{"title":"African Pride UK","description":"\u003cp\u003eOur full range of african pride, curated for curly, coily and wavy hair. Free 24-hour UK delivery on orders over £25.\u003c\/p\u003e","products":[{"product_id":"african-pride-moisture-miracle-honey-coconut-oil-shampoo-for-natural-coils-curls-sulfate-free-color-safe-12-oz-3-pack","title":"African Pride Moisture Miracle Honey \u0026 Coconut Oil Shampoo – For Natural Coils \u0026 Curls, Sulfate Free, Color Safe, 12 oz (3 Pack)","description":"\u003cp\u003eCoils lose more than dirt when a shampoo is too harsh. They lose the oil that was keeping them soft. This one is sulphate-free, so it lathers and lifts buildup while leaving the hair's own oils where they are.\u003c\/p\u003e\u003cp\u003eHoney holds moisture and adds a low shine, coconut oil conditions as the shampoo cleanses. The formula leaves out parabens, mineral oil, sulphates and petrolatum, and it is safe on colour-treated hair.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eClears product buildup, sweat and dust without the squeaky, stripped feel\u003c\/li\u003e\n\u003cli\u003eKeeps coils soft enough to detangle straight after washing\u003c\/li\u003e\n\u003cli\u003eColour safe, so it will not shift a recent dye job\u003c\/li\u003e\n\u003cli\u003eComes as three 12 oz bottles, which covers a lot of wash days\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWet the hair through, massage into the scalp and lengths until it lathers, then rinse well and repeat if you need to. The second wash is usually the one that does the real work if you have been layering butters and gels all week.\u003c\/p\u003e\u003cp\u003eMade for coily textures around type 4a. Follow with a conditioner while the hair is still wet, because coils harden up fast once they begin to dry and detangling only gets harder from there.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58496932020556,"sku":"B07QY4VDCK","price":56.07,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/african-pride-moisture-miracle-honey-coconut-shampoo-bottle.jpg?v=1787270311"},{"product_id":"african-pride-dream-kids-detangling-moisturizing-conditioner-12oz","title":"African Pride Dream Kids Detangling Moisturizing Conditioner 12oz","description":"\u003cp\u003eA rinse out conditioner from the Dream Kids line, made to leave children's hair bouncy and shiny rather than flat and squeaky. It works on curly, coiled, wavy and relaxed hair, which covers most of what you will find in a family bathroom.\u003c\/p\u003e\n\u003cp\u003eThe detangling is the practical benefit. Conditioned hair lets a comb through and unconditioned hair does not, and the difference on a Sunday evening is measured in tears. It also puts moisture back after shampooing, which is when hair is at its driest and most fragile, and when a rough comb through does the most damage.\u003c\/p\u003e\n\u003cp\u003eLeave it on for a couple of minutes before rinsing rather than treating it as a quick pass, and do the comb through while the product is still in. Children's hair takes conditioner quickly, but the slip only lasts while it is there.\u003c\/p\u003e\n\u003cp\u003eIt works best used alongside the rest of the Dream Kids range, since the products are formulated around each other. 12oz.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506758160716,"sku":"APDKC","price":2.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Dream_Kids_Detangling_Moisturizing_Conditioner_12_oz.png?v=1787332472"},{"product_id":"african-pride-dream-kids-miracle-creme-anti-breakage-hair-strengthener-6oz","title":"African Pride Dream Kids Miracle Creme Anti-Breakage Hair Strengthener 6oz","description":"\u003cp\u003eA daily cream for children's hair that keeps snapping at the ends. It works on the hair and the scalp together, conditioning both and leaving the strand stronger and less likely to break.\u003c\/p\u003e\n\u003cp\u003eShine is the visible part, but the useful part is what happens to the ends. A small amount worked in there is the difference between length that stays and length that breaks off before anyone notices it has grown.\u003c\/p\u003e\n\u003cp\u003eApply to hair and scalp as needed, use a little on the ends specifically, and treat it as gentle daily protection rather than an occasional treatment. 6oz.\u003c\/p\u003e\n\u003cp\u003eEnds are the oldest part of the hair and have had the most handling out of them, which is why they go first. Getting a conditioning cream onto them daily is a small habit that shows up months later as length that did not break off. Aimed at curls and coils from roughly 2c through 4b.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506758357324,"sku":"APDKMC","price":2.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/APDK_MiracleCreme.png?v=1787332472"},{"product_id":"african-pride-moisture-miracle-5-essential-oils-4oz","title":"African Pride Moisture Miracle 5 Essential Oils 4oz","description":"\u003cp\u003eFive oils in one small bottle, and they are chosen to do different things. Castor is the heavy one that stays put. Coconut and olive sink in. Argan and grapeseed are light enough to finish a style without dulling it. Vitamin E rides along with them.\u003c\/p\u003e\u003cp\u003eThat spread is what makes a blend more useful than a single oil. You can use the same 4oz bottle as a pre-wash treatment, as a scalp oil between washes, and as a couple of drops on the ends of a finished twist-out, and it behaves differently in each role because the lighter oils sit on the hair differently from the heavy ones.\u003c\/p\u003e\u003cp\u003eWarm a small amount in your palms and work it from roots to ends, massaging it into the scalp as you go. For a hot oil treatment, apply it before shampoo and leave it on. Used regularly it keeps the lengths supple enough to resist breakage, which is what protects the length you already have.\u003c\/p\u003e\u003cp\u003eA word on quantity. Oils are the easiest thing in a routine to overdo, and a scalp carrying too much of one just needs washing sooner, which undoes the point. Two or three drops a section is plenty on most heads.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506758390092,"sku":"APMM5EO","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Moisture_Miracle_5_Essential_Oils_4oz.jpg?v=1787332471"},{"product_id":"african-pride-dream-kids-quick-bounce-detangling-pudding-15oz","title":"African Pride Dream Kids Quick Bounce Detangling Pudding 15oz","description":"\u003cp\u003ePudding is a texture here, not a marketing word.\u003c\/p\u003e\n\u003cp\u003eIt is thicker than a lotion and lighter than a butter, and it sits in that gap for a reason: enough substance to hold moisture in coily hair, light enough not to flatten the curl.\u003c\/p\u003e\n\u003cp\u003eExtra virgin olive oil and herbal extracts make up the conditioning base. The intense moisturising is what makes the detangling work, because a hydrated strand releases a tangle in a way a dry one will not. Softness improves immediately, and shine comes up on naturally curly, wavy and kinky coily hair.\u003c\/p\u003e\n\u003cp\u003eFormulated specifically for children with delicate hair and scalps, which shows in how gentle it is next to adult stylers doing the same job.\u003c\/p\u003e\n\u003cp\u003eIt layers well too. Used over a leave in and under an oil it holds the moisture from both in place, which is the usual routine for coily hair that dries out within hours of a wash. The tub format helps, because you can take as much as the section needs instead of squeezing and guessing.\u003c\/p\u003e\n\u003cp\u003e15oz. Best on 3a to 4b textures where tangling is the daily problem rather than an occasional one.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506758586700,"sku":"APDKQB","price":2.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/APDK_QuickBounce.png?v=1787332473"},{"product_id":"african-pride-moisture-miracle-pre-shampoo-12oz","title":"African Pride Moisture Miracle Pre-Shampoo 12oz","description":"\u003cp\u003eA pre-shampoo goes on before the wash, not after it. The idea is to get slip and moisture into the hair while it is dry or damp, so the shampoo has less to strip and the detangling is already done before a comb comes anywhere near.\u003c\/p\u003e\n\u003cp\u003eAfrican Pride's version uses aloe vera and coconut water. Both are light, both hold water, and neither leaves the coating a heavy oil pre-poo can leave behind on finer curls.