id":58506841358668,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10,21 - Lightest Iridescent Ash Blonde","offer_id":58506841391436,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10,31 - Lightest Golden Ash Blonde","offer_id":58506841424204,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"3 - Dark Brown","offer_id":58506841456972,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"4 - Brown","offer_id":58506841489740,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"4,0 - Deep Brown","offer_id":58506841522508,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"4,3 - Golden Brown","offer_id":58506841555276,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"4,35 - Golden Mahogany Brown","offer_id":58506841588044,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"4,45 - Copper Mahogany Brown","offer_id":58506841620812,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"4,56 - Mahogany Red Brown","offer_id":58506841653580,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"4,8 - Mocha Brown","offer_id":58506841686348,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5,12 - Light Ash Iridescent Brown","offer_id":58506841719116,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5,15 - Light Ash Mahogany Brown","offer_id":58506841751884,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5,3 - Light Golden Brown","offer_id":58506841784652,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5,32 - Light Golden Iridescent Brown","offer_id":58506841817420,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5,35 - Light Golden Mahogany Brown","offer_id":58506841850188,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5,4 - Light Copper Brown","offer_id":58506841882956,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5,52 - Light Mahogany Iridescent Brown","offer_id":58506841915724,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5,6 - Light Red Brown","offer_id":58506841948492,"sku":"LOR056","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"5,8 - Light Mocha Brown","offer_id":58506841981260,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6,0 - Deep Dark Blonde","offer_id":58506842014028,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6,1 - Dark Ash Blonde","offer_id":58506842046796,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"6,11 - Dark Deep Ash Blonde","offer_id":58506842079564,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6,23 - Dark Iridescent Golden Blonde","offer_id":58506842112332,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6,3 - Dark Golden Blonde","offer_id":58506842145100,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6,32 - Dark Golden Iridescent Golden Blonde","offer_id":58506842177868,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6,34 - Dark Golden Copper Blonde","offer_id":58506842210636,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6,35 - Dark Golden Mahogany Blonde","offer_id":58506842243404,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"6,45 - Dark Copper Mahogany Blonde","offer_id":58506842276172,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6,46 - Dark Copper Red Blonde","offer_id":58506842308940,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6,52 - Dark Mahogany Iridescent Blonde","offer_id":58506842341708,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6,53 - Dark Mahogany Golden Blonde","offer_id":58506842374476,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"6,8 - Dark Mocha Blonde","offer_id":58506842407244,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7,0 - Deep Blonde","offer_id":58506842440012,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7,03 - Natural Golden Blonde","offer_id":58506842472780,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7,12 - Iridescent Ash Blonde","offer_id":58506842505548,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7,13 - Beige Blonde","offer_id":58506842538316,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7,23 - Iridescent Golden Blonde","offer_id":58506842571084,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7,3 - Golden Blonde","offer_id":58506842603852,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7,31 - Golden Ash Blonde","offer_id":58506842636620,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7,35 - Golden Mahogany Blonde","offer_id":58506842669388,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7,4 - Copper Blonde","offer_id":58506842702156,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7,43 - Copper Golden Blonde","offer_id":58506842734924,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7,44 - Deep Copper Blonde","offer_id":58506842767692,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7,8 - Mocha Blonde","offer_id":58506842800460,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8,0 - Deep Light Blonde","offer_id":58506842833228,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8,13 - Light Beige Blonde","offer_id":58506842865996,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8,2 - Light Iridescent Blonde","offer_id":58506842898764,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8,21 - Vanilla Blonde","offer_id":58506842931532,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8,3 - Light Golden Blonde","offer_id":58506842964300,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8,31 - Light Golden Ash Blonde","offer_id":58506842997068,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8,34 - Light Golden Copper Blonde","offer_id":58506843029836,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8,45 - Light Copper Mahogany Blonde","offer_id":58506843062604,"sku":"LOR00845","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"8,8 - Light Mocha Blonde","offer_id":58506843095372,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"9,03 - Very Light Natural Golden Blonde","offer_id":58506843128140,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9,12 - Very Light Ash Iridescent Blonde","offer_id":58506843160908,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9,13 - Very Light Beige Blonde","offer_id":58506843193676,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9,21 - Very Light Iridescent Ash Blonde","offer_id":58506843226444,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9,22 - Very Light Deep Iridescent Blonde","offer_id":58506843259212,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9,3 - Very Light Golden Blonde","offer_id":58506843291980,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10,12 - Vanilla Blonde","offer_id":58506843324748,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10,13 - Lightest Beige Blonde","offer_id":58506843357516,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"4,20","offer_id":58506843390284,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5,015","offer_id":58506843423052,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5,023","offer_id":58506843455820,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5,041","offer_id":58506843488588,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5,051","offer_id":58506843521356,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5,56","offer_id":58506843554124,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6,13","offer_id":58506843586892,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6,40","offer_id":58506843619660,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7,014","offer_id":58506843652428,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7,015","offer_id":58506843685196,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7,024","offer_id":58506843717964,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7,035","offer_id":58506843750732,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7,041","offer_id":58506843783500,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"7,11","offer_id":58506843816268,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"7,40","offer_id":58506843849036,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7,45","offer_id":58506843881804,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8,12","offer_id":58506843914572,"sku":"Majirel812","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"8,43","offer_id":58506843947340,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9,31","offer_id":58506843980108,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"C4,16","offer_id":58506844012876,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"C4,60","offer_id":58506844045644,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"C5,20","offer_id":58506844078412,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"C5,60","offer_id":58506844111180,"sku":"LOR001","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/Majirel.jpg?v=1787333046"},{"product_id":"maxima-professional-hair-colour-long-lasting-vibrant-salon-quality-for-professional-stylists-home-users-100ml-3-38-oz","title":"Maxima Professional Hair Colour: Long-Lasting, Vibrant Salon-Quality for Professional Stylists \u0026 Home Users 100ml\/3.38 oz","description":"\u003cp\u003eMade for stylists first, which shows in the format. This is the 100ml professional tube rather than a boxed home kit, with the shade range and consistency that go with it.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e100% coverage on resistant grey rather than a blend\u003c\/li\u003e\n\u003cli\u003eEven deposit from the roots through to the ends\u003c\/li\u003e\n\u003cli\u003eConditioning agents built into the formula\u003c\/li\u003e\n\u003cli\u003eLong lasting colour with fade resistance across washes\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eResistant grey is the specific claim worth paying attention to there. Grey that has gone coarse and glassy takes pigment badly, and it is the first place a weak colour gives itself away, usually along the temples within a fortnight.\u003c\/p\u003e\u003cp\u003eHome colourists buy it too, and it works fine that way if you are confident with sectioning and timing. The 3.38 oz tube is the size professional colour comes in, which is why it turns up on salon stock lists as often as in bathroom cabinets.\u003c\/p\u003e","brand":"Maxima","offers":[{"title":"1","offer_id":58506844963148,"sku":"MPHC1","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"10","offer_id":58506844995916,"sku":"MPHC10","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"10.1","offer_id":58506845028684,"sku":"MPHC101","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"10.13","offer_id":58506845061452,"sku":"MPHC1013","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"10.7","offer_id":58506845094220,"sku":"MPHC107","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"1000","offer_id":58506845126988,"sku":"MPHC1000","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"3","offer_id":58506845159756,"sku":"MPHC3","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"3.99","offer_id":58506845192524,"sku":"MPHC399","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"4","offer_id":58506845225292,"sku":"MPHC4","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"4.19","offer_id":58506845258060,"sku":"MPHC419","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"4.2","offer_id":58506845290828,"sku":"MPHC42","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"4.3","offer_id":58506845323596,"sku":"MPHC43","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"4.4","offer_id":58506845356364,"sku":"MPHC44","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"4.89","offer_id":58506845389132,"sku":"MPHC489","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"5","offer_id":58506845421900,"sku":"MPHC50","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"5.01","offer_id":58506845454668,"sku":"MPHC501","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"5.1","offer_id":58506845487436,"sku":"MPHC51","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"5.2","offer_id":58506845520204,"sku":"MPHC52","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"5.3","offer_id":58506845552972,"sku":"MPHC53","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"5.4","offer_id":58506845585740,"sku":"MPHC54","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"5.5","offer_id":58506845618508,"sku":"MPHC55","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"5.6","offer_id":58506845651276,"sku":"MPHC56","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"5.62","offer_id":58506845684044,"sku":"MPHC562","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"5.89","offer_id":58506845716812,"sku":"MPHC589","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"5.91","offer_id":58506845749580,"sku":"MPHC591","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"6","offer_id":58506845782348,"sku":"MPHC60","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"6.01","offer_id":58506845815116,"sku":"MPHC601","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"6.1","offer_id":58506845847884,"sku":"MPHC61","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"6.3","offer_id":58506845880652,"sku":"MPHC63","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"6.4","offer_id":58506845913420,"sku":"MPHC64","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"6.58","offer_id":58506845946188,"sku":"MPHC658","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"6.59","offer_id":58506845978956,"sku":"MPHC659","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"6.6","offer_id":58506846011724,"sku":"MPHC66","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"6.61","offer_id":58506846044492,"sku":"MPHC661","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"6.66","offer_id":58506846077260,"sku":"MPHC666","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"6.7","offer_id":58506846110028,"sku":"MPHC67","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"6.91","offer_id":58506846142796,"sku":"MPHC691","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"6.99","offer_id":58506846175564,"sku":"MPHC699","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"7","offer_id":58506846208332,"sku":"MPHC70","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"7.01","offer_id":58506846241100,"sku":"MPHC701","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"7.1","offer_id":58506846273868,"sku":"MPHC71","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"7.26","offer_id":58506846306636,"sku":"MPHC726","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"7.3","offer_id":58506846339404,"sku":"MPHC73","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"7.4","offer_id":58506846372172,"sku":"MPHC74","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"7.44","offer_id":58506846404940,"sku":"MPHC744","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"7.66","offer_id":58506846437708,"sku":"MPHC766","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"7.77","offer_id":58506846470476,"sku":"MPHC777","price":4.99,"currency_code":"GBP","in_stock":false},{"title":"7.83","offer_id":58506846503244,"sku":"MPHC783","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"7.91","offer_id":58506846536012,"sku":"MPHC791","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"7.99","offer_id":58506846568780,"sku":"MPHC799","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"8.1","offer_id":58506846601548,"sku":"MPHC81","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"8.13","offer_id":58506846634316,"sku":"MPHC813","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"8.3","offer_id":58506846667084,"sku":"MPHC83","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"8.4","offer_id":58506846699852,"sku":"MPHC84","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"8.44","offer_id":58506846732620,"sku":"MPHC844","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"8.7","offer_id":58506846765388,"sku":"MPHC87","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"8.99","offer_id":58506846798156,"sku":"MPHC899","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"9.01","offer_id":58506846830924,"sku":"MPHC901","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"9.1","offer_id":58506846863692,"sku":"MPHC91","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"9.11","offer_id":58506846896460,"sku":"MPHC911","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"9.21","offer_id":58506846929228,"sku":"MPHC921","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"9.7","offer_id":58506846961996,"sku":"MPHC97","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"9.99","offer_id":58506846994764,"sku":"MPHC999","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"900s","offer_id":58506847027532,"sku":"MPHC900S","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"901","offer_id":58506847060300,"sku":"sku-40192615907466","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"902s","offer_id":58506847093068,"sku":"MPHC902S","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"903","offer_id":58506847125836,"sku":"MPHC903","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"912","offer_id":58506847158604,"sku":"MPHC912","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"913","offer_id":58506847191372,"sku":"MPHC913","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"ASH","offer_id":58506847224140,"sku":"MPHC02","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"COPPER","offer_id":58506847256908,"sku":"MPHC01","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"Green","offer_id":58506847289676,"sku":"MPHC03","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"VIOLET","offer_id":58506847322444,"sku":"MPHC08","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"YELLOW","offer_id":58506847355212,"sku":"MPHC09","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/s-l500_d8a4759b-0bda-4a8b-84ad-5af28161cd4c.jpg?v=1787333049"},{"product_id":"wella-professional-koleston-perfect-me-special-blonde-permanent-ultra-lightening-hair-colour-for-professional-stylists-60ml-2-03-oz","title":"Wella Professional Koleston Perfect ME+ Special Blonde Permanent Ultra-Lightening Hair Colour for Professional Stylists 60ml\/2.03 oz","description":"\u003cp\u003eUp to five levels of lift in a single process, which is what separates a Special Blonde from an ordinary high lift shade.\u003c\/p\u003e\u003cp\u003eThat extra reach is what makes it useful on a mid brown base that would otherwise need pre lightening and a second appointment. Tones stay balanced through the lift instead of exposing the orange sitting underneath, which is the usual failure point when a permanent colour gets pushed this far.\u003c\/p\u003e\u003cp\u003eFive levels is the ceiling rather than the guarantee. What you actually get depends on the base, its condition, and how much previous colour is sitting on the ends, which is why the strand test is part of the service rather than an optional extra.\u003c\/p\u003e\u003cp\u003eME+ runs through this range as it does the rest of Koleston, with Wella's claim of a lower risk of developing a new allergy to colourants. 60ml tube, 2.03 oz, professional format.\u003c\/p\u003e\u003cp\u003eWritten for colourists working blondes rather than for home use.\u003c\/p\u003e","brand":"TJ Beauty Products UK","offers":[{"title":"12\/0 - Special Blonde Natural","offer_id":58506854662476,"sku":"WKPMS120","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"12\/03 Special Blonde Natural Gold","offer_id":58506854695244,"sku":"WKPMS1203","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"12\/1 - Special Blonde Ash","offer_id":58506854728012,"sku":"WKPMS121","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"12\/11 - Special Blonde Ash Intensive","offer_id":58506854760780,"sku":"WKPMS1211","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"12\/16 - Special Blonde Ash Violet","offer_id":58506854793548,"sku":"WKPMS1216","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"12\/61 - Special Blonde Violet Ash","offer_id":58506854826316,"sku":"WKPMS1261","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"12\/81 - Special Blonde Pearl Ash","offer_id":58506854859084,"sku":"WKPMS1281","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"12\/89 - Special Blonde Pearl Cendre","offer_id":58506854891852,"sku":"WKPMS1289","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"12\/96 - Special Blonde Cendre Violet","offer_id":58506854924620,"sku":"WKPMS1296","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/kelostone-perfect-me-plus-special-blonde.jpg?v=1787333157"},{"product_id":"wella-koleston-perfect-me-plus-vibrent-reds-permanent-hair-colour-60ml-2-03-oz","title":"Wella Koleston Perfect ME Plus Vibrent Reds Permanent Hair Colour 60ml\/2.03 oz","description":"\u003cp\u003eReds fade faster than any other family, which is why Wella built a dedicated line for them instead of folding them into the main chart. Vibrant Reds is that line, in the professional 60ml tube.\u003c\/p\u003e\u003cp\u003eThe ME+ part refers to the dye molecule Wella uses in place of PPD and PTD. Wella's claim for it is a reduced risk of clients developing a new allergy to hair colourants, and it is the reason a lot of salons moved their whole colour bar across. Performance did not change with it. Coverage still runs up to 100% on grey, and the tones stay pure rather than pulling brassy.\u003c\/p\u003e\u003cp\u003eReds also need the most honest conversation before the service starts. Pigment size is why they fade first and no formula changes that, so the maintenance plan matters as much as the shade choice.\u003c\/p\u003e\u003cp\u003e60ml per tube, 2.03 oz. Patch testing is still required before every application, ME+ or not.\u003c\/p\u003e","brand":"TJ Beauty Products UK","offers":[{"title":"33\/66 - Dark Brown Intensive Violet Intensive","offer_id":58506854957388,"sku":"WKMVR3366","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"44\/65 - Dark Brown Intensive Violet Mahogany","offer_id":58506854990156,"sku":"WKMVR4465","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"44\/66 - Medium Brown Intensive Violet Intensive","offer_id":58506855022924,"sku":"WKMVR4466","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5\/41 - Light Brown Red Ash","offer_id":58506855055692,"sku":"WKMVR541","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5\/5 - Light Brown Mahogany","offer_id":58506855088460,"sku":"WKMVR55","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"55\/46 - Light Brown Intensive Red Violet","offer_id":58506855121228,"sku":"WKMVR5546","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"55\/65 - Light Brown Intensive Violet Mahogany","offer_id":58506855153996,"sku":"WKMVR5565","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"55\/66 - Light Brown Intensive Violet Intensive","offer_id":58506855186764,"sku":"WKMVR5566","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/34 - Dark Blonde Golden Red","offer_id":58506855219532,"sku":"WKMVR634","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/41 - Dark Blonde Red Ash","offer_id":58506855252300,"sku":"WKMVR641","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/43 - Dark Blonde Red Gold","offer_id":58506855285068,"sku":"WKMVR643","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/45 - Dark Blonde Red Mahogany","offer_id":58506855317836,"sku":"WKMVR645","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"66\/44 - Dark Blonde Intensive Red Intensive","offer_id":58506855350604,"sku":"WKMVR6644","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"66\/46 - Dark Blonde Intensive Red Violet","offer_id":58506855383372,"sku":"WKMVR6646","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"66\/56 - Dark Blonde Intensive Mahogany Violet","offer_id":58506855416140,"sku":"WKMVR6656","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/34 - Medium Blonde Golden Red","offer_id":58506855448908,"sku":"WKMVR734","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/43 - Medium Blonde Red Gold","offer_id":58506855481676,"sku":"WKMVR743","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/4 - Light Blonde Golden Red","offer_id":58506855514444,"sku":"WKMVR84","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/41 - Light Blonde Red Ash","offer_id":58506855547212,"sku":"WKMVR841","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/43 - Light Blonde Red Gold","offer_id":58506855579980,"sku":"WKMVR843","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/kolestone-perfect-me-plus-vibrent-reds.jpg?v=1787333157"},{"product_id":"wella-professional-koleston-perfect-me-plus-deep-browns-permanent-hair-colour-for-rich-lasting-shine-60ml-2-03-oz","title":"Wella Professional Koleston Perfect ME Plus Deep Browns Permanent Hair Colour for Rich, Lasting Shine 60ml\/2.03 oz","description":"\u003cp\u003eDeep Browns is the dark end of the Koleston chart, aimed at browns that need to stay rich rather than dropping to a flat, dull base.\u003c\/p\u003e\u003cp\u003eDepth is only half of what a dark shade has to do. The other half is staying readable, because a brown with no light in it just photographs as black.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eMulti dimensional deep brown tones across the range\u003c\/li\u003e\n\u003cli\u003eME+ dye molecule in place of the traditional PPD and PTD\u003c\/li\u003e\n\u003cli\u003eGrey coverage suited to a professional colour service\u003c\/li\u003e\n\u003cli\u003e60ml professional tube, 2.03 oz\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eDark shades are where a poor formula shows first. Too much pigment and the result goes matte. Too little and the grey pulls through within a fortnight. This range is formulated for depth with shine still in it, which is what keeps a deep brown from reading as black in low light.\u003c\/p\u003e\u003cp\u003eSold as a professional tube, so it belongs on a colour bar rather than in a boxed kit.