\u003c\/p\u003e\n\u003cp\u003eIn practice it turns a wash day around. Tangles come out on dry hair with fingers, the shampoo step gets shorter, and the hair going into conditioner is in better shape than it would otherwise have been.\u003c\/p\u003e\n\u003cp\u003eApply in sections, leave it in while you get everything else ready, then shampoo as usual. The 12oz bottle suits 2a through 3c coils and curls.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506758619468,"sku":"APMMPS","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Moisture_Miracle_Pre-Shampoo_12_oz..jpg?v=1787332471"},{"product_id":"african-pride-dream-kids-soothing-moisturizing-braid-spray-12oz","title":"African Pride Dream Kids Soothing Moisturizing Braid Spray 12oz","description":"\u003cp\u003eA fresh set of braids is tight, and the scalp underneath knows about it. This spray is made for that first day and the days that follow, easing the tightness and putting moisture back into hair that is now covered up and harder to reach.\u003c\/p\u003e\n\u003cp\u003eUse it straight after braiding, then daily. It relieves dryness, softens hair without loosening the style, and brings sheen back to braids, twists and locks that have gone dull. Because it sprays, it reaches the scalp and the roots without you having to unpick anything.\u003c\/p\u003e\n\u003cp\u003eBraided styles hide the problem rather than removing it. The hair underneath still dries out, still needs moisture, and still breaks if it gets none, which is why a spray you can actually get to the scalp with beats a cream you cannot.\u003c\/p\u003e\n\u003cp\u003e12oz bottle, and it works on natural styles as well as braided ones. Aim it at the scalp and the length in short bursts rather than soaking the hair, because braids take a long time to dry.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506758685004,"sku":"APDKBS","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Dream_Kids_Soothing_Moisturizing_Braid_Spray_12_oz.png?v=1787332472"},{"product_id":"african-pride-dream-kids-instant-moisturizing-detangler-8oz","title":"African Pride Dream Kids Instant Moisturizing Detangler 8oz","description":"\u003cp\u003eInstant is the operative word.\u003c\/p\u003e\n\u003cp\u003eThis is the product for the moment when hair has to be combed now and there is no time for a full conditioning treatment.\u003c\/p\u003e\n\u003cp\u003eIt restores natural oils while smoothing curls, waves and kinky coils, so the comb moves instead of catching. Softness improves straight away, and shine comes up from inside the strand rather than sitting on the surface. Used regularly it keeps breakage, split ends and dryness down, because most of the damage in children's hair happens during combing.\u003c\/p\u003e\n\u003cp\u003eBeyond detangling, it gives enough control to define the curl and hold frizz in check, which makes it a quick styling step as much as a rescue one.\u003c\/p\u003e\n\u003cp\u003eKeep it where the combing actually happens rather than in the shower. Most of the tangles that cause trouble turn up on dry hair halfway through the week, not on wash day.\u003c\/p\u003e\n\u003cp\u003e8oz. Suits curly and coily children's hair from around 2a right through to 3c.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506758816076,"sku":"APDKD","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Dream_Kids_Instant_Moisturizing_Detangler_8oz.png?v=1787332474"},{"product_id":"african-pride-moisture-miracle-shampoo-12oz","title":"African Pride Moisture Miracle Shampoo 12oz","description":"\u003cp\u003eCoconut oil goes into the strand rather than sitting on top of it, and honey holds water in behind it. That pairing is why a shampoo which genuinely cleans still leaves coils soft at the end of it.\u003c\/p\u003e\n\u003cp\u003eThis is a proper shampoo rather than a co-wash, which is worth knowing if you have got used to low-foam cleansing. It lathers, it rinses out clean, and it lifts dirt and product build-up without taking the hair's own oils along too. That balance is what most curly-hair shampoos are trying and failing to strike.\u003c\/p\u003e\n\u003cp\u003eUse a generous amount on wet hair, work it into a lather, rinse, and repeat if the hair still feels coated. Follow with the matching Moisture Miracle Nourish and Restore Conditioner if you have it.\u003c\/p\u003e\n\u003cp\u003eThe 12oz bottle sits comfortably in the 2a to 3c range.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506759536972,"sku":"APMMS","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Moisture_Miracle_Shampoo.jpg?v=1787332479"},{"product_id":"african-pride-moisture-miracle-conditioner-354ml","title":"African Pride Moisture Miracle Conditioner 354ml","description":"\u003cp\u003eHoney, coconut oil and cacao is an odd-sounding list until you use it. Honey holds water in the hair, coconut oil gets into the strand, and the cacao is what gives African Pride's Moisture Miracle range its faint chocolate scent and much of its softening effect.\u003c\/p\u003e\u003cp\u003eIt is a rinse-out conditioner for dry coils and curls, in a 354ml bottle, and it suits hair that drinks moisture faster than one step can supply. Applied generously to wet hair after shampoo and worked from roots to ends, it gives enough slip to detangle properly, then wants ten to fifteen minutes before you rinse. That waiting time is doing real work, so it is worth not rushing.\u003c\/p\u003e\u003cp\u003eFollow with a Moisture Miracle leave-in to hold the result until the next wash.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506759700812,"sku":"APMMC","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Moisture_Miracle_Conditioner_354_ml.jpg?v=1787332480"},{"product_id":"african-pride-moisture-miracle-curling-cream-12-oz","title":"African Pride Moisture Miracle Curling Cream 12 oz","description":"\u003cp\u003eTwist-outs, braid-outs, finger coils, rod sets, a plain wash-and-go.\u003c\/p\u003e\u003cp\u003eThis cream is aimed at all of them, which tells you it is a soft-hold product rather than a setting one. It shapes the curl and then gets out of the way. Shea butter and flax seed oil are the base. Shea is the moisture, flax is the definition, and together they leave coils smooth and bouncy without the film a heavier cream can leave behind. The 12 oz jar is a working size for someone who styles weekly.\u003c\/p\u003e\u003cp\u003eSection the hair, warm a small amount between your palms, then work it through damp or dry hair and leave it in. On a twist-out, apply before you twist rather than after. If you want more hold than it gives on its own, layer a gel over the top once the cream is evenly distributed.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506759897420,"sku":"APMMCC","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Moisture_Miracle_Curling_Cream_340_g.jpg?v=1787332481"},{"product_id":"african-pride-olive-miracle-leave-in-conditioner-12oz","title":"African Pride Olive Miracle Leave-In Conditioner 12oz","description":"\u003cp\u003eOlive Miracle is a leave-in with a job list rather than a single purpose. It conditions, it moisturises, and it strengthens hair that has gone dry and brittle, all in one step and without rinsing.\u003c\/p\u003e\u003cp\u003eThe formula is built on the African Miracle herb blend the range is named for. It absorbs quickly and stays featherlight, which is the useful part: it will not build up over a week of daily use, and it will not weigh a style down.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eUse daily on dry hair, worked from roots to ends\u003c\/li\u003e\n\u003cli\u003eOr after shampooing, relaxing, perming, curling or colouring, on towel-dried hair\u003c\/li\u003e\n\u003cli\u003eAdds protection before blow-drying\u003c\/li\u003e\n\u003cli\u003eNon-greasy and quick to absorb\u003c\/li\u003e\n\u003cli\u003e12oz bottle\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eBest for dry, brittle or damaged hair that needs a daily conditioning step rather than a weekly treatment.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506759995724,"sku":"APOMLIC","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Olive_Miracle_Leave-In_Conditioner_12_oz.jpg?v=1787332483"},{"product_id":"african-pride-moisture-miracle-leave-in-cream-15oz","title":"African Pride Moisture Miracle Leave-In Cream 15oz","description":"\u003cp\u003eFifteen ounces of leave-in cream is a lot, and it should be. A leave-in is the product you use most and ration least, especially on long or dense curls that need covering root to end every single time.