\u003c\/p\u003e","brand":"TJ Beauty Products UK","offers":[{"title":"4\/71 - Medium Brown Brwon Ash","offer_id":58506855612748,"sku":"WKMDB471","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"4\/75 - Medium Brown Brown Mahogany","offer_id":58506855645516,"sku":"WKMDB475","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"4\/77 - Medium Brown Brown Intensive","offer_id":58506855678284,"sku":"WKMDB477","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5\/73 - Light Brown Brown Gold","offer_id":58506855711052,"sku":"WKMDB573","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5\/75 - Light Brown Brown Mahogany","offer_id":58506855743820,"sku":"WKMDB575","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5\/77 - Light Brown Brwon Intensive","offer_id":58506855776588,"sku":"WKMDB577","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/7 - Dark Blonde Brown","offer_id":58506855809356,"sku":"WKMDB67","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/71 - Dark Blonde Brown Ash","offer_id":58506855842124,"sku":"WKMDB671","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/73 - Dark Blonde Brown Blonde","offer_id":58506855874892,"sku":"WKMDB673","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/74 - Dark Blonde Brown Red","offer_id":58506855907660,"sku":"WKMDB674","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/75 - Dark Blonde Brown Mahogany","offer_id":58506855940428,"sku":"WKMDB675","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/77 - Dark Blonde Brown Intensive","offer_id":58506855973196,"sku":"WKMDB677","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/7 - Medium Blonde Brown","offer_id":58506856005964,"sku":"WKMDB77","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/73 - Medium Blonde Brown Gold","offer_id":58506856038732,"sku":"WKMDB773","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/75 - Medium Blonde Brown Mahogany","offer_id":58506856071500,"sku":"WKMDB775","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/77 - Medium Blonde Brown Intensive","offer_id":58506856104268,"sku":"WKMDB777","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/7 - Light Blonde Brown","offer_id":58506856137036,"sku":"WKMDB87","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/71 - Light Blonde Brown Ash","offer_id":58506856169804,"sku":"WKMDB871","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/73 - Light Blonde Brown Gold","offer_id":58506856202572,"sku":"WKMDB873","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/74 - Light Blonde Brown Red","offer_id":58506856235340,"sku":"WKMDB874","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/7 - Very Light Blonde Brown","offer_id":58506856268108,"sku":"WKMDB97","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/73 - Very Light Blonde Brown Gold","offer_id":58506856300876,"sku":"WKMDB973","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/kelostone-perfect-me-plus-deep-browns.jpg?v=1787333158"},{"product_id":"wella-professionals-koleston-perfect-me-plus-rich-naturals-vibrant-natural-looking-colour-for-professional-home-use-60ml-2-03-oz","title":"Wella Professionals Koleston Perfect ME Plus Rich Naturals Vibrant, Natural-Looking Colour for Professional \u0026 Home Use 60ml\/2.03 oz","description":"\u003cp\u003eRich Naturals covers the shades most clients actually ask for. Their own colour, but even, covered, and with the depth put back. Sold in the 60ml professional tube, 2.03 oz.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eUp to 100% grey coverage with a uniform finish\u003c\/li\u003e\n\u003cli\u003eME+ dye molecule replacing PPD and PTD\u003c\/li\u003e\n\u003cli\u003eMulti dimensional natural tones rather than a flat deposit\u003c\/li\u003e\n\u003cli\u003eFade resistant permanent formula\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eNatural shades are the hardest to fake. A flat deposit reads as dyed immediately, especially around the hairline, and that is where a range like this earns its keep. The tones are built to hold some variation through the length so coverage does not look painted on.\u003c\/p\u003e\u003cp\u003eApplication is standard permanent practice. Roots first where the grow out is, lengths pulled through at the end, timing to the manufacturer's chart rather than to the clock on the wall.\u003c\/p\u003e\u003cp\u003eSuits grey coverage work, and anyone growing a fashion shade out back to a natural base.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"10\/1 - Lightest Blonde Ash","offer_id":58506856333644,"sku":"WKPMR101","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10\/16 - Lightest Blonde Ash Violet","offer_id":58506856366412,"sku":"WKPMR1016","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10\/3 - Lightest Blonde Gold","offer_id":58506856399180,"sku":"WKPMR103","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10\/31 - Lightest Blonde Gold Ash","offer_id":58506856431948,"sku":"WKPMR1031","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10\/38 - Lightest Blonde Goldern Pearl","offer_id":58506856464716,"sku":"WKPMR1038","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10\/86 - Lightest Blonde Pearl Violet","offer_id":58506856497484,"sku":"WKPMR1086","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10\/95 - Lightest Blonde Cendre Mahogany","offer_id":58506856530252,"sku":"WKPMR1095","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10\/96 - Lightest Blonde Cendre Violet","offer_id":58506856563020,"sku":"WKPMR1096","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"2\/8 - Black Blue","offer_id":58506856595788,"sku":"WKPMR28","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"5\/1 - Light Brown Ash","offer_id":58506856628556,"sku":"WKPMR51","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5\/2 - Light Brown Matt","offer_id":58506856661324,"sku":"WKPMR52","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5\/37 - Light Brown Golden Brown","offer_id":58506856694092,"sku":"WKPMR537","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/1 - Dark Blonde Ash","offer_id":58506856726860,"sku":"WKPMR61","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/3 - Dark Blonde Gold","offer_id":58506856759628,"sku":"WKPMR63","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/97 - Dark Blonde Cendre Brown","offer_id":58506856792396,"sku":"WKPMR697","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/1 - Medium Blonde Ace","offer_id":58506856825164,"sku":"WKPMR71","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/17 - Medium Blonde Ace Brown","offer_id":58506856857932,"sku":"WKPMR717","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/18 - Medium Blonde Ace Perl","offer_id":58506856890700,"sku":"WKPMR718","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/3 - Medium Blonde Gold","offer_id":58506856923468,"sku":"WKPMR73","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/31 - Medium Blonde Gold Ace","offer_id":58506856956236,"sku":"WKPMR731","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/37 - Medium Blonde Golden Brown","offer_id":58506856989004,"sku":"WKPMR737","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/38 - Medium Blonde Goldern Pearl","offer_id":58506857021772,"sku":"WKPMR738","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/1 - Light Blonde Ash","offer_id":58506857054540,"sku":"WKPMR81","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/3 - Light Blonde Gold","offer_id":58506857087308,"sku":"WKPMR83","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/38 - Light Blonde Golden Pearl","offer_id":58506857120076,"sku":"WKPMR838","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/96 - Light Blonde Cendre Violet","offer_id":58506857152844,"sku":"WKPMR896","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/1 - Very Light Blonde Ash","offer_id":58506857185612,"sku":"WKPMR91","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/16 - Very Light Blonde Ash Violet","offer_id":58506857218380,"sku":"WKPMR916","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/17 - Very Light Blonde Ash Brown","offer_id":58506857251148,"sku":"WKPMR917","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/3 - Very Light Blonde Gold","offer_id":58506857283916,"sku":"WKPMR93","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/31 - Very Light Blonde Gold Ash","offer_id":58506857316684,"sku":"WKPMR931","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/8 - Very Light Blonde Pearl","offer_id":58506857349452,"sku":"WKPMR98","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/81 - Very Light Blonde Perl Ash","offer_id":58506857382220,"sku":"WKPMR981","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/kolestone-perfect-me-plus-rich-naturals.jpg?v=1787333157"},{"product_id":"wella-professionals-koleston-perfect-me-pure-naturals-permanent-hair-colour-60ml-2-03-oz","title":"Wella Professionals Koleston Perfect ME+ Pure Naturals Permanent Hair Colour 60ml\/2.03 oz","description":"\u003cp\u003ePure Naturals sits alongside Rich Naturals on the Koleston chart and does a slightly different job. Where Rich adds warmth and depth, Pure aims for balance: a clean, neutral result with the tone landing exactly where the chart says it will, which is what you want when you are matching a grow out to existing colour rather than making a change.\u003c\/p\u003e\u003cp\u003eCoverage runs up to 100% on grey. ME+ replaces the traditional PPD and PTD dye molecule, carrying Wella's claim of a reduced risk of developing a new allergy to colourants, and the range is rated for minimised damage colour after colour. That last part matters on clients back in the chair every six weeks. 60ml, 2.03 oz.\u003c\/p\u003e\u003cp\u003eNeutral results are also the hardest to correct after the fact, so chart accuracy matters more here than on a fashion shade. If a violet lands slightly off you can tone it out. If a natural lands slightly off, the client sees it in every mirror they pass.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"10\/0 - Lightest Blonde","offer_id":58506857414988,"sku":"WKPM100","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10\/03 - Lightest Blonde Natural Gold","offer_id":58506857447756,"sku":"WKPM1003","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10\/04 - Lightest Blonde atural Red","offer_id":58506857480524,"sku":"WKPM1004","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"2\/0 - Black","offer_id":58506857513292,"sku":"WKPM20","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"3\/0 - Dark Brown","offer_id":58506857546060,"sku":"WKPM30","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"3\/00 - Dark Natural Brown","offer_id":58506857578828,"sku":"WKPM300","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"33\/0 - Dark Brown Intensive","offer_id":58506857611596,"sku":"WKPM33","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"4\/0 - Medium Brown","offer_id":58506857644364,"sku":"WKPM40","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"4\/07 - Medium Brown Natural Brown","offer_id":58506857677132,"sku":"WKPM407","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"44\/0 - Medium Brown Intensive","offer_id":58506857709900,"sku":"WKPM440","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5\/0 - Light Brown","offer_id":58506857742668,"sku":"WKPM50","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5\/07 - Light Brown Natural Brown","offer_id":58506857775436,"sku":"WKPM507","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"55\/0 - Light Brown Intensive","offer_id":58506857808204,"sku":"WKPM550","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/0 - Dark Blonde","offer_id":58506857840972,"sku":"WKPM60","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/00 - Dark Natural Blonde","offer_id":58506857873740,"sku":"WKPM600","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/07 - Dark Blonde Natural Brown","offer_id":58506857906508,"sku":"WKPM607","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"66\/0 - Dark Blonde Intensive","offer_id":58506857939276,"sku":"WKPM660","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/0 - Medium Blonde","offer_id":58506857972044,"sku":"WKPM70","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/00 - Medium Natural Blonde","offer_id":58506858004812,"sku":"WKPM700","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/03 - Medium Blonde natural Gold","offer_id":58506858037580,"sku":"WKPM703","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/07 - Medium Blonde Natural Brown","offer_id":58506858070348,"sku":"WKPM707","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"77\/0 - Medium Blonde Intensive","offer_id":58506858103116,"sku":"WKPM770","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/0 - Light Brown","offer_id":58506858135884,"sku":"WKPM80","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/00 - Light Natural Blonde","offer_id":58506858168652,"sku":"WKPM800","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8-Jan","offer_id":58506858201420,"sku":"WKPM801","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/03 - Light Blonde Natural Gold","offer_id":58506858234188,"sku":"WKPM803","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/04 - Light Blonde Natural Red","offer_id":58506858266956,"sku":"WKPM804","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/07 - Light Blonde Natural Brown","offer_id":58506858299724,"sku":"WKPM807","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"88\/0 - Light Blonde Intensive","offer_id":58506858332492,"sku":"WKPM880","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/0 - Very Light Blonde","offer_id":58506858365260,"sku":"WKPM90","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/00 - Very Light Natural Blonde","offer_id":58506858398028,"sku":"WKPM900","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/03 - Very Light Blonde Natural Gold","offer_id":58506858430796,"sku":"WKPM903","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/04 - Very Light Blonde Natural Red","offer_id":58506858463564,"sku":"WKPM904","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"99\/0 - Very Light Blonde Intensive","offer_id":58506858496332,"sku":"WKPM990","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/kolestone-perfect-plus-me-pure-natural.jpg?v=1787333157"},{"product_id":"loreal-professionnel-majicontrast-permanent-hair-colour-for-intense-vibrant-highlights-on-dark-hair","title":"L'Oreal Professionnel Majicontrast Permanent Hair Colour for Intense, Vibrant Highlights on Dark Hair","description":"\u003cp\u003eGetting a bright red onto dark hair normally means bleaching first, colouring second, and then explaining to the client why their hair now feels like rope. Majicontrast exists to skip the first step. It is a professional high-lift permanent colour, formulated to go directly onto natural or coloured bases from level 1 to level 5. No pre-lightening, no double process, and the result still comes out vivid. The shade range runs through fiery reds, deep coppers and bold magentas, which are exactly the tones that normally demand a lift beforehand.