\u003c\/p\u003e\u003cp\u003eCoconut oil and baobab oil carry this one. Baobab is the less familiar of the two and the more interesting, a light oil that absorbs quickly, which keeps a rich cream from sitting on the surface. Coconut oil does the softening. Between them the hair ends up hydrated enough to stay flexible, and flexible hair is hair that does not snap when you handle it.\u003c\/p\u003e\u003cp\u003eRub a generous amount between your palms and smooth it through damp or dry hair from roots to ends. Do not rinse. Use it on its own as a daily moisturiser, or as the base layer under a gel or a curl cream on wash day. It suits type 2C through 4B.\u003c\/p\u003e\u003cp\u003eThe size is also what lets you use it as a detangler without feeling wasteful. Slather it on soaking hair, comb it through in sections, and let whatever stays behind keep doing its work through the day rather than rinsing it away.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506760061260,"sku":"APMMLIC","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Moisture_Miracle_Leave-In_Cream_425_g.jpg?v=1787332485"},{"product_id":"african-pride-moisture-miracle-heat-activated-masque-340g","title":"African Pride Moisture Miracle Heat Activated Masque 340g","description":"\u003cp\u003eClarifying and conditioning usually pull in opposite directions. Anything that strips build-up tends to leave hair squeaky and dry, and anything rich enough to fix the dryness puts a layer straight back on. African Pride get around that here by pairing Moroccan red clay with shea butter in the same masque.\u003c\/p\u003e\u003cp\u003eThe clay lifts impurities and product residue out of the hair. The shea replaces the moisture and strengthens the strand while it does. Heat is what activates the whole thing, so this is not a five minute job.\u003c\/p\u003e\u003cp\u003eRed clay is worth a word on its own. It works by binding to whatever is sitting on the hair and lifting it away when you rinse, a gentler mechanism than a clarifying shampoo, and it leaves less of that stripped feeling behind.\u003c\/p\u003e\u003cp\u003eThe method matters more than usual:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSection clean, wet hair before you start\u003c\/li\u003e\n\u003cli\u003eApply generously from root to ends\u003c\/li\u003e\n\u003cli\u003eCover with a plastic cap and sit under a hooded dryer for up to fifteen minutes\u003c\/li\u003e\n\u003cli\u003eOr use a cap and a warm towel and give it up to thirty minutes\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e340g, and made for coils and curls that need soft and clean at the same time. It suits textures across the 2a to 3c range.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506760159564,"sku":"APMMHAM","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Moisture_Miracle_Heat_Activated_Masque_340g.jpg?v=1787332485"},{"product_id":"african-pride-black-castor-miracle-hold-cover-edges-2-2oz","title":"African Pride Black Castor Miracle Hold \u0026 Cover Edges 2.2oz","description":"\u003cp\u003eAn edge gel that does a bit of cosmetic cover as well. African Pride's Black Castor Miracle Hold and Cover Edges slicks down stubborn edges the way any decent edge control does, and while it is on it temporarily masks greys along the hairline and makes thinner-looking patches read as fuller.\u003c\/p\u003e\u003cp\u003eThe cover is temporary, which is rather the point. It suits anyone who wants the look for a day or an occasion without committing to dye at the hairline, where the hair is fine and the skin is close.\u003c\/p\u003e\u003cp\u003eApply with your fingertips or a small brush, working along the hairline to smooth, cover and lay flyaways flat. Daily use is fine, and it works just as well on a quick fringe tidy as it does on a full sleek-back.\u003c\/p\u003e\u003cp\u003e2.2oz jar. Made for type 3 and type 4 textures.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506802823500,"sku":"APBCMHCE","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Black_Castor_Miracle_Hold_Cover_Edges_2.25_oz.jpg?v=1787332854"},{"product_id":"african-pride-black-castor-miracle-sealing-oil-6oz","title":"African Pride Black Castor Miracle Sealing Oil 6oz","description":"\u003cp\u003eProtective styles create a specific problem. The hair is tucked away and you cannot get to it, but the scalp is exposed at every parting and the edges are under constant tension. This 6oz oil is built for exactly that situation.\u003c\/p\u003e\n\u003cp\u003eAfrican Pride blend black castor with tea tree and soybean oil. Castor is the heavy one that stays where you place it, soybean thins it enough to spread, and tea tree brings the clean scent and the light coolness on the scalp.\u003c\/p\u003e\n\u003cp\u003eIt is a sealing oil, so the job is moisture retention rather than moisture delivery. Applied over damp hair or after a spritz, it slows the rate at which that water leaves.\u003c\/p\u003e\n\u003cp\u003eApply daily as needed. Massage into the scalp along the partings, then work it into the edges and the nape where the pulling is worst. Under a weave, apply it to the braided base rather than the hair on top.\u003c\/p\u003e\n\u003cp\u003eMade for braids, crochets, protective styles and the in-between weeks when your own hair is not accessible. Best on 3b through 4c.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506803806540,"sku":"APBCMHSSO","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Black_Castor_Miracle_Sealing_Oil_6_oz.jpg?v=1787332855"},{"product_id":"african-pride-black-castor-miracle-moisture-detangling-masque-8oz","title":"African Pride Black Castor Miracle Moisture \u0026 Detangling Masque 8oz","description":"\u003cp\u003eTake-down day has a rhythm to it, and it usually goes wrong in the same place. You get the braids out, the hair underneath is dry and matted with weeks of shed hair, and the comb turns a long afternoon into a much longer one.\u003c\/p\u003e\u003cp\u003eThis masque is built for that specific hour. It softens and conditions dry, tangled hair after braids, weaves and protective styles, and it loosens the knots and build-up that collect while hair has been packed away. African Pride also formulate it without parabens, mineral oil, sulfates or petrolatum.\u003c\/p\u003e\u003cp\u003eHow to use it: apply generously once the style is out, then work through with your fingers or a wide-tooth comb, section by section, taking the tangles from the ends upwards rather than the roots down.\u003c\/p\u003e\u003cp\u003eIt also helps limit the breakage and shedding that take-down normally costs you. 8oz, aimed at curl patterns from 3b through 4c.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506804068684,"sku":"APBCMMDM","price":4.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/african-pride-black-castor-miracle-masque.jpg?v=1787332858"},{"product_id":"african-pride-black-castor-miracle-braid-scalp-cleansing-rinse-12oz","title":"African Pride Black Castor Miracle Braid \u0026 Scalp Cleansing Rinse 12oz","description":"\u003cp\u003eWeek three in braids is when the scalp starts asking for a wash and the style says no. Washing braids properly undoes the neatness. Not washing them is worse.\u003c\/p\u003e\n\u003cp\u003eThis is the middle option. A cleansing rinse with a nozzle, so you can get down the part lines to the scalp itself without soaking and frizzing the braids. It cleans the scalp, the edges and the hair underneath, and because the formula conditions as it goes, nothing is left rough or squeaking behind it.\u003c\/p\u003e\n\u003cp\u003eThe method matters more than the product here. Lift the braid or the weft to expose the parting, run the nozzle along the part line, massage it in with fingertips and rinse with water. If you want even less disturbance, put the rinse on a cloth and work along the parting that way. Follow with a sealing oil or a braid sheen spray.\u003c\/p\u003e\n\u003cp\u003eThe 12oz bottle covers several weeks of a long-wear style. Made for braids, crochet, under-weave washing and edge care on 3b through 4b hair.