\u003c\/p\u003e\u003cp\u003eThe colour is permanent and holds its tone for weeks rather than sliding into a muddy version of itself. It is a salon product, meant for colourists who can read a base and pick a target from it, rather than a kit for the bathroom at home. That distinction is worth taking seriously with a direct application on a level 1 or level 2 base, where the margin between a rich result and a flat one is narrow.\u003c\/p\u003e","brand":"TJ Beauty Products UK","offers":[{"title":"MAGENTA RED","offer_id":58506858692940,"sku":"LOMCO002","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"Red","offer_id":58506858725708,"sku":"LOMCO003","price":9.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/loreal-majicontrast.jpg?v=1787333159"},{"product_id":"loreal-professionnel-majirel-high-lift-permanent-ultra-lifting-cool-blonde-hair-colour-50ml","title":"L'Oreal Professionnel Majirel High Lift Permanent Ultra-Lifting Cool Blonde Hair Colour 50ml","description":"\u003cp\u003eYellow is the enemy of every blonde lift.\u003c\/p\u003e\u003cp\u003ePush the levels up and the underlying warmth comes with them, which is why so much high-lift work ends up needing the toner it was supposed to avoid. Majirel High Lift gets up to four and a half levels of lift while neutralising as it goes. The anti-yellow side of the formula does that, and the Ionène G and Incell technology underneath handles the part everyone worries about, which is what four levels of lift does to the condition of the hair.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eUp to 4.5 levels of lifting power in a single process\u003c\/li\u003e\n\u003cli\u003eCool, neutralised results across platinum, ash and iridescent targets\u003c\/li\u003e\n\u003cli\u003eEven colour from root to tip rather than hot roots and dull ends\u003c\/li\u003e\n\u003cli\u003eConditioning built in to protect the hair through the lift\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e50 ml tubes, professional use. It is a stylist's product, and the result still depends on reading the starting level correctly before anything gets mixed.\u003c\/p\u003e","brand":"TJ Beauty Products UK","offers":[{"title":"ASH","offer_id":58506859381068,"sku":"LOMHL001","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"ASH +","offer_id":58506859413836,"sku":"LOMHL002","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"ASH VIOLET","offer_id":58506859446604,"sku":"LOMHL003","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"BEIGE","offer_id":58506859479372,"sku":"LOMHL004","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"GOLD IRIDESCENT","offer_id":58506859512140,"sku":"LOMHL005","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"NEUTRAL","offer_id":58506859544908,"sku":"LOMHL006","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"VIOLET","offer_id":58506859577676,"sku":"LOMHL007","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"VIOLET +","offer_id":58506859610444,"sku":"LOMHL008","price":9.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/loreal-majirel-high-lift.jpg?v=1787333163"},{"product_id":"wella-professional-koleston-perfect-me-plus-special-mix-vibrant-color-reduced-allergy-risk-for-professional-hair-stylists-60ml-2-03-oz","title":"Wella Professional Koleston Perfect ME Plus Special Mix Vibrant Color \u0026 Reduced Allergy Risk for Professional Hair Stylists 60ml\/2.03 oz","description":"\u003cp\u003eSpecial Mix is not a shade you use on its own. These are concentrated tones a colourist adds to a base to push it warmer, cooler, redder or more violet, which is how bespoke shades get built at the chair.\u003c\/p\u003e\u003cp\u003eThe rest is standard Koleston. ME+ replaces PPD and PTD in the dye, with Wella's claim of a reduced risk of developing a new colour allergy attached to it. Mixed into a base, coverage runs up to 100% on grey, and Wella rates the range for reduced hair damage colour after colour.\u003c\/p\u003e\u003cp\u003e60ml, 2.03 oz. For colourists who mix their own formulas rather than working straight from the chart.\u003c\/p\u003e\u003cp\u003eA word on quantity. Mixing tones go in as a fraction of the formula rather than as a shade in their own right, so one tube covers a lot of services. Write down what you used while you remember it.\u003c\/p\u003e","brand":"TJ Beauty Products UK","offers":[{"title":"0\/00 - Clear","offer_id":58506859741516,"sku":"WKPSM000","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"0\/11- Ash Intensive","offer_id":58506859774284,"sku":"WKPSM011","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"0\/28 - Matt Blue","offer_id":58506859807052,"sku":"WKPSM028","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"0\/30 - Gold","offer_id":58506859839820,"sku":"WKPSM030","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"0\/33 - intense Gold","offer_id":58506859872588,"sku":"WKPSM033","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"0\/43 - Red Gold","offer_id":58506859905356,"sku":"WKPSM043","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"0\/44 - Red intensive","offer_id":58506859938124,"sku":"WKPSM044","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"0\/65 - Violet Mahogany","offer_id":58506859970892,"sku":"WKPSM065","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"0\/66 - Violet Intensive","offer_id":58506860003660,"sku":"WKPSM066","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"0\/88 - Blue Intensive","offer_id":58506860036428,"sku":"WKPSM088","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/kolestone-perfect-me-plus-special-mix.jpg?v=1787333164"},{"product_id":"c2c-professional-universal-color-releaser-achieve-flawless-vibrant-hair-colour-for-salons-home-use-1000ml-33-81-oz","title":"C2C Professional Universal Color Releaser: Achieve Flawless, Vibrant Hair Colour for Salons \u0026 Home Use 1000ml\/33.81 oz","description":"\u003cp\u003eA litre of developer that will work across permanent colour, demi-permanent colour and lightening services, which is where the word universal in the name comes from. If you run more than one type of service and would rather not have three part-used bottles on the shelf, that is the appeal.\u003c\/p\u003e\u003cp\u003eIts job is to open the cuticle enough for pigment to get in and deposit evenly, and to keep doing that at the same rate from the moment you start applying to the moment the timer goes off.\u003c\/p\u003e\u003cp\u003eUneven development is what makes roots come out warmer than ends and one side deeper than the other, and a stable developer is most of the fix.\u003c\/p\u003e\u003cp\u003eThe other reason to keep a litre around is the awkward job. The toner that needs mixing at short notice, the second application after the first came out short, the client who arrives wanting a root touch and a gloss in the same appointment. A developer that covers all three services is a developer you never have to go out and buy at nine in the morning.\u003c\/p\u003e\u003cp\u003eIt is used by salons and by people colouring at home. In either case the ratio comes from the colour or lightener you are mixing it with, and a patch test comes before any of it.\u003c\/p\u003e","brand":"C2C","offers":[{"title":"Default Title","offer_id":58506863771980,"sku":"CUC061","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/01.png?v=1787333219"},{"product_id":"c2c-professional-cream-peroxide-30-vol-powerful-hair-lightening-colour-development-for-professional-hairdressers-1000ml-33-81-oz","title":"C2C Professional Cream Peroxide 30 Vol Powerful Hair Lightening \u0026 Colour Development for Professional Hairdressers 1000ml\/33.81 oz","description":"\u003cp\u003eThirty volume is the workhorse strength. At 9 per cent it gives roughly two to three levels of lift, which covers most permanent colour work, standard highlights, and getting through a level or two of existing depth without going straight to the strongest developer on the shelf.\u003c\/p\u003e\u003cp\u003eThe C2C cream sits thick enough not to run off the section while you are working, which is the practical difference between a cream developer and a liquid one. Mixed with bleach or with a permanent tint it stays where you put it, and it processes evenly rather than going faster at the front of the head than the back.\u003c\/p\u003e\u003cp\u003eThe 1000ml bottle is a salon quantity. If you colour regularly, buying developer by the litre rather than in single-application bottles is the obvious saving. Pair it with a high-lift tint or a powder bleach depending on the job. As with any peroxide, mix to the ratio stated by the lightener or colour you are using, and patch test first.\u003c\/p\u003e","brand":"C2C","offers":[{"title":"Default Title","offer_id":58506863870284,"sku":"CPC063","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/green.jpg?v=1787333218"},{"product_id":"c2c-professional-cream-peroxide-maximum-lifting-vibrant-colour-for-professional-salons-stylists-40-vol-1000ml-33-81-oz","title":"C2C Professional Cream Peroxide Maximum Lifting \u0026 Vibrant Colour for Professional Salons \u0026 Stylists 40 Vol 1000ml (33.81 oz)","description":"\u003cp\u003eForty volume is the top of the standard range and it is not a general-purpose developer. At 12% it is for pre-lightening and high-lift work, where the target is a genuine blonde from a dark starting point. C2C rate it at up to seven to eight levels of lift when it is used with a powder bleach, which puts full-head blonde, heavy highlights and balayage in range. The cream base holds on the section instead of running, so the ends do not process ahead of the mid-lengths while you finish the back.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eLower volumes are the usual choice for on-scalp work\u003c\/li\u003e\n\u003cli\u003eMix to the ratio on the lightener you are using, not to a habit\u003c\/li\u003e\n\u003cli\u003eStrand test hair that has been coloured, relaxed or heat damaged before you commit\u003c\/li\u003e\n\u003cli\u003eOne litre goes a long way, which is why it is sold at this size for salons\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eProfessional strength, and it wants professional handling.\u003c\/p\u003e","brand":"C2C","offers":[{"title":"Default Title","offer_id":58506864034124,"sku":"CPC064","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/purple.jpg?v=1787333218"},{"product_id":"truzone-trulites-rapid-blue-powder-bleach-high-lift-hair-lightening-for-professional-home-use-80g-2-82-oz","title":"Truzone Trulites Rapid Blue Powder Bleach High-Lift Hair Lightening for Professional \u0026 Home Use 80g \/ 2.82 oz","description":"\u003cp\u003eBlue powder does one extra job that white powder does not. The pigment works against the yellow and orange that surface as the hair lifts, so you finish closer to a clean blonde and the toner afterwards has less correcting to do.\u003c\/p\u003e\u003cp\u003eThis is the 80g tub of Truzone's Rapid Blue, which is the size for highlights, a partial, a root retouch, or a first go at lightening at home without committing to a salon tub.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eRated up to seven levels of lift\u003c\/li\u003e\n\u003cli\u003eBlue pigment to counter warmth during processing\u003c\/li\u003e\n\u003cli\u003eDust-free mixing, so less powder in the air\u003c\/li\u003e\n\u003cli\u003eRapid action, which shortens processing time\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eRapid formulas need watching. Set a timer, check the strand every few minutes, and rinse when the section reaches the level you wanted rather than when the clock says you can. Patch and strand tests come first on any hair that has been coloured or heat damaged.\u003c\/p\u003e","brand":"Truzone","offers":[{"title":"Default Title","offer_id":58506954801484,"sku":"Truz183109","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/trulites-rapid-blue-powder-bleach-2-x-40g.jpg?v=1787333595"},{"product_id":"truzone-trulites-rapid-white-powder-bleach-professional-high-lift-hair-lightening-for-salon-professionals-home-users-500g-17-64-oz","title":"Truzone Trulites Rapid White Powder Bleach Professional High-Lift Hair Lightening for Salon Professionals \u0026 Home Users 500g \/ 17.64 oz","description":"\u003cp\u003eWhite powder gives you a neutral lift. Nothing in the mix is nudging the tone one way or another, so the base you end up with is the honest result of the lift, and every decision about warmth stays with the toner afterwards. Colourists who tone precisely tend to prefer working that way.