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506805150028,"sku":"APBCMHSCR","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Black_Castor_Miracle_Braid_Scalp_Cleansing_Rinse_12_oz.png?v=1787332872"},{"product_id":"african-pride-dream-kids-oilive-miracle-anti-breakage-detangling-moisturizing-shampoo-12oz","title":"African Pride Dream Kids Oilive Miracle Anti-Breakage Detangling Moisturizing Shampoo 12oz","description":"\u003cp\u003eChildren's hair breaks for the same reason adult hair does, and mostly at the comb. A detangling shampoo is worth more than a detangling spray afterwards, because it works while the hair is still wet and slippery.\u003c\/p\u003e\n\u003cp\u003eDream Kids is African Pride's children's line, and this is the wash from it. Olive oil and African herbs do the conditioning, and the formula is built to be tear-free, which is the difference between a bath and a battle.\u003c\/p\u003e\n\u003cp\u003eOver a few washes what you should notice is fewer knots to work through, less snapping at the ends, and hair that stays soft between wash days instead of going dry by Wednesday.\u003c\/p\u003e\n\u003cp\u003eThe 12oz bottle suits 2a through 3b children's hair. Wash in sections, detangle under the water, and never take a comb to it dry.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506808885580,"sku":"AFP001","price":2.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Dream_Kids_Oilive_Miracle_Anti-Breakage_Detangling_Moisturizing_Shampoo_12oz.jpg?v=1787332914"},{"product_id":"african-pride-shea-miracle-detangling-shampoo-12oz","title":"African Pride Shea Miracle Detangling Shampoo 12oz","description":"\u003cp\u003eSlip is what this one sells. On tightly coiled hair the difference between a twenty minute wash and an hour is whether your fingers can move through the section while it is under the water, and that comes down to how slippery the shampoo makes the hair while it is on.\u003c\/p\u003e\n\u003cp\u003eShea Miracle is built for that. It lathers, it cleans, and the smoothing ingredients in it leave enough glide that you can detangle in the shower rather than fighting through it dry afterwards. High-shrinkage, frizz-prone textures come out calmer than they went in.\u003c\/p\u003e\n\u003cp\u003eWork through it in sections with your fingertips and detangle while the shampoo is still in the hair. Rinse, repeat if it still feels coated, then condition.\u003c\/p\u003e\n\u003cp\u003eThe 12oz bottle covers 2a through 3c, and it earns its keep most at the tighter end of that range.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506858791244,"sku":"APSBM041","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/APSM_DetanglingShampoo.png?v=1787333160"},{"product_id":"african-pride-shea-miracle-leave-in-conditioner-15oz","title":"African Pride Shea Miracle Leave-In Conditioner 15oz","description":"\u003cp\u003eShea Miracle is the richest of African Pride's leave-in options, which makes it the one for hair that stays dry no matter what you put on it. It tames and softens in the same pass, and the 15oz bottle means you can be generous.\u003c\/p\u003e\u003cp\u003eApplied to wet or damp hair and worked from roots to ends, it detangles on contact and calms frizz as the hair dries. Curls, coils and waves come out smoother, with more bounce and body than they had going in, and the shine is noticeable rather than subtle.\u003c\/p\u003e\u003cp\u003eFinger comb as you go. It loosens knots and elongates the curl at the same time, which saves you a separate stretching step. It also works well as a base before blow-drying or before sitting under a hooded dryer.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506858856780,"sku":"APSMLIC","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Shea_Miracle_Leave-In_Conditioner_15_oz.png?v=1787333162"},{"product_id":"african-pride-shea-miracle-twist-loc-smoothie-12oz","title":"African Pride Shea Miracle Twist \u0026 Loc Smoothie 12oz","description":"\u003cp\u003eA smoothie sits between a butter and a cream, thick enough to coat a twist properly but loose enough to spread without dragging. That texture is why this one works on locs as well as on loose coils.\u003c\/p\u003e\u003cp\u003eThe formula is moisture-heavy, aimed squarely at the dryness that makes locs and coils look dull and feel rough. Hair gets body and bounce back, shine returns, and it manages all of that without building up or leaving residue behind, which is the thing that matters most when you are putting product on hair that does not get washed as often as loose hair does. The scalp stays moisturised too.\u003c\/p\u003e\u003cp\u003eRub a generous amount between your palms and finger comb it through in sections, root to end, stretching as you go until the definition is where you want it. Leave it in rather than rinsing.\u003c\/p\u003e\u003cp\u003e12oz. Made for coily and curly textures, roughly 2a through 4a.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506859086156,"sku":"APSMTLS","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/APSM_TwistLocSmoothie.png?v=1787333162"},{"product_id":"african-pride-shea-miracle-bouncy-curls-pudding-15oz","title":"African Pride Shea Miracle Bouncy Curls Pudding 15oz","description":"\u003cp\u003ePudding is an honest description of the texture. It is thicker than a cream and softer than a gel, and that is what lets it hold a coil without setting it hard.\u003c\/p\u003e\u003cp\u003eBouncy Curls Pudding is a styling aid rather than a treatment, and it covers a lot of ground: fluffy finger styles, coils, two-strand twists, braid-outs and pony puffs all set well with it. If you want a softer result, African Pride suggest running their Shea Butter Leave-In Conditioner through first and layering the pudding over the top of that.\u003c\/p\u003e\u003cp\u003eRub a generous amount between your palms, then finger comb it through section by section from roots to ends. Keep reapplying and stretching the curl until the definition looks right, because the elongating happens during application rather than after it.\u003c\/p\u003e\u003cp\u003e15oz tub. Suits curly and coily hair, roughly 2c through 4c.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506859151692,"sku":"APSMBCP","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/APSM_BouncyCurlsPudding.png?v=1787333162"},{"product_id":"african-pride-olive-miracle-growth-oil-treatment-8oz","title":"African Pride Olive Miracle Growth Oil Treatment 8oz","description":"\u003cp\u003eThe most useful thing about this bottle is not printed on the front of it. Olive Miracle Growth Oil Treatment comes into its own as a hot oil treatment, warmed and worked through the hair before washing, and that gives a genuinely different result from the same oil used cold.\u003c\/p\u003e\u003cp\u003eThe blend is olive oil and tea tree oil. Olive does the softening and conditioning, tea tree gives the scalp its clean, cooling note. Between them they keep dryness down and make hair easier to handle, which is most of what an oil is for.\u003c\/p\u003e\u003cp\u003eWays people use it:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWarmed as a pre-wash hot oil treatment\u003c\/li\u003e\n\u003cli\u003eA little on the scalp between washes\u003c\/li\u003e\n\u003cli\u003eSmoothed over the lengths to bring dryness down\u003c\/li\u003e\n\u003cli\u003eOn skin as well, since the same blend works there\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e8oz, and it stands up to daily use if you have the hair for it. Start with less than you think you need, particularly around the roots.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506859217228,"sku":"APOMGOT","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/AP_OM_Growth_Oil_Treatment.png?v=1787333163"},{"product_id":"african-pride-olive-miracle-extra-shine-braid-sheen-spray-12oz","title":"African Pride Olive Miracle Extra Shine Braid Sheen Spray 12oz","description":"\u003cp\u003eExtra Shine is the gloss forward member of the Olive Miracle braid sheen family. Same 12oz bottle, same daily habit, but the emphasis lands on how the hair looks rather than only on how the scalp feels.\u003c\/p\u003e\u003cp\u003eBraided hair goes dull faster than loose hair because nothing is redistributing oil along the strand. A daily mist puts that back, softening the braids and giving them a shine that photographs properly instead of reading grey and dusty. It works on the scalp too, easing the tightness that comes with a fresh set. The formula is light, so a daily habit does not turn into build-up you have to wash out later.\u003c\/p\u003e\u003cp\u003eLocs and twists take it as well. Mist the scalp and the lengths, work it in with your fingers where you can reach, and repeat the next morning.