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eNeutral base, with no toning pigment in the powder\u003c\/li\u003e\n\u003cli\u003eUp to seven levels of lift\u003c\/li\u003e\n\u003cli\u003eDust-free formula for cleaner mixing\u003c\/li\u003e\n\u003cli\u003eSalon quantity for regular lightening work\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eTrulites Rapid White comes in a 500g tub for exactly that, rated at up to seven levels of lift and built to work quickly.\u003c\/p\u003e\u003cp\u003eThe speed is the thing to respect. A rapid powder can pass the level you were aiming for between two checks, so shorten the interval between them rather than trusting a standard processing time. Strand test anything previously coloured, relaxed or heat treated.\u003c\/p\u003e","brand":"Truzone","offers":[{"title":"Default Title","offer_id":58506960109900,"sku":"Truz183116","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/white_poweder_500ml_600x600-1.jpg?v=1787333648"},{"product_id":"truzone-cream-truzone-trulites-rapid-white-dust-free-powder-bleach-for-professional-hair-lightening-80g-2-82-oz","title":"Truzone Cream Truzone Trulites Rapid White Dust-Free Powder Bleach for Professional Hair Lightening 80g\/2.82 oz","description":"\u003cp\u003eEighty grams is a small tub of bleach, and that is the useful thing about it.\u003c\/p\u003e\u003cp\u003eTrulites Rapid White is the same professional lightener Truzone sell in salon tubs, in a quantity that suits a partial head, a set of highlights or a root touch-up without leaving you with an opened tub going stale in a cupboard. Truzone rate it at up to seven levels of lift, and the formula is dust-free, so mixing it does not fill the room with airborne powder.\u003c\/p\u003e\u003cp\u003eWhite rather than blue, which means no toning pigment in the mix. That is what you want when you are lifting to a very pale base and intend to tone deliberately afterwards, rather than letting the bleach make part of that decision for you.\u003c\/p\u003e\u003cp\u003eFast-acting, so keep an eye on it. A rapid lightener rewards checking every few minutes and punishes walking away.\u003c\/p\u003e","brand":"Truzone","offers":[{"title":"Default Title","offer_id":58506960142668,"sku":"Truz183115","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/white_poweder_500ml_789c5209-b4f2-41bb-8564-849379516597_600x600-1.jpg?v=1787333648"},{"product_id":"wella-color-touch-cream-intensive-emulsion-4-13-vol-for-vibrant-long-lasting-hair-colour-shine-professional-use-500ml-16-91-oz","title":"Wella Color Touch Cream Intensive Emulsion 4% 13 Vol for Vibrant, Long-Lasting Hair Colour \u0026 Shine - Professional Use 500ml\/16.91 oz","description":"\u003cp\u003eWella built Color Touch as a demi permanent system, and this emulsion is the developer it was designed to be mixed with. At 4%, 13 volume, it develops tone on tone colour without lifting, which is the whole premise of demi permanent work.\u003c\/p\u003e\n\u003cp\u003eThe cream base carries colour evenly and leaves hair feeling smooth rather than roughed up, so the finished result has gloss to it. That gloss is a large part of why Color Touch gets used for shine services and grey blending rather than full coverage. Low commitment changes, refreshing a faded shade, blending the first grey through a parting: this is the strength behind all of it.\u003c\/p\u003e\n\u003cp\u003eProfessional use, and it should be mixed only with Color Touch shades at the ratio Wella specifies. 500ml \/ 16.91 oz.\u003c\/p\u003e","brand":"TJ Beauty Products UK","offers":[{"title":"Default Title","offer_id":58506960306508,"sku":"WELLADVCT002","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/WELLActemulsion3.jpg?v=1787333648"},{"product_id":"vatika-henna-hair-colour-for-natural-looking-colour-conditioning-for-all-hair-types-60g-2-12-oz","title":"Vatika Henna Hair Colour for Natural-Looking Colour \u0026 Conditioning for All Hair Types 60g\/2.12 oz","description":"\u003cp\u003eHenna colours differently to a chemical dye. It coats and stains the hair shaft rather than lifting it, so it will darken and enrich what you already have but it will not take you lighter.\u003c\/p\u003e\u003cp\u003eThat trade is the reason people choose it. Vatika's version is ammonia free, conditions while it colours, and leaves a shine that comes from the coating itself rather than from a separate gloss step. Grey coverage is good, though greys take henna differently to pigmented hair, so a strand test is worth the ten minutes.\u003c\/p\u003e\u003cp\u003e60g per pack, 2.12 oz. Mix, apply, leave for the time stated on the pack, and give the colour a day to settle before you judge it.\u003c\/p\u003e\u003cp\u003eTwo practical things. Henna is messier and slower than a chemical dye, so give it an afternoon rather than half an hour. And it commits you for a while, because plenty of stylists will not put chemical colour over a henna base without testing first.\u003c\/p\u003e","brand":"Vatika","offers":[{"title":"Burgundy","offer_id":58506960535884,"sku":"VTKHCO001","price":6.99,"currency_code":"GBP","in_stock":true},{"title":"DARK BROWN","offer_id":58506960568652,"sku":"VTKHCO002","price":6.99,"currency_code":"GBP","in_stock":true},{"title":"Jet Black","offer_id":58506960601420,"sku":"VTKHCO003","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"Natural Brown","offer_id":58506960634188,"sku":"VTKHCO004","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"Rich Black","offer_id":58506960666956,"sku":"VTKHCO005","price":5.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/dabur-vatika-hair-colour-burgundy-60g_5bd7d535-5cfc-4efe-8eb7-b62912772ef9.jpg?v=1787333649"},{"product_id":"adore-permanent-hair-color-vibrant-semi-permanent-dye-for-all-hair-types-tones","title":"Adore Permanent Hair Color Vibrant Semi-Permanent Dye for All Hair Types \u0026 Tones","description":"\u003cp\u003eThe name says permanent; the product is semi-permanent.\u003c\/p\u003e\n\u003cp\u003eWorth clearing up before you buy, because it changes how you plan the colour. This deposits tone onto the hair rather than lifting it, and it fades gradually over washes instead of growing out on a hard line.\u003c\/p\u003e\n\u003cp\u003eThere is no ammonia and no peroxide in it, which is why people keep coming back to Adore for repeat colouring. Nothing is being opened up and bleached out, so the hair takes tone without the dryness a lift-and-deposit dye leaves behind. It conditions while it colours, and the shade range runs from natural browns and blacks through to reds and electric blues.\u003c\/p\u003e\n\u003cp\u003eOn dark hair the natural shades will read as a tint and a shine rather than a change of level. Bright fashion colours need pre-lightened hair to show true.\u003c\/p\u003e\n\u003cp\u003eSuits anyone changing colour often, or colouring at home without wanting to commit to it.\u003c\/p\u003e","brand":"Adore","offers":[{"title":"707 Medium Chestnut","offer_id":58506960699724,"sku":"ADORE707","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"727 Dark Chestnut","offer_id":58506960732492,"sku":"ADORE727","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"737 Medium Brown","offer_id":58506960765260,"sku":"ADORE737","price":5.99,"currency_code":"GBP","in_stock":false},{"title":"747 Dark Brown","offer_id":58506960798028,"sku":"ADORE747","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"767 Black Velvet","offer_id":58506960830796,"sku":"ADORE767","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"777 Jet Black","offer_id":58506960863564,"sku":"ADORE777","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/adore-Medium-Chestnut-707.jpg?v=1787333649"},{"product_id":"loreal-professionnel-cream-oxydant-40-vol-12-powerful-lightening-permanent-colour-for-professional-hair-colouring-1l-33-81-oz","title":"L'Oréal Professionnel Cream Oxydant 40 Vol, 12% - Powerful Lightening \u0026 Permanent Colour for Professional Hair Colouring 1L\/33.81 oz","description":"\u003cp\u003eForty volume is the strongest of the cream oxydants and the one to be most deliberate about choosing. At 12 percent it is built for dramatic lightening work and for preparing hair to take a vivid colour, and it lifts without laying down any pigment of its own.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e12 percent developer, up to four levels of lift, no colour deposit\u003c\/li\u003e\n\u003cli\u003eThick cream base that mixes smoothly and does not run off the section\u003c\/li\u003e\n\u003cli\u003eFormulated to pair with L'Oréal Professionnel colour and lightening ranges\u003c\/li\u003e\n\u003cli\u003eOne litre bottle, sized for salon use\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eStrength brings consequences. A higher volume developer processes faster and is harder on the hair, so it belongs in the hands of someone who can read the lift as it happens rather than trust a stopwatch. Strand test, respect the mixing ratio, and keep it off the scalp wherever the formula calls for that.\u003c\/p\u003e\u003cp\u003eBest for professional colourists and experienced home colourists working towards pale blonde or a bright fashion shade.\u003c\/p\u003e","brand":"TJ Beauty Products UK","offers":[{"title":"Default Title","offer_id":58506960929100,"sku":"LOPODC003","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/loreal-oxident-40vo-12.jpg?v=1787333649"},{"product_id":"wella-professional-welloxon-perfect-pastel-1-9-percent-6-vol-gentle-tone-activation-for-professional-hair-colourists-1l-33-81-oz","title":"Wella Professional Welloxon Perfect Pastel 1.9 Percent 6 Vol Gentle Tone Activation for Professional Hair Colourists 1L\/33.81 oz","description":"\u003cp\u003eThis is the developer for the quiet end of the colour work. Six volume, 1.9%, no meaningful lift, which is what you want when the hair has already been lightened and all that is left to do is put a tone on it.\u003c\/p\u003e\u003cp\u003eWelloxon Perfect Pastel is built for soft results: rose golds, cool lavenders, the ashier side of blonde, the sort of shade a stronger oxidant would push past before you had finished applying. On pre-lightened or fragile hair, a gentler oxidant also means less of a gamble on condition, and the deposit lands evenly instead of grabbing at the porous sections.\u003c\/p\u003e\u003cp\u003eOne litre, so it lasts through a run of toning appointments rather than a couple. Mix it to the ratio Wella specify for the shade in hand. Toning is unforgiving of a rough ratio, and pastel work more so than most.\u003c\/p\u003e","brand":"TJ Beauty Products UK","offers":[{"title":"Default Title","offer_id":58506961060172,"sku":"WELLADV6","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/wellonewpast12v.jpg?v=1787333649"},{"product_id":"truzone-cream-peroxide-6-20-vol-for-consistent-hair-colour-lift-1-litre-33-81-oz","title":"Truzone Cream Peroxide 6% 20 Vol for Consistent Hair Colour \u0026 Lift 1 Litre (33.81 oz)","description":"\u003cp\u003eThe litre of 20 vol is the bottle that quietly does most of the work in a colour room.\u003c\/p\u003e\n\u003cp\u003eAt 6%, this Truzone developer is calibrated for permanent tinting, tone on tone colour and grey coverage, with roughly one to two levels of lift when the formula calls for it. Nothing dramatic, which is exactly the reason it gets used so often. The results are predictable, and predictability is what you want when someone is sitting in the chair waiting. This is the 1 Litre salon bottle.\u003c\/p\u003e\n\u003cp\u003eThe creamy consistency is the other reason it stays in stock. It mixes without effort, does not drip down the neck, and spreads evenly across the section so colour develops at the same rate everywhere.\u003c\/p\u003e\n\u003cp\u003eWhat it works with:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePermanent tints, on a full head or a regrowth application\u003c\/li\u003e\n\u003cli\u003eDemi permanent and tone on tone colour\u003c\/li\u003e\n\u003cli\u003eGentle lightening where a level or two is enough\u003c\/li\u003e\n\u003cli\u003eGrey coverage on resistant hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003ePair it with the tint or bleach powder you already trust, and let that product set the ratio.\u003c\/p\u003e","brand":"Truzone","offers":[{"title":"Default Title","offer_id":58506962829644,"sku":"TZ20VOL1L","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/Truzone-Bottle-6_cf1b83f8-7b89-4dcc-b481-34a7eb1e7581.jpg?v=1787333655"},{"product_id":"truzone-trulites-rapid-blue-powder-bleach-professional-hair-lightening-for-salon-home-use-500g-17-64-oz","title":"Truzone Trulites Rapid Blue Powder Bleach: Professional Hair Lightening for Salon \u0026 Home Use - 500g\/17.64 oz","description":"\u003cp\u003eFive hundred grams is the working tub.\u003c\/p\u003e\u003cp\u003eIf you lighten more than occasionally, buying blue powder at this size is the difference between a per-client cost that makes sense and one that does not.\u003c\/p\u003e\u003cp\u003eThe formula is Truzone's Rapid Blue, rated at up to seven levels of lift, with blue pigment carried through the powder so warmth gets countered while the lift is happening rather than only afterwards. It is dust-free in the bowl, which matters more when you mix several times a day than when you mix twice a year. And it is rapid, which is a genuine time saving across a column of colour appointments and a genuine risk if the timer gets away from you.\u003c\/p\u003e\u003cp\u003eBuy the 80g tub instead if you lighten twice a year. Powder bleach does not improve with age once the lid has been off, and half a kilo of it sitting in a bathroom cupboard is money spent on something that gets thrown out.\u003c\/p\u003e\u003cp\u003eIt handles full heads, balayage, highlights and root retouches from the same tub. For salon professionals, and for confident home users who already know their way around a strand test.\u003c\/p\u003e","brand":"Truzone","offers":[{"title":"Default Title","offer_id":58506964205900,"sku":"Truz183110","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/500_blue_600x600-1.jpg?v=1787333658"},{"product_id":"wella-welloxon-perfect-9-30-vol-creme-developer-professional-hair-colour-activation-lift-for-hair-professionals-enthusiasts-500ml-16-91-oz","title":"Wella Welloxon Perfect 9% 30 Vol Creme Developer - Professional Hair Colour Activation \u0026 Lift for Hair Professionals \u0026 Enthusiasts - 500ml\/16.91 oz","description":"\u003cp\u003eWelloxon Perfect is the developer Wella designed for its own colour lines, so if you are working with Koleston Perfect, Illumina Color or Blondor, this is the oxidant those formulas were calibrated against. A matched developer is often the difference between the shade on the swatch and the shade you actually get.\u003c\/p\u003e\n\u003cp\u003eAt 9% you have 30 volume, giving up to three levels of lift and full grey coverage in a rich, even tone. It is the strength for lightening services, and for permanent colour that has to travel a distance from the natural base.\u003c\/p\u003e\n\u003cp\u003eGrey is where a matched developer shows its value most plainly. Resistant white hair needs the tint fully developed to take an even tone, and an underpowered oxidant leaves it looking translucent against the rest of the head.\u003c\/p\u003e\n\u003cp\u003eThe consistency is a smooth cream that mixes without lumps and applies evenly section to section, so development happens at the same rate across the head.\u003c\/p\u003e\n\u003cp\u003e500ml bottle, sized for professional use.\u003c\/p\u003e","brand":"TJ Beauty Products UK","offers":[{"title":"Default Title","offer_id":58506964304204,"sku":"WELLADV30","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/wellaperfect9-30-vol-500ml.jpg?v=1787333660"},{"product_id":"wella-color-touch-emulsion-1-9-6-vol-for-gentle-color-activation-enhanced-shine-1000-ml","title":"Wella Color Touch Emulsion 1.9% 6 Vol for Gentle Color Activation \u0026 Enhanced Shine 1000 ml","description":"\u003cp\u003eColor Touch is a demi-permanent line, and this is the emulsion it is designed to be mixed with. Use anything else and the maths on the shade chart stops holding, so if you have the colour you need this too.\u003c\/p\u003e\u003cp\u003eAt 1.9%, six volume, it deposits rather than lifts. That is the point of a demi: tone, gloss, blend grey, refresh a colour that has gone flat, all without a lightening step and without a hard regrowth line to manage next time.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eRefreshing mid-lengths and ends between permanent colour appointments\u003c\/li\u003e\n\u003cli\u003eToning after a lightening service\u003c\/li\u003e\n\u003cli\u003eGrey blending, where full coverage is more than the client wants\u003c\/li\u003e\n\u003cli\u003eLow-commitment colour on hair that has already had a lot done to it\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThe 1000 ml bottle is the salon size.\u003c\/p\u003e\u003cp\u003eMix to Wella's stated ratio for the shade you are using rather than eyeballing it, because demi results are more sensitive to ratio than most people expect.\u003c\/p\u003e","brand":"TJ Beauty Products UK","offers":[{"title":"Default Title","offer_id":58506964500812,"sku":"WELLADVCT001","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/WELLActemulsion2.jpg?v=1787333661"},{"product_id":"delia-cameleo-hair-toner-neutralising-yellow-tones-enhancing-cool-shades-for-blonde-grey-lightened-hair-200ml-6-76-oz","title":"Delia Cameleo Hair Toner Neutralising Yellow Tones \u0026 Enhancing Cool Shades for Blonde, Grey \u0026 Lightened Hair 200ml \/ 6.76 oz","description":"\u003cp\u003eBlonde goes brassy. It happens to bleached hair, to highlights, to natural grey, and to anything lightened and then left to live through daylight, hard water and heat. Delia Cameleo is the counterweight, a toner that puts cool pigment back in and cancels the yellow that has crept up since your last appointment.\u003c\/p\u003e\u003cp\u003eTwo hundred millilitres of it, formulated for use at home rather than in a chair, which makes it a refresh rather than a colour service. It shifts the tone towards platinum, ash and silver, and because it is temporary you are not committing to anything you have to grow out.\u003c\/p\u003e\u003cp\u003eHair comes out feeling smooth rather than squeaky, with the shine that usually goes missing when blonde starts to look dull. Best for anyone stretching the gap between salon visits, and for grey hair that has taken on a yellow cast and needs it taken back off.\u003c\/p\u003e","brand":"Delia","offers":[{"title":"Pink","offer_id":58506967155020,"sku":"DCTPINK","price":3.99,"currency_code":"GBP","in_stock":false},{"title":"Silver","offer_id":58506967187788,"sku":"DCTSILVER","price":3.99,"currency_code":"GBP","in_stock":false},{"title":"VIOLET","offer_id":58506967220556,"sku":"DCTVIOLET","price":3.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/s-l1600_ffeb74ea-16bb-4da5-ae96-a9bf3c053e70.png?v=1787333710"},{"product_id":"schwarzkopf-live-ultra-brights-semi-permanent-hair-colour-for-vibrant-expressive-tones","title":"Schwarzkopf Live Ultra Brights Semi-Permanent Hair Colour for Vibrant, Expressive Tones","description":"\u003cp\u003eFive shades, all of them loud.\u003c\/p\u003e\u003cp\u003eUltra Brights covers electric blue, hot pink, fiery red and the rest of the spectrum a natural colour chart ignores, and it is semi-permanent, so the whole thing fades out over up to fifteen washes.\u003c\/p\u003e\u003cp\u003eDeposit-only colour like this needs a light base to read properly. On pre-lightened or naturally fair hair the shade lands close to what is on the box. On dark hair, expect a tint you notice in sunlight rather than a full change.\u003c\/p\u003e\u003cp\u003eApplication is a home kit with no separate developer to buy. Wear the gloves, protect the bathroom, and be aware that the brighter shades stain fabric and grout happily. Best for trying a colour on for size, a set of panels, or a look that only needs to survive a season.\u003c\/p\u003e","brand":"Schwarzkopf","offers":[{"title":"091 Rasberry Rebel","offer_id":58506967908684,"sku":"SLUBP001","price":5.99,"currency_code":"GBP","in_stock":false},{"title":"093 Shocking Pink","offer_id":58506967941452,"sku":"SLUBP003","price":5.99,"currency_code":"GBP","in_stock":false},{"title":"098 Steel Silver","offer_id":58506967974220,"sku":"SLUBP008","price":6.99,"currency_code":"GBP","in_stock":true},{"title":"095 Electric Blue","offer_id":58506968006988,"sku":"SLUBP095","price":5.99,"currency_code":"GBP","in_stock":false},{"title":"092 Pillar Box Red","offer_id":58506968039756,"sku":"SLUBP092","price":5.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/Schwarzkopf-Live-091-Raspberry-Rebel.jpg?v=1787333712"},{"product_id":"tyche-hair-color-shampoo-instant-grey-coverage-vibrant-colour-for-all-hair-types-250ml","title":"TYCHE Hair Color Shampoo: Instant Grey Coverage \u0026 Vibrant Colour for All Hair Types 250ml","description":"\u003cp\u003eColour in a shampoo bottle suits people who will not commit to a colour session. You lather it in, leave it on for five to fifteen minutes depending on how much grey there is, then rinse. That is the whole process.\u003c\/p\u003e\u003cp\u003eArgan oil and hydrolysed keratin are the conditioning ingredients, and the formula is ammonia-free, so hair is not being roughed up while the colour goes down. Coverage on grey is full, and the shade holds rather than rinsing straight back out again.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eGrey covered in five to fifteen minutes\u003c\/li\u003e\n\u003cli\u003eAmmonia-free, with argan oil and hydrolysed keratin\u003c\/li\u003e\n\u003cli\u003eUsed the same way as a normal shampoo, over the basin\u003c\/li\u003e\n\u003cli\u003eSuits men and women, on any hair type\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThe trade for that simplicity is control. A shampoo formula colours everything it touches evenly rather than letting you place tone where you want it, so it is at its best on all-over coverage. 250ml.\u003c\/p\u003e","brand":"Tyche","offers":[{"title":"DARK BROWN","offer_id":58506968432972,"sku":"THCS001","price":5.99,"currency_code":"GBP","in_stock":false},{"title":"Jet Black","offer_id":58506968465740,"sku":"THCS002","price":5.99,"currency_code":"GBP","in_stock":false},{"title":"Natural Brown","offer_id":58506968498508,"sku":"THCS003","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"Off Black","offer_id":58506968531276,"sku":"THCS004","price":5.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/tych-dark-brown.jpg?v=1787333717"},{"product_id":"schwarzkopf-live-intense-lightener-for-vibrant-blonding-salon-quality-lift-at-home","title":"Schwarzkopf Live Intense Lightener for Vibrant Blonding \u0026 Salon-Quality Lift at Home","description":"\u003cp\u003eSeven levels of lift in a home kit is a lot of lightening. That is what this one is built for: dark hair taken to blonde, or a base pale enough to take a vivid shade afterwards, without a salon appointment.\u003c\/p\u003e\u003cp\u003eThe part worth paying attention to is the anti-brass technology. Lifting dark hair exposes the warm pigment underneath, and yellow or orange is the usual result of a home bleach that has not accounted for it. This kit is formulated to counter that, so the blonde lands cool and clear.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eUp to seven levels of permanent lift\u003c\/li\u003e\n\u003cli\u003eAnti-brass formula for a cooler finish\u003c\/li\u003e\n\u003cli\u003eConditioning ingredients working through the lightening process\u003c\/li\u003e\n\u003cli\u003eEverything the application needs is in the box\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eStrand test before you go near a full head, particularly if the hair has been coloured or lightened before. Lift on that scale asks a lot of the hair, and knowing how yours responds beforehand is worth doing.\u003c\/p\u003e","brand":"Schwarzkopf","offers":[{"title":"00A Absolute Platinum","offer_id":58506968629580,"sku":"SLIVEIN001","price":6.99,"currency_code":"GBP","in_stock":false},{"title":"00B Max Blonde","offer_id":58506968662348,"sku":"SLIVEIN003","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/intense-lightener-00A-absolute-platinum_38aec0af-c68e-453a-9719-3dcb769e08e5.png?v=1787333718"},{"product_id":"colour-culture-temporary-colour-spray-instant-vibrant-wash-out-hair-colour-125-ml","title":"Colour Culture Temporary Colour Spray: Instant Vibrant Wash-Out Hair Colour 125 ml","description":"\u003cp\u003eAn aerosol is the fastest route to coloured hair. Shake, spray, done, and the colour sits on the surface until the next shampoo takes it off. There is no development, nothing to mix and no gloves.\u003c\/p\u003e\u003cp\u003eThat makes it a costume and event product first. Halloween, festivals, a school colour day, a night out with a team, or a streak of something bright that only needs to last the evening. Because it dries quickly, you are not standing around with wet colour on your head before you can get dressed.\u003c\/p\u003e\u003cp\u003eThe formula is built to be non-damaging and works on natural, coloured and chemically treated hair alike, since nothing is penetrating the cuticle. Protect clothing and surfaces while you spray, and wash it out normally when the night is over.\u003c\/p\u003e","brand":"TJ Beauty Products UK","offers":[{"title":"Black","offer_id":58506968990028,"sku":"CCTHS002","price":1.99,"currency_code":"GBP","in_stock":true},{"title":"Gold","offer_id":58506969022796,"sku":"CCTHS005","price":1.99,"currency_code":"GBP","in_stock":true},{"title":"Brown","offer_id":58506969055564,"sku":"CCTHS008","price":1.99,"currency_code":"GBP","in_stock":true},{"title":"Red","offer_id":58506969088332,"sku":"CCTHS012","price":1.99,"currency_code":"GBP","in_stock":true},{"title":"Blue","offer_id":58506969121100,"sku":"sku-55626590126456","price":1.99,"currency_code":"GBP","in_stock":true},{"title":"Silver Glitter","offer_id":58506969153868,"sku":"CCTHS002","price":1.99,"currency_code":"GBP","in_stock":true},{"title":"Multi colour","offer_id":58506969186636,"sku":"CCTHS003","price":1.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/rn-image_picker_lib_temp_a38f9ba0-9dd5-401b-ab03-8978c48e8452.jpg?v=1787333721"},{"product_id":"bigen-speedy-conditioning-colour-for-quick-long-lasting-grey-coverage-vibrant-shine-at-home","title":"Bigen Speedy Conditioning Colour for Quick, Long-Lasting Grey Coverage \u0026 Vibrant Shine at Home","description":"\u003cp\u003eTen minutes is the number that matters here.\u003c\/p\u003e\u003cp\u003eBigen Speedy Conditioning Colour is permanent colour built to develop fast, which changes what a colour day looks like: no blocking out an afternoon, no sitting around waiting on a timer, no rearranging the evening around a head full of dye. You colour, you rinse, you carry on.