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506979443020,"sku":"APOMESBSS","price":4.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/APOM_BraidSheenSprayExtra_SHINE.png?v=1787333899"},{"product_id":"african-pride-olive-miracle-anti-breakage-braid-sheen-spray-12oz","title":"African Pride Olive Miracle Anti-Breakage Braid Sheen Spray 12oz","description":"\u003cp\u003eBraids hide the scalp, which is exactly the reason it dries out. African Pride's anti breakage sheen spray is built to get through a dense install and put moisture back on the scalp and the hair underneath, in one daily pass.\u003c\/p\u003e\u003cp\u003eIt also takes the soreness out of a fresh set. Those first few days after an install, when everything is tight, are what most people buy a braid sheen for.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eMoisturises scalp and braids without a heavy coating\u003c\/li\u003e\n\u003cli\u003eEases the tight, sore feeling of a new install\u003c\/li\u003e\n\u003cli\u003eSoftens the hair and adds a natural shine\u003c\/li\u003e\n\u003cli\u003eWorks the same on locs and twists\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eSpray on the scalp and the braids daily. 12oz, which is a sensible size for a style you will be wearing for weeks. There is no ingredient list on the bottle beyond what the packaging carries, so check that if you are avoiding anything in particular.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506979606860,"sku":"APOMBSS","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Olive_Miracle_Anti-Breakage_Braid_Sheen_Spray_12_oz.png?v=1787333902"},{"product_id":"african-pride-moisture-miracle-curl-mousse-251ml","title":"African Pride Moisture Miracle Curl Mousse 251ml","description":"\u003cp\u003eRose water and argan oil in a foam. That combination is unusual for a mousse, where the default is a drying alcohol base, and it is why this one conditions on the way through instead of stripping as it sets.\u003c\/p\u003e\u003cp\u003eBody is the thing it does best. On fine or flat curls a mousse lifts the roots in a way a cream cannot, and the 251 ml can gives a flexible hold that keeps the lift without turning the hair brittle.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAdds body and root lift on limp curls\u003c\/li\u003e\n\u003cli\u003eFlexible hold that stays soft to the touch\u003c\/li\u003e\n\u003cli\u003eRose water and argan oil condition as the style dries\u003c\/li\u003e\n\u003cli\u003eWorks for wash-and-gos and roller sets alike\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003ePump a handful into your hands, work it through damp hair from roots to ends so it spreads evenly, then air dry, or sit under a hooded dryer if you are setting rollers. Suits type 2A through 3B.\u003c\/p\u003e\u003cp\u003eMousse also suits anyone trying to take weight out of a routine. If your curls have been dropping under a cream and then a gel on top of it, swapping both for a foam is the simplest way to find out whether the weight was the problem all along.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506979737932,"sku":"APMMCM","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Moisture_Miracle_Curl_Mousse_251ml.png?v=1787333902"},{"product_id":"african-pride-olive-miracle-2-in-1-shampoo-12oz","title":"African Pride Olive Miracle 2-In-1 Shampoo 12oz","description":"\u003cp\u003eTwo jobs from one bottle.\u003c\/p\u003e\n\u003cp\u003eA shampoo that cleans, and a conditioner that stays behind in the hair. Olive Miracle is African Pride's long-running herbal line, and the 2-in-1 is the version for people who want wash day over with.\u003c\/p\u003e\n\u003cp\u003eThe formula blends African herbs and oils, and what it is aiming at is dry, damaged hair that has lost its body. It cleans, it moisturises, and the shine that comes back is a cuticle sitting flatter rather than a coating layered on top.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCleans and conditions in a single step\u003c\/li\u003e\n\u003cli\u003eDetangles enough to comb through afterwards\u003c\/li\u003e\n\u003cli\u003eRestores body to hair that has gone limp\u003c\/li\u003e\n\u003cli\u003e12oz bottle\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eMassage it in with fingertips rather than nails. Scratching at the scalp while you wash is a habit worth breaking, whatever shampoo is in your hand.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506979803468,"sku":"APOM2N1S","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Olive_Miracle_2-In-1_Shampoo_12_oz.png?v=1787333903"},{"product_id":"african-pride-dream-kids-no-lye-creme-relaxer-system-regular-16oz","title":"African Pride Dream Kids No-Lye Creme Relaxer System (Regular) 16oz","description":"\u003cp\u003eThe pre-measured part is what makes this system worth having. There is no mixing a liquid activator into a base and hoping the proportions were right, which is where home relaxers most often go wrong. StayFresh comes ready, so the strength is the strength every time.\u003c\/p\u003e\n\u003cp\u003eThe formula carries extra virgin olive oil, shea butter and African herbs, the same conditioning ingredients running through the rest of the Dream Kids line. Hair comes out straight and manageable without being stripped of everything that made it feel like hair.\u003c\/p\u003e\n\u003cp\u003eRegular strength, 16oz, made for children. Read the instructions in the box before you open anything, and follow the timings to the minute. A relaxer is a chemical process, and the clock is part of the formula.\u003c\/p\u003e\n\u003cp\u003ePre-measured also means less waste. There is no half used activator to store and no guessing whether an opened bottle is still any good, which matters when the gap between applications runs into weeks.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506998219084,"sku":"APDKNLRREG","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Dream_Kids_No-Lye_Creme_Relaxer_System_Regular_16_oz.png?v=1787334025"},{"product_id":"african-pride-magical-gro-rejuvenating-herbal-formula-5-3oz","title":"African Pride Magical Gro Rejuvenating Herbal Formula 5.3oz","description":"\u003cp\u003eMagical Gro is a herbal hair dressing that has been on shelves long enough to be a household habit. The formula blends herbs with natural oils, and it is absorbed by the hair and scalp rather than sitting on top of them.\u003c\/p\u003e\u003cp\u003eWhat it does is put moisture back and bring the natural shine along with it. Hair that has been dry and rough starts to feel stronger under the hand, breakage slows, and length that used to snap off has a better chance of staying on. It also takes some of the daily wear out of styling, which is where a good share of that breakage starts.\u003c\/p\u003e\u003cp\u003eAfrican Pride say you should notice a difference within a week of regular use. Apply to the scalp and along the length, and repeat a few times a week.\u003c\/p\u003e\u003cp\u003e5.3oz. Suits wavy through coily hair.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58506998415692,"sku":"APMGRF","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Magical_Gro_Rejuvenating_Herbal_Formula_5.3_oz.jpg?v=1787334026"},{"product_id":"african-pride-olive-miracle-growth-sheen-8oz","title":"African Pride Olive Miracle Growth Sheen 8oz","description":"\u003cp\u003eThe ingredient list on African Pride's Olive Miracle Growth Sheen is the reason to pick it over a plain shine spray. Olive oil, shea butter, jojoba, coconut and avocado oils carry the conditioning, with rosemary, horsetail and ginseng extracts and a little tea tree oil in the mix. It comes out of an aerosol can as a fine, non greasy sheen.\u003c\/p\u003e\u003cp\u003eIts job is the cuticle. Sealing that surface is what brings the shine back on dry, dull hair, and it is also what cuts down on breakage and split ends further along the strand. Daily use is the point rather than the exception, since a few sprays is all it takes.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAdds shine to dry, dull hair without a greasy weight\u003c\/li\u003e\n\u003cli\u003eHelps reduce breakage and split ends along the lengths\u003c\/li\u003e\n\u003cli\u003eConditions with olive, shea, jojoba, coconut and avocado\u003c\/li\u003e\n\u003cli\u003eLight enough to use every day on natural or relaxed hair\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eHold the can 10 to 12 inches from the hair, mist lightly, then style. Going in closer than that is what leaves a wet patch on one side of the head and nothing on the other, and it is the most common reason people decide an aerosol sheen is too heavy for them. The can is 8oz and it lasts, because a few sprays genuinely is the correct dose rather than a manufacturer being cautious.