\u003c\/p\u003e\u003cp\u003eIt is ammonia-free, and the conditioning side comes from lanolin alcohol and polyquaternium-6. Those are the ingredients doing the softening work while the colour develops, so hair comes out feeling manageable rather than roughed up. Grey coverage is full and even, which is the job it is sold to do.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDevelops in ten minutes\u003c\/li\u003e\n\u003cli\u003eAmmonia-free permanent colour\u003c\/li\u003e\n\u003cli\u003eFull, even grey coverage\u003c\/li\u003e\n\u003cli\u003eConditioning ingredients built into the formula\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eSuits anyone colouring at home on a schedule, and anyone who has found longer development times leave their hair feeling dry. Patch test first, as the pack instructs.\u003c\/p\u003e","brand":"Bigen","offers":[{"title":"5 Deep Chestnut","offer_id":58506969219404,"sku":"BIGSCL1-1","price":6.99,"currency_code":"GBP","in_stock":true},{"title":"6 Medium Brown","offer_id":58506969252172,"sku":"BIGSCL1-2","price":6.99,"currency_code":"GBP","in_stock":false},{"title":"7 Brownish Black","offer_id":58506969284940,"sku":"BIGSCL1-3","price":6.99,"currency_code":"GBP","in_stock":false},{"title":"8 Natural Black","offer_id":58506969317708,"sku":"BIGSCL1-4","price":6.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/bigen-5.jpg?v=1787333721"},{"product_id":"schwarzkopf-live-intense-colour-19-shades-vibrant-semi-permanent-hair-dye-for-bold-luminous-results","title":"Schwarzkopf Live Intense Colour (19 Shades) Vibrant Semi-Permanent Hair Dye for Bold, Luminous Results","description":"\u003cp\u003eColour that lasts up to fifteen washes is a specific kind of commitment. Long enough to live with a shade properly, short enough that you are not stuck with it if the mood passes. Live Intense sits in that window, with nineteen shades running from fiery reds and blues through to pinks and purples.\u003c\/p\u003e\u003cp\u003eBeing semi-permanent, it deposits rather than lifts, so it works best on lighter hair or on hair that has been pre-lightened first. On darker hair the effect is a tint you catch in the right light rather than the shade printed on the box.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eNineteen shades across the bold end of the spectrum\u003c\/li\u003e\n\u003cli\u003eFades out over up to fifteen washes rather than growing out\u003c\/li\u003e\n\u003cli\u003eBuilt-in care complex, so hair is conditioned as it colours\u003c\/li\u003e\n\u003cli\u003eApplied at home with nothing to source separately\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eGood for a first go at bold colour, a seasonal change, or streaks and panels rather than a full head.\u003c\/p\u003e","brand":"Schwarzkopf","offers":[{"title":"030 Mango Twist","offer_id":58506969514316,"sku":"SCHLVINT030","price":7.99,"currency_code":"GBP","in_stock":false},{"title":"035 Real Red","offer_id":58506969547084,"sku":"SCHLVINT035","price":7.99,"currency_code":"GBP","in_stock":true},{"title":"043 Red Passion","offer_id":58506969579852,"sku":"SCHLVINT043","price":7.99,"currency_code":"GBP","in_stock":false},{"title":"046 Cyber Purple","offer_id":58506969612620,"sku":"SCHLVINT046","price":7.99,"currency_code":"GBP","in_stock":true},{"title":"086 Pure Purple","offer_id":58506969645388,"sku":"SCHLVINT086","price":7.99,"currency_code":"GBP","in_stock":false},{"title":"087 Mystic Violet","offer_id":58506969678156,"sku":"SCHLVINT087","price":7.99,"currency_code":"GBP","in_stock":false},{"title":"088 Urban Brown","offer_id":58506969710924,"sku":"SCHLVINT088","price":7.99,"currency_code":"GBP","in_stock":true},{"title":"089 Bittersweet Chocolate","offer_id":58506969743692,"sku":"SCHLVINT089","price":7.99,"currency_code":"GBP","in_stock":true},{"title":"090 Cosmic Blue","offer_id":58506969776460,"sku":"SCHLVINT090","price":7.99,"currency_code":"GBP","in_stock":true},{"title":"099 Deep Black","offer_id":58506969809228,"sku":"SCHLVINT099","price":7.99,"currency_code":"GBP","in_stock":false},{"title":"880 Tempting Chocolate","offer_id":58506969841996,"sku":"SCHLVINT880","price":7.99,"currency_code":"GBP","in_stock":true},{"title":"U67 Blue Mercury","offer_id":58506969874764,"sku":"SCHLVINTU67","price":7.99,"currency_code":"GBP","in_stock":true},{"title":"U69 Amethyst Chrome","offer_id":58506969907532,"sku":"SCHLVINTU69","price":7.99,"currency_code":"GBP","in_stock":false},{"title":"U71 Metallic Silver","offer_id":58506969940300,"sku":"SCHLVINTU71","price":7.99,"currency_code":"GBP","in_stock":true},{"title":"U72 Dusty Silver","offer_id":58506969973068,"sku":"SCHLVINTU72","price":7.99,"currency_code":"GBP","in_stock":true},{"title":"U75 Midnight Jade","offer_id":58506970005836,"sku":"SCHLVINTU75","price":7.99,"currency_code":"GBP","in_stock":true},{"title":"B09 Spicy Blonde","offer_id":58506970038604,"sku":"SCHLVINTB09","price":7.99,"currency_code":"GBP","in_stock":false},{"title":"B10 Cool Blonde","offer_id":58506970071372,"sku":"SCHLVINTB10","price":7.99,"currency_code":"GBP","in_stock":true},{"title":"B12 Beach Blonde","offer_id":58506970104140,"sku":"SCHLVINTB12","price":7.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/Schwarzkopf-Live-030-mango-twist_58e4475e-3af5-481b-90d6-f3a04e6904fc.png?v=1787333724"},{"product_id":"bigen-mens-speedy-colour-fast-natural-grey-coverage-for-men","title":"Bigen Men's Speedy Colour: Fast \u0026 Natural Grey Coverage for Men","description":"\u003cp\u003eBuilt for the man who wants the grey gone and does not want to spend an afternoon on it. Bigen Men's Speedy Colour is what the name says, a fast application with results in minutes rather than a long development sit.\u003c\/p\u003e\u003cp\u003eCoverage is the whole point. Whether it is the first scattering of grey at the sides or a head that has gone most of the way, the formula covers evenly and lands natural rather than flat. The shade range runs across the natural colours, so matching what is already there is straightforward.\u003c\/p\u003e\u003cp\u003eBigen have been at this a long time and formulate it to stay gentle on the hair and scalp through the process. Follow the pack timings, and do the patch test it asks for every time you colour, not only the first.\u003c\/p\u003e","brand":"Bigen","offers":[{"title":"100 Real Black","offer_id":58506970169676,"sku":"BIGSPEEDY100","price":7.99,"currency_code":"GBP","in_stock":true},{"title":"101 Natural Black","offer_id":58506970202444,"sku":"BIGSPEEDY101","price":7.99,"currency_code":"GBP","in_stock":false},{"title":"102 Brown Black","offer_id":58506970235212,"sku":"BIGSPEEDY102","price":7.99,"currency_code":"GBP","in_stock":false},{"title":"103 Dark Brown","offer_id":58506970267980,"sku":"BIGSPEEDY103","price":7.99,"currency_code":"GBP","in_stock":true},{"title":"104 Natural Brown","offer_id":58506970300748,"sku":"BIGSPEEDY104","price":7.99,"currency_code":"GBP","in_stock":true},{"title":"105 Medium Brown","offer_id":58506970333516,"sku":"BIGSPEEDY105","price":7.99,"currency_code":"GBP","in_stock":true},{"title":"113 Ash Brown","offer_id":58506970366284,"sku":"BIGSPEEDY113","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/BIGEN-100.webp?v=1787333723"},{"product_id":"jolen-creme-bleach-original-formula-gentle-hair-lightener-for-face-body","title":"Jolen Creme Bleach Original Formula - Gentle Hair Lightener for Face \u0026 Body","description":"\u003cp\u003eJolen does not remove hair, it lightens it, which is a different answer to the same problem. Dark hair on the upper lip, chin or arms goes pale enough to disappear against the skin, and nothing has been pulled out or scraped off to get there.\u003c\/p\u003e\u003cp\u003eThe Original Formula has been on shelves for over fifty years and works in five to ten minutes. It comes as an at-home kit, mixed and applied to the area, left to develop, then wiped away.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eLightens facial hair on the upper lip, chin and jaw\u003c\/li\u003e\n\u003cli\u003eWorks on arms and legs as well\u003c\/li\u003e\n\u003cli\u003eFive to ten minutes of processing time\u003c\/li\u003e\n\u003cli\u003eNo pulling, no scraping and no regrowth stubble\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eTest on a small patch first, particularly on the face, and follow the timings on the pack rather than leaving it longer for a stronger result. For anyone who would rather blend dark hair away than pull it out.\u003c\/p\u003e","brand":"TJ Beauty Products UK","offers":[{"title":"Default Title","offer_id":58506996318540,"sku":"JOLEN01","price":3.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/jolen_creme_bleach_original.jpg?v=1787334018"},{"product_id":"daggett-ramsdell-color-stick-instant-gray-hair-root-touch-up-for-men-women-10g-0-35-oz","title":"Daggett \u0026 Ramsdell Color Stick Instant Gray Hair Root Touch Up for Men \u0026 Women 10g\/0.35 oz","description":"\u003cp\u003eSame idea as a concealer, applied to hair. The Color Stick puts temporary colour straight onto grey roots and stray greys, blends into the colour already there, and stays until the next shampoo takes it out. Ten grams in a stick, so it lives in a bag or a desk drawer.\u003c\/p\u003e\u003cp\u003eApplication takes seconds. Draw it along the parting or over the temples, press it in with your fingertips, and the colour sits on the hair surface rather than developing into it. Nothing to mix, nothing to time, nothing to rinse.\u003c\/p\u003e\u003cp\u003eIt is aimed at men and women both, and the use case is the same for either: a meeting, a wedding photograph, an evening that arrived before the salon appointment did. Temporary by design, which is the whole reason to own one. 10g \/ 0.35 oz.\u003c\/p\u003e","brand":"TJ Beauty Products UK","offers":[{"title":"Black","offer_id":58506998022476,"sku":"DRBLK01","price":3.49,"currency_code":"GBP","in_stock":true},{"title":"Jet Black","offer_id":58506998055244,"sku":"DRJB03","price":3.49,"currency_code":"GBP","in_stock":true},{"title":"MEDIUM BROWN","offer_id":58506998088012,"sku":"DRMB04","price":3.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/dr_color_stick_instant_hair_color_touch_up_10g_jet_black.jpg?v=1787334022"},{"product_id":"cover-your-gray-root-touch-up-instant-grey-hair-coverage-black-7g-0-25-oz","title":"Cover Your Gray Root Touch Up Instant Grey Hair Coverage Black 7g\/0.25 oz","description":"\u003cp\u003eRoots show up on their own schedule, usually a week before you have time to do anything about it.\u003c\/p\u003e\u003cp\u003eA touch-up stick is the stopgap: colour that goes on dry, sits on the surface and comes off at the next wash, with no development time and nothing to mix.\u003c\/p\u003e\u003cp\u003eThe format is a crayon rather than a liquid, so you part the hair, draw along the regrowth and blend it in with a finger. It dries down smudge-proof and holds up against light moisture, which means it survives a normal day rather than transferring onto a collar.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eInstant coverage on grey roots, in black\u003c\/li\u003e\n\u003cli\u003eDries smudge-proof and resists light moisture\u003c\/li\u003e\n\u003cli\u003eSmall enough to live in a bag or a pocket\u003c\/li\u003e\n\u003cli\u003eNo commitment, no development, washes out\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eBest for the stretch between colour appointments, or the morning before something you want to look tidy for. 7g \/ 0.25 oz.\u003c\/p\u003e","brand":"TJ Beauty Products UK","offers":[{"title":"Default Title","offer_id":58506998153548,"sku":"IRENBA01","price":2.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/irene_gari_root_touch_up_7g.jpg?v=1787334022"},{"product_id":"sta-sof-fro-permanent-hair-colour-creme-shiny-black-for-stunning-lasting-black-hair-25ml-0-85-oz","title":"Sta-Sof-Fro Permanent Hair Colour Creme Shiny Black for Stunning, Lasting Black Hair 25ml\/0.85 oz","description":"\u003cp\u003eTwenty five millilitres is a touch-up size. That is the honest way to describe this one: a small kit of permanent black colour creme for the fortnight when the roots have come through and a full head application is not what the hair needs.\u003c\/p\u003e\u003cp\u003eThe creme texture is what makes the small size work. It stays where it is placed rather than running into the lengths, so you can put colour exactly on the regrowth and leave the rest alone. The finish is a deep, glossy black with full grey coverage, and the conditioning formula keeps hair from feeling stripped afterwards.\u003c\/p\u003e\u003cp\u003eSuits anyone already wearing black who wants to stay on top of the roots between full colours, and anyone trying the shade before buying a bigger pack. Patch test before every use. 25ml \/ 0.85 oz.\u003c\/p\u003e","brand":"Sta-Sof-Fro","offers":[{"title":"Default Title","offer_id":58507033739596,"sku":"STASBLACO02","price":1.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/sf_permenant_hair_colour_cream_25ml-1.jpg?v=1787334273"},{"product_id":"sta-sof-fro-shiny-black-permanent-hair-colour-for-vibrant-shine-grey-coverage-50ml-1-69-oz","title":"Sta-Sof-Fro Shiny Black Permanent Hair Colour for Vibrant Shine \u0026 Grey Coverage 50ml\/1.69 oz","description":"\u003cp\u003eA single shade, done properly. This is permanent black for anyone who wants depth rather than a flat, matte block of colour, and it covers grey completely instead of leaving lighter strands showing through.\u003c\/p\u003e\u003cp\u003eArgan oil and hydrolysed wheat protein are in the mix, which is what stops a deep black looking dull. The protein works on the strand itself and the oil handles the surface, so the finish reads glossy. Being permanent, the colour resists fading and holds its depth through washes rather than shifting brown over a few weeks.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eFull coverage on grey rather than a partial stain\u003c\/li\u003e\n\u003cli\u003eDeep black with shine instead of a flat finish\u003c\/li\u003e\n\u003cli\u003eConditioning ingredients worked into the colour\u003c\/li\u003e\n\u003cli\u003eSmall 50ml size, sensible for roots and touch-ups\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eFollow the patch test instructions on the pack before every application, not only the first one. 50ml \/ 1.69 oz.\u003c\/p\u003e","brand":"Sta-Sof-Fro","offers":[{"title":"Default Title","offer_id":58507034132812,"sku":"STAFC01","price":1.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/sta_sof_fro_shiny_black_hair_colour.jpg?v=1787334276"},{"product_id":"maxima-30-oxicreme-professional-hair-developer-for-salon-quality-colour-1000-ml-33-81-oz","title":"Maxima 30 OxiCreme Professional Hair Developer for Salon-Quality Colour 1000 ml \/ 33.81 oz","description":"\u003cp\u003eThirty volume sits between the gentle option and the aggressive one, giving two to three levels of lift. That range covers most of what people actually want from a colour change: going noticeably lighter, working through highlights, or getting full coverage on grey with a bit of lift in the same pass.\u003c\/p\u003e\u003cp\u003eThe formula is a rich, non-drip cream. It mixes evenly into colour or bleach powder and stays where you put it, which is the difference between a clean root application and a mess down the back of the neck. Maxima formulate it to look after the hair fibre through the process, so the lift stays controlled rather than brutal.\u003c\/p\u003e\u003cp\u003eA litre is a professional bottle rather than a home kit, so it suits anyone colouring often enough to work through it. 1000 ml \/ 33.81 oz.\u003c\/p\u003e","brand":"Maxima","offers":[{"title":"Default Title","offer_id":58507034263884,"sku":"MAXIMAOXI30","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/Maxima-Oxicreme-30-1-ltr.jpg?v=1787334275"},{"product_id":"maxima-40-oxicreme-professional-high-lift-hair-developer-for-salon-home-use-1000-ml-33-81-oz","title":"Maxima 40 OxiCreme Professional High Lift Hair Developer for Salon \u0026 Home Use 1000 ml \/ 33.81 oz","description":"\u003cp\u003eForty volume is the strongest developer in the OxiCreme line, twelve percent peroxide, and it is the one to reach for only when the lift genuinely calls for it. Paired with bleach powder it drives high lift blonde work. Paired with a permanent colour it pushes stubborn grey and gives the most lift the range offers.\u003c\/p\u003e\u003cp\u003eThe cream texture is what makes a strength like this manageable. It mixes smoothly, holds where it is put and does not run, so you keep control over timing and placement rather than chasing product down the hair. A litre bottle also means a full head of work does not empty it.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eHigh lift blonde on hair that can take it\u003c\/li\u003e\n\u003cli\u003ePre-lightening before vivid fashion shades\u003c\/li\u003e\n\u003cli\u003eStubborn grey that resists lower volumes\u003c\/li\u003e\n\u003cli\u003eSalon and home use where a litre saves reordering\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eStrand test before you commit, and step down to a lower volume if the hair is already porous or previously lightened. Strength is not always the answer, and 40 vol on compromised hair is how damage happens. 1000 ml \/ 33.81 oz.\u003c\/p\u003e","brand":"Maxima","offers":[{"title":"Default Title","offer_id":58507034362188,"sku":"MAXIMAOXI40","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/Maxima-Oxicreme-40-1-ltr.jpg?v=1787334276"},{"product_id":"maxima-remover-color-corrector-gentle-hair-colour-correction-toning-conditioner-for-professional-results-250ml","title":"Maxima Remover Color Corrector: Gentle Hair Colour Correction \u0026 Toning Conditioner for Professional Results 250ml","description":"\u003cp\u003eHome colour goes wrong in two ways. Either the shade grabs darker than the box promised, or it lands brassy and orange once the lightener has done its work.\u003c\/p\u003e\u003cp\u003eThis is a conditioner-type corrector built for both, lifting unwanted dye and colour build-up without the stripping that a harsh remover puts hair through.\u003c\/p\u003e\u003cp\u003eThe other half of the job is tone. Yellow, orange and green casts are the usual complaints after bleaching, and the formula neutralises them rather than covering them over with more pigment. What you are left with is an even base, which is exactly what you want before the next colour goes on.\u003c\/p\u003e\u003cp\u003eBecause it is built on a conditioner, hair comes out of the process feeling smooth rather than squeaky and porous. Use it as a reset between colours, or on its own when a shade has drifted somewhere you did not intend. 250ml.\u003c\/p\u003e","brand":"Maxima","offers":[{"title":"Default Title","offer_id":58507034886476,"sku":"MAXIMARECO1","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/maxima-remover-color-corrector.jpg?v=1787334282"},{"product_id":"maxima-20-oxicreme-professional-hair-colour-developer-for-salon-professionals-home-users-1000-ml-33-81-oz","title":"Maxima 20 OxiCreme Professional Hair Colour Developer for Salon Professionals \u0026 Home Users 1000 ml\/33.81 oz","description":"\u003cp\u003eTwenty volume is the workhorse developer, six percent peroxide, and it is what most permanent colour applications actually need. It gives modest lift while depositing tone, which makes it the right choice for grey coverage and for going darker or staying at the same level.\u003c\/p\u003e\u003cp\u003eThe texture is a cream rather than a liquid, so it mixes into colour or bleach powder without splitting and sits on the hair instead of running down the neck. A litre goes a long way, whether that is a busy colour room or a home colourist who buys once and works through it.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eFull grey coverage with permanent colour\u003c\/li\u003e\n\u003cli\u003eGoing darker, or staying level on level\u003c\/li\u003e\n\u003cli\u003eRefreshing mid-lengths and ends where tone matters more than lift\u003c\/li\u003e\n\u003cli\u003eMixing with bleach powder when only a gentle lift is wanted\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eMix to the ratio your colour manufacturer specifies rather than guessing, and always patch test. 1000 ml \/ 33.81 oz.\u003c\/p\u003e","brand":"Maxima","offers":[{"title":"Default Title","offer_id":58507035509068,"sku":"MAXIMAO20","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/Maxima-Oxicreme-20-1-ltr.jpg?v=1787334291"},{"product_id":"delia-cameleo-hair-color-permanent-vibrant-colour-100-gray-coverage-for-all-hair-types","title":"Delia Cameleo Hair Color Permanent Vibrant Colour \u0026 100% Gray Coverage for All Hair Types","description":"\u003cp\u003eGrey coverage is where permanent colour has to earn its money, and Cameleo is built around it. The formula is designed to take grey strands all the way rather than staining them a lighter version of the shade, which is the usual failure with coverage at home.\u003c\/p\u003e\u003cp\u003eArgan oil and macadamia oil sit alongside the colour, so the hair has something working on it while the dye develops. That is the difference between colour that leaves hair feeling like straw and colour that leaves it soft enough to comb through afterwards.\u003c\/p\u003e\u003cp\u003eThe shade range is wide, which helps if you are matching an existing colour rather than starting fresh. Being permanent, it stays put and fades slowly instead of washing away, so expect to be managing regrowth at the roots rather than a colour that quietly disappears.\u003c\/p\u003e\u003cp\u003eBest for anyone covering grey at home who wants the result to hold for weeks.\u003c\/p\u003e","brand":"Delia","offers":[{"title":"1.0 Black","offer_id":58507039408460,"sku":"DELICAM31","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"2.0 Blue Black","offer_id":58507039441228,"sku":"DELICAM30","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"3.0 Dark Brown","offer_id":58507039473996,"sku":"DELICAM30","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"4.0 Medium Brown","offer_id":58507039506764,"sku":"DELICAM32","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"5.0 Light Brown","offer_id":58507039539532,"sku":"DELICAM33","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"7.0 Medium Blond","offer_id":58507039572300,"sku":"DELICAM70","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"9.0 Natural Blond","offer_id":58507039605068,"sku":"DELICAM34","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"4.4 Copper Brown","offer_id":58507039637836,"sku":"DELICAM44","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"5.3 light golden brown","offer_id":58507039670604,"sku":"DELICAM31","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"5.4 chestnut","offer_id":58507039703372,"sku":"DELICAM32","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"5.6 dark mahogany","offer_id":58507039736140,"sku":"DELICAM33","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"6.26 Aubergine","offer_id":58507039768908,"sku":"DELICAM34","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"7.3 Hazelnut","offer_id":58507039801676,"sku":"DELICAM73","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"100 De-coloring","offer_id":58507039834444,"sku":"DELICAM30","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"7.34 Cinnamon blond","offer_id":58507039867212,"sku":"sku-55627262951800","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"7.4 copper red","offer_id":58507039899980,"sku":"sku-55627262984568","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"7.45 Intensive Rate","offer_id":58507039932748,"sku":"sku-55627263017336","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"9.1 Ultimate Ash Blond","offer_id":58507039965516,"sku":"DELICAM91","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"9.11 Frozen Blonde","offer_id":58507039998284,"sku":"sku-55627263050104","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"9.13 Champagne Blonde","offer_id":58507040031052,"sku":"sku-55627263082872","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"9.2 Pearl Blond","offer_id":58507040063820,"sku":"sku-55627263115640","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"9.22 Lavender Blond","offer_id":58507040096588,"sku":"sku-55627263148408","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"9.25 Rose Blond","offer_id":58507040129356,"sku":"sku-55627263181176","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"66.56 Wild Plum","offer_id":58507040162124,"sku":"sku-55627263213944","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/Cameleo_Hair_Color_Cream_1.0_Black.png?v=1787334324"},{"product_id":"maxima-rapid-hair-bleach-professional-high-lift-lightening-powder-for-salon-home-use-2x500g","title":"Maxima Rapid Hair Bleach: Professional High-Lift Lightening Powder for Salon \u0026 Home Use 2X500g","description":"\u003cp\u003eBleach in bulk, two 500g tubs of it, which tells you most of what you need to know about who it is for. Salons working through a full colour book will get through it. Home colourists who lighten often will get through it. Anyone bleaching once a year absolutely will not, and would be better served by a small sachet.\u003c\/p\u003e\u003cp\u003eIt is a dust-free powder, so it stays in the bowl rather than lifting into the air while you mix. That matters more than it sounds when you are standing over it for the length of a full head. Mixed with a developer it takes hair up to seven levels, which is enough to move dark shades into blonde territory in a single process.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eFull head lightening and platinum work\u003c\/li\u003e\n\u003cli\u003eHighlights and balayage\u003c\/li\u003e\n\u003cli\u003ePre-lightening before a vivid fashion shade\u003c\/li\u003e\n\u003cli\u003eLifting old dark colour out before a lighter one goes on\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eSpeed is the other half of the name. It works quickly, which is useful on a busy day and dangerous on a careless one, so the timer matters here more than it does with a slower powder. Watch the hair rather than the clock alone, and rinse when the lift is where you want it.\u003c\/p\u003e\u003cp\u003ePatch test and strand test first, and match the developer volume to how much lift you actually need rather than reaching for the strongest bottle by default. Aimed at stylists and at experienced home colourists, not at a first attempt. 2 x 500g.\u003c\/p\u003e","brand":"Maxima","offers":[{"title":"Default Title","offer_id":58507041866060,"sku":"MAXIMARB01","price":22.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/maxima_rapid_hair_bleach_2x500g.jpg?v=1787334327"}],"url":"https:\/\/zenvy-beauty.com\/collections\/hair-dye-uk.oembed","provider":"Zenvy Beauty","version":"1.0","type":"link"}