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507032101196,"sku":"APOMGS","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/af_mag_sheen.jpg?v=1787334267"},{"product_id":"african-pride-olive-miracle-moisture-restore-curl-refresher-12oz","title":"African Pride Olive Miracle Moisture Restore Curl Refresher 12oz","description":"\u003cp\u003eDay three is when curls flatten on one side and frizz on the other.\u003c\/p\u003e\u003cp\u003eA refresher spray is the fix, and this 12oz bottle covers a few more jobs than the name suggests. Olive and tea tree oils sit behind a formula African Pride list as doing seven things. In practice you will use it for three: reviving a slept-on curl, getting a comb through damp hair, and putting a layer between the hair and a blow dryer.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eBrings a flattened second-day curl back into shape\u003c\/li\u003e\n\u003cli\u003eAdds slip for detangling with a wide tooth comb\u003c\/li\u003e\n\u003cli\u003eShields the hair before blow drying\u003c\/li\u003e\n\u003cli\u003eKeeps frizz down and the ends conditioned\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eSpray liberally through damp hair and comb from roots to ends, or mist over a dry style to freshen it. It is also useful on short natural styles that need moisture without any hold at all.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507034853708,"sku":"APOMMRCR","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Olive_Miracle_Moisture_Restore_Curl_Refresher_12_oz.png?v=1787334282"},{"product_id":"african-pride-moisture-miracle-edge-styling-wax-6oz","title":"African Pride Moisture Miracle Edge Styling Wax 6oz","description":"\u003cp\u003eEdges are the fussiest hair on the head.\u003c\/p\u003e\u003cp\u003eThey are shorter, finer and under constant tension from whatever style is pulling on them, so they need a product with grip that is not going to snap them off.\u003c\/p\u003e\u003cp\u003eThis 6oz wax is built for that job and nothing else. Aloe and coconut make up the conditioning side, and the wax holds without leaving the hairline tacky or white. Tack matters more than people think: a sticky edge collects lint and gets rubbed at, and rubbing is what breaks short hairs.\u003c\/p\u003e\u003cp\u003eTake a small amount on your fingertips, smooth it along the hairline, then shape with a soft brush or a fine comb. Use it after the main style is set rather than before. It works on any texture with edges refusing to lie down, which is most of them at some point.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507038982476,"sku":"APMMESW","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Moisture_Miracle_Edge_Styling_Wax_170g.jpg?v=1787334322"},{"product_id":"african-pride-moisture-miracle-gel-n-cream-6oz","title":"African Pride Moisture Miracle Gel N’ Cream 6oz","description":"\u003cp\u003eA gel gives definition and a cream gives moisture, and most people end up using both. Gel N' Cream puts them in one 6oz jar, which cuts a step out of wash day and stops the two products fighting each other on the strand. Flaxseed oil supplies the hold side. Shea butter supplies the moisture. Because they are blended rather than layered, the hair dries with definition and softness at the same time instead of a hard cast sitting over a greasy base.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDefinition and hydration from a single step\u003c\/li\u003e\n\u003cli\u003eNo flaking as the style dries\u003c\/li\u003e\n\u003cli\u003eEnhances the natural curl pattern rather than forcing it\u003c\/li\u003e\n\u003cli\u003eShine that comes from a smoothed cuticle\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eApply to small sections of clean, wet hair, smooth downward, then define each section with a Denman brush or comb and scrunch. Air dry or use a hooded dryer. Best on type 2C to 4A.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507039080780,"sku":"APMMGNC","price":5.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Moisture_Miracle_Gel_N_Cream_170g.png?v=1787334323"},{"product_id":"african-pride-black-castor-miracle-moisture-restore-treatment-2oz","title":"African Pride Black Castor Miracle Moisture Restore Treatment 2oz","description":"\u003cp\u003eSmall tubs are useful for two reasons. You can find out whether a product suits your hair before buying a kilogram of it, and they travel well. This is 2oz of African Pride's Moisture Restore treatment, made for hair that has gone past dry into properly parched and damaged.\u003c\/p\u003e\u003cp\u003eBlack castor oil, coconut milk and shea butter do the conditioning. It is a heavy combination by design, meant to get into the strand rather than sit on top of it.\u003c\/p\u003e\u003cp\u003eThere are two ways to run it. The quick version is five minutes on clean wet hair, distributed evenly from roots to ends, detangling with a wide-tooth comb as you go, then rinsed thoroughly. The longer version is the same application under a plastic cap with moderate heat for up to thirty minutes, which is what to do if hair has been neglected for a while and needs more than a rinse-out conditioner can give it.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507077747020,"sku":"APBCMMRM","price":1.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/APBCM_MoistureRestoreTreatment.png?v=1787334576"},{"product_id":"african-pride-olive-miracle-strengthening-treatment-6oz","title":"African Pride Olive Miracle Strengthening Treatment 6oz","description":"\u003cp\u003eEverything in the Olive Miracle range runs on the same base. Olive oil for softness and conditioning, tea tree for the scalp. This is that combination in a 6oz strengthening treatment, aimed at hair that needs the routine version rather than the rescue version.\u003c\/p\u003e\u003cp\u003eThat is a real distinction. Some products exist for the wash day where things have gone badly wrong. This is the one you keep using in the weeks afterwards, to hold dryness down, keep hair manageable and stop the same problem building back up. It works into hair and scalp, it stands up to daily use, and like the rest of the range it warms up well as a hot oil treatment if you want a heavier version of the same thing.\u003c\/p\u003e\u003cp\u003eStart at the scalp, work down through the lengths, and give it a minute of proper massage before you move on to anything else.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507078533452,"sku":"AP-OliveT","price":2.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Olive_Miracle_Strengthening_Treatment_6_oz.png?v=1787334578"},{"product_id":"african-pride-moisture-miracle-leave-in-conditioner-8oz","title":"African Pride Moisture Miracle Leave-In Conditioner 8oz","description":"\u003cp\u003eThis is the spray in the Moisture Miracle line, which makes it the easiest one to reach for mid-week. Coconut milk and African honey do the conditioning: the milk hydrates and helps strengthen the strand, the honey pulls moisture in and holds it, and between them they put shine back without weight.\u003c\/p\u003e\u003cp\u003eShake, then mist generously over clean damp hair and comb or finger-comb it through before you style. On dry hair a light mist over the curls is enough to rehydrate and reshape them.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e8oz spray, light enough for daily use\u003c\/li\u003e\n\u003cli\u003eCoconut milk and African honey for moisture and shine\u003c\/li\u003e\n\u003cli\u003eSoftens and smooths so curls stay defined\u003c\/li\u003e\n\u003cli\u003eDoubles as a refresher between wash days\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eBest for curls and coils that go dry by day two and need something quicker than a full cream.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507078664524,"sku":"AP-MoistHon","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Moisture_Miracle_Leave-In_Conditioner_237ml.png?v=1787334580"},{"product_id":"african-pride-olive-miracle-foam-setting-mousse-8-5oz","title":"African Pride Olive Miracle Foam Setting Mousse 8.5oz","description":"\u003cp\u003eAlcohol-free matters more in a setting mousse than in most places, because alcohol is what dries the hair out during the hours a set is drying. This one leaves it out, and it does not flake either.\u003c\/p\u003e\u003cp\u003eOlive and tea tree oils condition while the mousse sets, so hair comes out of a wrap or a roller set softer than it went in. Hold is long-lasting, flyaways stay down, and the shine is proper shine rather than a film sitting on the surface. It covers curls, waves, weaves, wigs, wraps and braids, which is a wide brief for one can, and it is genuinely good on short and moulded styles where control matters more than volume.\u003c\/p\u003e\u003cp\u003eApply the foam liberally and evenly to towel-dried hair, shape it how you want it, then let the hair dry completely before you take it down.\u003c\/p\u003e\u003cp\u003e8.5oz. Suits wavy through curly textures, roughly 2a to 3b.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507078795596,"sku":"APOMFSM","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Olive_Miracle_Foam_Setting_Mousse_251_ml.png?v=1787334581"},{"product_id":"african-pride-moisture-miracle-curl-defining-gel-510g","title":"African Pride Moisture Miracle Curl Defining Gel 510g","description":"\u003cp\u003eAloe and coconut water are both mostly water, which is the point. This 510 g gel is the lighter half of the Moisture Miracle styling range: enough hold to keep a curl in shape, not enough to lock it rigid. Alcohol is left out, so the hair does not go dry and dusty under the set, and it does not flake as it dries. What you get is definition with a bit of give in it, plus the shine that comes from a smoothed-down cuticle rather than from an added oil.\u003c\/p\u003e\u003cp\u003eApply to small sections of clean, wet hair, smooth downward, then define each section immediately with a comb or brush before it starts to set. Scrunch as much as you want the curl to spring. It suits type 2C through 4A, and it is a sensible gel for anyone who has found max hold formulas too stiff for everyday wear.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507078926668,"sku":"APMMCDG","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Moisture_Miracle_Curl_Defining_Gel_510g.png?v=1787334582"},{"product_id":"african-pride-moisture-miracle-curl-milk-detangler-12oz","title":"African Pride Moisture Miracle Curl Milk \u0026 Detangler 12oz","description":"\u003cp\u003eA curl milk sits between a leave-in conditioner and a styler. Thinner than a cream, richer than a spray, and this one has detangling built in so it can replace two steps on a busy morning.\u003c\/p\u003e\u003cp\u003eAloe and coconut water make up the conditioning base. Aloe holds moisture at the strand, coconut water keeps the formula light, and the result is hydration that does not flatten a curl pattern or leave a film. Frizz stays down and the finish is shiny rather than dull.\u003c\/p\u003e\u003cp\u003eIt works on wet hair as part of a wash-day routine, or on dry hair as a refresher. Either way, apply from roots to ends, finger detangle while it is still slippy, and leave it in.\u003c\/p\u003e\u003cp\u003e12oz. Best for type 2 through type 3 coils and curls that need daily moisture and knot control without weight.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507079647564,"sku":"APMMCMD","price":5.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Moisture_Miracle_Curl_Milk_Detangler_354ml.webp?v=1787334583"},{"product_id":"african-pride-olive-miracle-super-hold-smooth-edges-2-2oz","title":"African Pride Olive Miracle Super Hold \u0026 Smooth Edges 2.2oz","description":"\u003cp\u003eSome hairlines will not stay down. Fine hair at the temples, the soft new hair that shows once a set of braids comes out, the section that lifts an hour after you smoothed it. Super Hold is the stronger end of African Pride's edge range, made for exactly those.\u003c\/p\u003e\u003cp\u003eIt is non-greasy and does not drip, which is the practical difference between an edge gel you can use in a hurry and one that runs down your forehead. The finish is sleek and it holds, on natural and straight styles both, and it is particularly good on ponytails and up-dos where a smooth line is the entire look.\u003c\/p\u003e\u003cp\u003eUse it daily along the hairline, the temples and the rows of a braided style, and run it over a ponytail to silken the surface.\u003c\/p\u003e\u003cp\u003e2.2oz. Made for curly and coily textures, roughly 2c through 4c.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507079680332,"sku":"APOMSHSE","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Olive_Miracle_Super_Hold_Smooth_Edges_2.25_oz.png?v=1787334584"},{"product_id":"african-pride-black-castor-miracle-braid-loc-twist-gel-8oz","title":"African Pride Black Castor Miracle Braid, Loc \u0026 Twist Gel 8oz","description":"\u003cp\u003eBlack castor oil in a styling gel, aimed at the styles that live longest on the head. Braids, locs and twists all go fuzzy at the roots after a week or two, and this is what smooths them back down.\u003c\/p\u003e\u003cp\u003eIt flattens flyaways and takes the frizz off a braid without stiffening it, so a style that is three weeks old reads as tidy rather than tired. Shine comes back with it, and shine is usually the first thing a protective style loses.\u003c\/p\u003e\u003cp\u003eThe practical effect is that you get more wear out of an install before you feel the need to redo it.\u003c\/p\u003e\u003cp\u003e8oz jar. Smooth it over the roots and along the length with your palms or a brush. Use it as part of a retwist rather than only as a finishing product. Suits denser type 3 and type 4 textures.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507080892748,"sku":"APBCMBLTG","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Black_Castor_Miracle_Braid_Loc_Twist_Gel_8_oz.png?v=1787334591"},{"product_id":"african-pride-olive-miracle-leave-in-conditioner-15oz","title":"African Pride Olive Miracle Leave-In Conditioner 15oz","description":"\u003cp\u003eThe 15oz bottle is the one to buy if Olive Miracle is already a daily habit rather than a trial. It is the same leave-in: a strengthening tonic for hair and scalp that conditions and moisturises in a single step, aimed at hair that has gone dry, brittle or damaged.\u003c\/p\u003e\u003cp\u003eWhat keeps it usable every day is the texture. It is featherlight and absorbs fast, so it never turns greasy or builds up, even on hair that gets it morning and night.\u003c\/p\u003e\u003cp\u003eThere are two ways in. On dry hair, work it through from roots to ends as a daily treatment and style as normal. On wet hair, use it after shampooing or any chemical service, on towel-dried hair, comb through and leave in.\u003c\/p\u003e\u003cp\u003eIt is also worth a pass before blow-drying, where the extra layer takes some of the edge off the heat.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507169792332,"sku":"APOMLIC15OZ","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/APOM_LeaveInConditioner.png?v=1787335269"},{"product_id":"african-pride-moisture-miracle-black-castor-jojoba-max-hold-styling-gel-18oz","title":"African Pride Moisture Miracle Black Castor \u0026 Jojoba Max Hold Styling Gel 18oz","description":"\u003cp\u003eMax hold is a real category, not a label.\u003c\/p\u003e\u003cp\u003eThis is the gel you use when the style has to survive wind, a hood and a full day, and when a soft cream finish is going to fall out by eleven. The usual price for hold that strong is flaking and a dried-out strand. African Pride get around it by leaving alcohol out of the formula and building it on black castor and jojoba oils, so the cast sets firm but the hair underneath stays conditioned.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eFirm, lasting hold on coils and curls\u003c\/li\u003e\n\u003cli\u003eNo alcohol, so the hair does not dry out under the set\u003c\/li\u003e\n\u003cli\u003eShapes without flaking or white residue\u003c\/li\u003e\n\u003cli\u003e18oz tub, which is the size that makes sense on dense hair\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWork it into small sections of clean, wet hair in a downward motion, follow immediately with a brush or comb to define each section, then scrunch and let it air dry or sit under a hooded dryer. Best on type 3B through 4C.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507169857868,"sku":"APMMBCJOMHSG","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Moisture_Miracle_Black_Castor_Jojoba_Max_Hold_Styling_Gel_510g.png?v=1787335270"},{"product_id":"african-pride-moisture-miracle-olive-oil-tea-tree-oil-max-hold-styling-gel-18oz","title":"African Pride Moisture Miracle Olive Oil \u0026 Tea Tree Oil Max Hold Styling Gel 18oz","description":"\u003cp\u003eTea tree is here for the feel of it more than anything. It gives the gel a fresh, cooling character on the scalp that a plain oil-based formula does not have, and olive oil handles the conditioning underneath. The hold is the strong version. This 18oz tub sets a style firmly enough to keep a defined wash-and-go through a full day, and because there is no alcohol in it, the set does not come at the cost of a dried-out strand. It also does not flake, which is the usual complaint about anything this firm.\u003c\/p\u003e\u003cp\u003eApply to small sections of clean, wet hair, smooth downward, then work through each section with a brush or comb straight away so the definition is set before the gel starts to dry. Scrunch to encourage the curl, then air dry or use a hooded dryer. Suits type 2C through 4A hair that wants a defined finish with staying power.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507170087244,"sku":"APMMOOTTOMHSG","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African_Pride_Moisture_Miracle_Olive_Oil_Tea_Tree_Oil_Max_Hold_Styling_Gel_510g.png?v=1787335270"},{"product_id":"african-pride-olive-miracle-deep-conditioning-treatment-1-5oz","title":"African Pride Olive Miracle Deep Conditioning Treatment 1.5oz","description":"\u003cp\u003eA 1.5oz pot of deep conditioner is one wash day, maybe two if your hair is short. That is a reasonable way to try something before committing to a full tub, and a sensible thing to keep in a bag for a weekend away or a night at someone else's.\u003c\/p\u003e\u003cp\u003eAfrican Pride keep the description of this one brief. It softens and conditions, and it belongs to the Olive Miracle range alongside the oils and treatments that share the name. The pack itself carries the full ingredient list and the directions, so check there rather than guessing at timings.\u003c\/p\u003e\u003cp\u003eUse it as the conditioning step on wash day, on clean damp hair, worked through the lengths and rinsed out. If it earns a permanent place, the range runs to sizes that will last you more than an afternoon.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507170218316,"sku":"APOMDCT","price":1.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/olive-miracle-sachet.webp?v=1787335270"},{"product_id":"african-pride-olive-miracle-heat-protection-shine-mist-4oz","title":"African Pride Olive Miracle Heat Protection \u0026 Shine Mist 4oz","description":"\u003cp\u003eA mist rather than a cream, which is what you want when hair is fine or you are working in sections with an iron. It goes on light and does not build up, so you can use it before styling and again afterwards without hair feeling coated. The 4oz can sits easily in a styling kit.\u003c\/p\u003e\n\u003cp\u003eOlive and tea tree oils are the two named oils in the formula, and they are what leave hair looking nourished with shine after styling. The mist also works against humidity, which is the usual reason a sleek finish goes fluffy an hour after you put the iron down.\u003c\/p\u003e\n\u003ch3\u003eWhat it does\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eShields hair from heat during blow-drying and ironing\u003c\/li\u003e\n\u003cli\u003eHolds off humidity and frizz after styling\u003c\/li\u003e\n\u003cli\u003eOlive and tea tree oils leave a healthy-looking shine\u003c\/li\u003e\n\u003cli\u003eWeightless enough to double as a finishing mist\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use it\u003c\/h3\u003e\n\u003cp\u003eOn damp hair, spray lightly before you blow dry or air dry. On dry hair, mist section by section before reaching for a flat iron or curling wand. Once styled, a light mist over the top finishes it and keeps frizz down.\u003c\/p\u003e\n\u003cp\u003eWorks with blow dryers, flat irons, curl wands and other silkening tools. 4oz.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507172020556,"sku":"APOMHPSM","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/APOM_HeatProtectionShineMist.png?v=1787335280"},{"product_id":"african-pride-dream-kids-leave-in-conditioner-15oz","title":"African Pride Dream Kids Leave-In Conditioner 15oz","description":"\u003cp\u003eA leave in stays in the hair and keeps working, which is the difference between hair that is manageable at eight in the morning and hair that has knotted again by lunchtime. This one is built for children's hair and scalps specifically, with extra virgin olive oil and herbal extracts doing the conditioning.\u003c\/p\u003e\n\u003cp\u003eWhat it does through the day:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLoosens tangles and keeps them from coming back\u003c\/li\u003e\n\u003cli\u003eStretches the curl pattern so it is easier to style\u003c\/li\u003e\n\u003cli\u003eMoisturises deeply, on relaxed, curly, wavy or kinky coily hair\u003c\/li\u003e\n\u003cli\u003eTames frizz and holds shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003ePut a generous amount in your palms and smooth it onto wet or damp hair. Work from roots to ends with your fingers, easing tangles apart as you go rather than fighting them with a comb.\u003c\/p\u003e\n\u003cp\u003e15oz, and it suits every hairstyle rather than any one in particular.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507172446540,"sku":"APDKLIC","price":2.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/African-Pride-Dreak-Kids-Leave-In.webp?v=1787335281"},{"product_id":"african-pride-dream-kids-smooth-edges-anti-fizzy-conditioning-gel-6oz","title":"African Pride Dream Kids Smooth Edges Anti-Fizzy Conditioning Gel 6oz","description":"\u003cp\u003eEdges are their own problem. The hair there is finer and more fragile than the rest of the head, it breaks easily under tension, and it needs something that lays it flat without the grip of a hard gel.\u003c\/p\u003e\n\u003cp\u003eSmooth Edges controls flyaways while conditioning the hair and scalp underneath. The formula is extremely light, so it can be used daily without the greasy build up heavier edge controls leave along the hairline after a week.\u003c\/p\u003e\n\u003cp\u003eSmooth it onto edges, braids and ponytails, and reapply when it needs it. It also works for creating and maintaining twists and locks, where you want the hair held together but not stiffened.\u003c\/p\u003e\n\u003cp\u003e6oz. Suits any style, and it is a sensible daily option for a child's hairline rather than a heavy hold product used sparingly.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507173527884,"sku":"APDKSE","price":2.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/APDK_SmoothEdges.png?v=1787335318"},{"product_id":"african-pride-dream-kids-no-lye-relaxer-4-touch-up-regular","title":"African Pride Dream Kids No-Lye Relaxer 4 Touch-Up (Regular)","description":"\u003cp\u003eTouch up packs exist because regrowth does not need a full head application. Relaxing hair that has already been relaxed is how you end up with over processing, breakage and a texture that never quite recovers. This pack is sized for the new growth at the root and nothing else.\u003c\/p\u003e\n\u003cp\u003eIt is the same StayFresh no lye system: pre-measured, no activator to mix, no waste and no mess. Extra virgin olive oil, shea butter and African herbs condition through the process, so hair comes out silky and easy to manage rather than dry.\u003c\/p\u003e\n\u003cp\u003eThree steps, regular strength, and instructions on the packaging worth following exactly. Apply to the regrowth only, keep the product off the previously relaxed lengths, and time it properly. For ingredient detail, check the packaging.\u003c\/p\u003e\n\u003cp\u003eThe other argument for a touch up pack is quantity. A full head kit used on a root application leaves product you cannot store and cannot reuse, so you either throw it away or spread it further than you should, and spreading it further is the worse of the two.\u003c\/p\u003e","brand":"African Pride","offers":[{"title":"Default Title","offer_id":58507173724492,"sku":"APDK4TUREG","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7834\/3500\/files\/APDK_4TouchUpRelaxerREG.jpg?v=1787335317"}],"url":"https:\/\/zenvy-beauty.com\/collections\/african-pride.oembed","provider":"Zenvy Beauty","version":"1.0","type":"link"}